Groundwork

Fitness and classes · County · Kansas

Gyms in Butler County, KS

Competitor counts, household spending and official business counts for gyms in Butler County, KS, set against other counties and the U.S.

Groundwork market score · out of 100

Score 87 out of 100: High

Ranked #23 of 1,792 scored counties
#1 of 32 scored counties in Kansas

Listings
9
3 chain locations (33%)
Official establishments
3
All fitness and recreational sports centers
Household spending a year
$23.8M
On memberships, classes and admissions · $940 a household
Spending per listing
$2.6M
Twice the U.S.
Listings per 10k households
3.6
53% below the U.S.
Population, 2025
69,484
+3.1% since 2020

See the gyms around any address in Butler County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Butler County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Butler County scores 87 (high) on the Groundwork market score for gyms, ranking #23 of 1,792 scored counties and #1 of 32 scored counties in Kansas. That puts it in the top 10% of counties for gyms.

Households in Butler County spend about $23.8M a year on memberships, classes and admissions, or $940 per household, 4% below the U.S. average. Spread across 9 gyms, that is $2.6M per gym, twice the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.

There are 9 gyms on map listings in Butler County as of September 2026. Chain locations make up 33% of them, against 28% across the U.S. That comes to 3.6 for every 10,000 households, 53% below the U.S. rate of 7.6.

The official count of businesses with payroll classed as fitness and recreational sports centers in Butler County was 3 in 2023. That is one for every 8,446 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 1 SBA-backed loan worth $25K has gone to businesses classed as fitness and recreational sports centers in Butler County. Population estimates show Butler County grew 3.1% from 2020 to 2025, in step with the U.S. (+3.1%).

How Butler County compares

The same measures for Kansas and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Butler County, KS compared with Kansas and the U.S.
MeasureButler CountyKansasU.S.
Listings per 10k households3.67.67.6
Spending per listing$2.6M$1.2M$1.3M
Households per official establishment (all fitness and recreational sports centers)8,4463,8883,109
Official establishment growth, 2019–2023n/a+2.0%+5.8%
Population growth, 2020–2025+3.1%+1.3%+3.1%
Spending per household on memberships, classes and admissions$940$911$983
Median household income$81,610$74,275$80,734
Groundwork market score8752

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 3All fitness and recreational sports centers
Employees, 2023
160
Annual payroll, 2023
$2.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
93 chain locations
Listings at the U.S. rate for this spending
18The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$25K

SBA-backed loans to businesses classed as fitness and recreational sports centers in Butler County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Butler County

Population, 2025 estimate
69,484+3.1% since 2020
Households
25,338
Median age
39.2
Homes lived in by their owners
78%
Vehicles per household
2.2
Land area
1,430 sq. mi.
People per square mile
48
Median household income
$81,610+26.0% vs. 2015–2019, before inflation
Average household income
$102,506
Median home value
$217,600
Jobs located here
20,149
Daytime population
57,947Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Butler County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Butler County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Kansas for gyms, numbered among those based in Kansas, with Butler County marked.

Top counties in Kansas

Counties in Kansas ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Butler County, KS8793.6$2.6M+3.1%#23 of 1,792
2Leavenworth County, KS81217.0$1.5M+3.2%#61 of 1,792
3Sedgwick County, KS671225.9$1.4M+2.6%#298 of 1,792
4Miami County, KS67118.0$1.3M+5.9%#303 of 1,792
5Pottawatomie County, KS6699.6$1.1M+6.9%#337 of 1,792
6Reno County, KS65124.7$1.5M−0.6%#359 of 1,792
7Wyandotte County, KS59355.7$1.3M+1.0%#566 of 1,792
8Johnson County, KS5926110.5$1.3M+4.2%#570 of 1,792
9Franklin County, KS5765.8$1.3M+1.1%#647 of 1,792
10Douglas County, KS57397.7$1.2M+1.8%#655 of 1,792

Other business types in Butler County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Butler County, KS?

As of September 2026, map listings count 9 gyms in Butler County. 3 of them (33%) are chain locations. The listings count gyms and fitness centers. Official counts show 3 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.

How much do households in Butler County, KS spend on memberships, classes and admissions?

About $23.8M a year, or $940 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 9 gyms on map listings, it comes to $2.6M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 25,338 households in Butler County and national spending patterns by income.

How does Butler County, KS compare with the U.S. for gyms?

Butler County has 3.6 gyms per 10,000 households, 53% below the U.S. rate of 7.6. Spending per gym is $2.6M, twice the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Butler County would have about 18, against 9 on map listings. There is one business with payroll in the industry for every 8,446 households, against one for every 3,109 across the U.S.

How fast is Butler County, KS growing?

Population estimates put Butler County at 69,484 people in 2025, up 3.1% since 2020, in step with the U.S. (+3.1%). It has 25,338 households. Median household income in Butler County is $81,610, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Butler County scores 87 for gyms (high), #23 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Butler County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Butler County

Screening a site or an acquisition in Butler County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Butler County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.