Groundwork

Beauty and personal care · County · Kansas

Spas and skin care studios in Cowley County, KS

How Cowley County, KS compares with other counties and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #1,385 of 1,769 scored counties
#22 of 27 scored counties in Kansas

Listings
11
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$11.6M
On personal care products and services · $870 a household
Spending per listing
$1.1M
21% above the U.S.
Listings per 10k households
8.2
29% below the U.S.
Population, 2025
34,382
−0.4% since 2020

See the spas and skin care studios around any address in Cowley County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cowley County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for spas and skin care studios in Cowley County is 36 (lower middle), #1,385 of 1,769 scored counties and #22 of 27 scored counties in Kansas. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 11 spas and skin care studios in Cowley County. None of them are chain locations, against 10% across the U.S. That is 8.2 per 10,000 households, 29% below the U.S. rate of 11.5.

At $870 per household (13% below the U.S. average), households in Cowley County spend about $11.6M a year on personal care products and services. That works out to $1.1M per studio, 21% above the U.S. figure of $876K. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade.

In 2023, official counts showed 4 businesses with payroll in Cowley County classed as other personal care services. That is one for every 3,347 households, against one for every 4,055 across the U.S. Between 2020 and 2025, the population of Cowley County declined 0.4%, against +3.1% for the U.S.

How Cowley County compares

The same measures for Kansas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Cowley County, KS compared with Kansas and the U.S.
MeasureCowley CountyKansasU.S.
Listings per 10k households8.29.111.5
Spending per listing$1.1M$1.1M$876K
Households per official establishment3,3475,1954,055
Official establishment growth, 2019–2023n/a+17.1%+29.8%
Population growth, 2020–2025−0.4%+1.3%+3.1%
Spending per household on personal care products and services$870$996$1,005
Median household income$57,878$74,275$80,734
Groundwork market score3660

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
8
Annual payroll, 2023
$174K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
110 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as other personal care services in Cowley County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cowley County

Population, 2025 estimate
34,382−0.4% since 2020
Households
13,387
Median age
39.5
Homes lived in by their owners
68%
Vehicles per household
2.0
Land area
1,126 sq. mi.
People per square mile
31
Median household income
$57,878+15.5% vs. 2015–2019, before inflation
Average household income
$81,245
Median home value
$120,900
Jobs located here
13,490
Daytime population
33,626Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cowley County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Cowley County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Kansas

Every Kansas market ranked →

The highest-scoring counties in Kansas for spas and skin care studios, numbered among those based in Kansas, with Cowley County marked.

Top counties in Kansas

Counties in Kansas ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Leavenworth County, KS78217.0$1.5M+3.2%#91 of 1,769
2Wyandotte County, KS77142.3$3.9M+1.0%#94 of 1,769
3Miami County, KS7785.8$1.8M+5.9%#97 of 1,769
4Butler County, KS72197.5$1.4M+3.1%#179 of 1,769
5McPherson County, KS7154.1$2.4M−0.4%#188 of 1,769
6Shawnee County, KS66425.6$1.7M0.0%#323 of 1,769
7Sumner County, KS6155.6$1.6M−0.1%#469 of 1,769
8Finney County, KS5886.0$1.6M−2.1%#573 of 1,769
9Franklin County, KS5787.7$1.2M+1.1%#617 of 1,769
10Geary County, KS5664.2$2M−1.2%#638 of 1,769
22Cowley County, KS36118.2$1.1M−0.4%#1,385 of 1,769

Other business types in Cowley County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Cowley County, KS?

There are 11 spas and skin care studios on map listings in Cowley County as of September 2026. None of them are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 4 businesses with payroll classed as other personal care services in 2023.

How much do households in Cowley County, KS spend on personal care products and services?

About $11.6M a year, or $870 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 11 spas and skin care studios on map listings, it comes to $1.1M per studio. The spending figure covers all personal care products and services, not only spas and skin care studios. It is estimated from the incomes of the 13,387 households in Cowley County and national spending patterns by income.

How does Cowley County, KS compare with the U.S. for spas and skin care studios?

Cowley County has 8.2 spas and skin care studios per 10,000 households, 29% below the U.S. rate of 11.5. Spending per studio is $1.1M, 21% above the U.S. figure of $876K. At the national ratio of spas and skin care studios to household spending, Cowley County would have about 13, against 11 on map listings. There is one business with payroll in the industry for every 3,347 households, against one for every 4,055 across the U.S.

How fast is Cowley County, KS growing?

Population estimates put Cowley County at 34,382 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 13,387 households. Median household income in Cowley County is $57,878, 28% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 15.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cowley County scores 36 for spas and skin care studios (lower middle), #1,385 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cowley County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Cowley County

Screening a site or an acquisition in Cowley County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cowley County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.