Fitness and classes · County · Kansas
Gyms in Cowley County, KS
How Cowley County, KS compares with other counties and the U.S. for gyms: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 44 out of 100: Lower middle
Ranked #1,132 of 1,792 scored counties
#16 of 32 scored counties in Kansas
- Listings
- 9
- 2 chain locations (22%)
- Official establishments
- 3
- All fitness and recreational sports centers
- Household spending a year
- $9.3M
- On memberships, classes and admissions · $694 a household
- Spending per listing
- $1M
- 21% below the U.S.
- Listings per 10k households
- 6.7
- 12% below the U.S.
- Population, 2025
- 34,382
- −0.4% since 2020
See the gyms around any address in Cowley County
The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cowley County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Cowley County spend about $9.3M a year on memberships, classes and admissions, or $694 per household, 29% below the U.S. average. Spread across 9 gyms, that is $1M per gym, 21% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.
Cowley County has 9 gyms on map listings as of September 2026. Chain locations make up 22% of them, against 28% across the U.S. Per 10,000 households, that is 6.7, 12% below the U.S. rate of 7.6.
In 2023, official counts showed 3 businesses with payroll in Cowley County classed as fitness and recreational sports centers. That is one for every 4,462 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 2 SBA-backed loans worth $340K have gone to businesses classed as fitness and recreational sports centers in Cowley County.
Population estimates put the population change in Cowley County from 2020 to 2025 at −0.4%, against +3.1% for the U.S. The Groundwork market score for gyms in Cowley County is 44 (lower middle), #1,132 of 1,792 scored counties and #16 of 32 scored counties in Kansas.
How Cowley County compares
The same measures for Kansas and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Cowley County | Kansas | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.7 | 7.6 | 7.6 |
| Spending per listing | $1M | $1.2M | $1.3M |
| Households per official establishment (all fitness and recreational sports centers) | 4,462 | 3,888 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +2.0% | +5.8% |
| Population growth, 2020–2025 | −0.4% | +1.3% | +3.1% |
| Spending per household on memberships, classes and admissions | $694 | $911 | $983 |
| Median household income | $57,878 | $74,275 | $80,734 |
| Groundwork market score | 44 | 52 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3All fitness and recreational sports centers
- Employees, 2023
- 13
- Annual payroll, 2023
- $224K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 92 chain locations
- Listings at the U.S. rate for this spending
- 7The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $340K
SBA-backed loans to businesses classed as fitness and recreational sports centers in Cowley County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.
Population and households in Cowley County
- Population, 2025 estimate
- 34,382−0.4% since 2020
- Households
- 13,387
- Median age
- 39.5
- Homes lived in by their owners
- 68%
- Vehicles per household
- 2.0
- Land area
- 1,126 sq. mi.
- People per square mile
- 31
- Median household income
- $57,878+15.5% vs. 2015–2019, before inflation
- Average household income
- $81,245
- Median home value
- $120,900
- Jobs located here
- 13,490
- Daytime population
- 33,626Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Cowley County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.
Or open the report at the center of Cowley County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms across Kansas
Every Kansas market ranked →The highest-scoring counties in Kansas for gyms, numbered among those based in Kansas, with Cowley County marked.
Top counties in Kansas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Butler County, KS | 87 | 9 | 3.6 | $2.6M | +3.1% | #23 of 1,792 |
| 2Leavenworth County, KS | 81 | 21 | 7.0 | $1.5M | +3.2% | #61 of 1,792 |
| 3Sedgwick County, KS | 67 | 122 | 5.9 | $1.4M | +2.6% | #298 of 1,792 |
| 4Miami County, KS | 67 | 11 | 8.0 | $1.3M | +5.9% | #303 of 1,792 |
| 5Pottawatomie County, KS | 66 | 9 | 9.6 | $1.1M | +6.9% | #337 of 1,792 |
| 6Reno County, KS | 65 | 12 | 4.7 | $1.5M | −0.6% | #359 of 1,792 |
| 7Wyandotte County, KS | 59 | 35 | 5.7 | $1.3M | +1.0% | #566 of 1,792 |
| 8Johnson County, KS | 59 | 261 | 10.5 | $1.3M | +4.2% | #570 of 1,792 |
| 9Franklin County, KS | 57 | 6 | 5.8 | $1.3M | +1.1% | #647 of 1,792 |
| 10Douglas County, KS | 57 | 39 | 7.7 | $1.2M | +1.8% | #655 of 1,792 |
| 16Cowley County, KS | 44 | 9 | 6.7 | $1M | −0.4% | #1,132 of 1,792 |
Other business types in Cowley County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms are in Cowley County, KS?
Map listings as of September 2026 show 9 gyms in Cowley County. 2 of them (22%) are chain locations. The listings count gyms and fitness centers. Official counts show 3 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.
How much do households in Cowley County, KS spend on memberships, classes and admissions?
About $9.3M a year, or $694 per household. That is 29% below the U.S. average (an index of 71, where 100 is the U.S. average). Spread across the 9 gyms on map listings, it comes to $1M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 13,387 households in Cowley County and national spending patterns by income.
How does Cowley County, KS compare with the U.S. for gyms?
Cowley County has 6.7 gyms per 10,000 households, 12% below the U.S. rate of 7.6. Spending per gym is $1M, 21% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Cowley County would have about 7, against 9 on map listings. There is one business with payroll in the industry for every 4,462 households, against one for every 3,109 across the U.S.
How fast is Cowley County, KS growing?
Population estimates put Cowley County at 34,382 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 13,387 households. Median household income in Cowley County is $57,878, 28% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 15.5%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cowley County scores 44 for gyms (lower middle), #1,132 of 1,792 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Cowley County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms · All 56 business types in Cowley County
Screening a site or an acquisition in Cowley County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Cowley County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.