Groundwork

Fitness and classes · County · Nebraska

Gyms in Lincoln County, NE

The gyms in Lincoln County, NE, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 18 out of 100: Low

Ranked #1,686 of 1,792 scored counties
#18 of 18 scored counties in Nebraska

Listings
16
4 chain locations (25%)
Official establishments
6
All fitness and recreational sports centers
Household spending a year
$11M
On memberships, classes and admissions · $742 a household
Spending per listing
$691K
47% below the U.S.
Listings per 10k households
10.7
41% above the U.S.
Population, 2025
33,303
−3.6% since 2020

See the gyms around any address in Lincoln County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lincoln County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Lincoln County scores 18 (low) on the Groundwork market score for gyms, ranking #1,686 of 1,792 scored counties and #18 of 18 scored counties in Nebraska. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 16 gyms in Lincoln County. 4 of them (25%) are chain locations, against 28% across the U.S. Per 10,000 households, that is 10.7, 41% above the U.S. rate of 7.6.

Household spending on memberships, classes and admissions in Lincoln County comes to about $11M a year: $742 per household, 25% below the U.S. average. That is about $691K of household spending for each gym on map listings, 47% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

The official count of businesses with payroll classed as fitness and recreational sports centers in Lincoln County was 6 in 2023. That is one for every 2,482 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Between 2020 and 2025, the population of Lincoln County declined 3.6%, against +3.1% for the U.S.

How Lincoln County compares

The same measures for Nebraska and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Lincoln County, NE compared with Nebraska and the U.S.
MeasureLincoln CountyNebraskaU.S.
Listings per 10k households10.78.17.6
Spending per listing$691K$1.1M$1.3M
Households per official establishment (all fitness and recreational sports centers)2,4822,6243,109
Official establishment growth, 2019–2023n/a+2.4%+5.8%
Population growth, 2020–2025−3.6%+2.8%+3.1%
Spending per household on memberships, classes and admissions$742$920$983
Median household income$65,148$76,475$80,734
Groundwork market score1836

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 6All fitness and recreational sports centers
Employees, 2023
14
Annual payroll, 2023
$186K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
164 chain locations
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Lincoln County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Lincoln County

Population, 2025 estimate
33,303−3.6% since 2020
Households
14,890
Median age
42.6
Homes lived in by their owners
66%
Vehicles per household
2.1
Land area
2,564 sq. mi.
People per square mile
13
Median household income
$65,148+9.0% vs. 2015–2019, before inflation
Average household income
$79,130
Median home value
$189,500
Jobs located here
14,473
Daytime population
33,764Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lincoln County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Lincoln County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Nebraska for gyms, numbered among those based in Nebraska, with Lincoln County marked.

Top counties in Nebraska

Counties in Nebraska ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Saunders County, NE8655.6$1.8M+6.0%#30 of 1,792
2Washington County, NE8055.9$1.9M+1.8%#65 of 1,792
3Sarpy County, NE66709.4$1.3M+9.0%#332 of 1,792
4Otoe County, NE6357.8$1.2M+3.9%#437 of 1,792
5Seward County, NE6257.4$1.2M+2.3%#463 of 1,792
6Platte County, NE56118.1$992K+3.9%#707 of 1,792
7Dodge County, NE53138.6$938K+2.6%#821 of 1,792
8York County, NE5158.8$972K+3.3%#892 of 1,792
9Buffalo County, NE512010.0$865K+1.9%#895 of 1,792
10Hall County, NE49187.3$1.1M+1.4%#959 of 1,792
18Lincoln County, NE181610.7$691K−3.6%#1,686 of 1,792

Other business types in Lincoln County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Lincoln County, NE?

Lincoln County has 16 gyms on map listings as of September 2026. 4 of them (25%) are chain locations. The listings count gyms and fitness centers. Official counts show 6 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in Lincoln County, NE spend on memberships, classes and admissions?

About $11M a year, or $742 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 16 gyms on map listings, it comes to $691K per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 14,890 households in Lincoln County and national spending patterns by income.

How does Lincoln County, NE compare with the U.S. for gyms?

Lincoln County has 10.7 gyms per 10,000 households, 41% above the U.S. rate of 7.6. Spending per gym is $691K, 47% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Lincoln County would have about 9, against 16 on map listings. There is one business with payroll in the industry for every 2,482 households, against one for every 3,109 across the U.S.

How fast is Lincoln County, NE growing?

Population estimates put Lincoln County at 33,303 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 14,890 households. The median household income in Lincoln County is $65,148 a year, 19% below the U.S. median of $80,734. That rose 9.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lincoln County scores 18 for gyms (low), #1,686 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lincoln County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Lincoln County

Screening a site or an acquisition in Lincoln County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lincoln County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.