Fitness and classes · County · West Virginia
Gyms and studios in Cabell County, WV
Competitor counts, household spending and official business counts for gyms and studios in Cabell County, WV, set against other counties and the U.S.
Groundwork market score · out of 100
Score 26 out of 100: Lower middle
Ranked #1,885 of 2,088 scored counties
#22 of 30 scored counties in West Virginia
- Listings
- 48
- 15 chain locations (31%)
- Official establishments
- 16
- −20.0% since 2019
- Household spending a year
- $23M
- On memberships, classes and admissions · $586 a household
- Spending per listing
- $480K
- 28% below the U.S.
- Listings per 10k households
- 12.2
- 18% below the U.S.
- Population, 2025
- 91,183
- −3.2% since 2020
See the gyms and studios around any address in Cabell County
The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cabell County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for gyms and studios in Cabell County is 26 (lower middle), #1,885 of 2,088 scored counties and #22 of 30 scored counties in West Virginia. That puts it in the bottom quarter of counties.
Household spending on memberships, classes and admissions in Cabell County comes to about $23M a year: $586 per household, 40% below the U.S. average. That is about $480K of household spending for each location on map listings, 28% below the U.S. figure of $662K.
Cabell County has 48 gyms and studios on map listings as of September 2026. Chain locations make up 31% of them, against 20% across the U.S. That is 12.2 per 10,000 households, 18% below the U.S. rate of 14.9.
The official count of businesses with payroll classed as fitness centers and recreation instruction in Cabell County was 16 in 2023, down 20.0% from 2019. That is one for every 2,457 households, against one for every 1,641 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $580K has gone to businesses classed as fitness centers and recreation instruction in Cabell County. Population estimates put the population change in Cabell County from 2020 to 2025 at −3.2%, against +3.1% for the U.S.
How Cabell County compares
The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Cabell County | West Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 12.2 | 9.7 | 14.9 |
| Spending per listing | $480K | $614K | $662K |
| Households per official establishment | 2,457 | 3,554 | 1,641 |
| Official establishment growth, 2019–2023 | −20.0% | −6.8% | +8.2% |
| Population growth, 2020–2025 | −3.2% | −1.4% | +3.1% |
| Spending per household on memberships, classes and admissions | $586 | $595 | $983 |
| Median household income | $55,832 | $59,608 | $80,734 |
| Groundwork market score | 26 | 38 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 20 → 16−20.0% over the period
- Employees, 2023
- 223
- Annual payroll, 2023
- $3M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 4815 chain locations
- Listings at the U.S. rate for this spending
- 35The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $580K
SBA-backed loans to businesses classed as fitness centers and recreation instruction in Cabell County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Cabell County
- Population, 2025 estimate
- 91,183−3.2% since 2020
- Households
- 39,318
- Median age
- 40.6
- Homes lived in by their owners
- 64%
- Vehicles per household
- 1.6
- Land area
- 281 sq. mi.
- People per square mile
- 330
- Median household income
- $55,832+39.5% vs. 2015–2019, before inflation
- Average household income
- $79,798
- Median home value
- $164,400
- Jobs located here
- 51,698
- Daytime population
- 106,949Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Cabell County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.
Or open the report at the center of Cabell County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms, studios and classes across West Virginia
Every West Virginia market ranked →The highest-scoring counties in West Virginia for gyms and studios, numbered among those based in West Virginia, with Cabell County marked.
Top counties in West Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Jefferson County, WV | 83 | 24 | 10.5 | $884K | +9.2% | #41 of 2,088 |
| 2Berkeley County, WV | 78 | 33 | 6.5 | $1.1M | +13.7% | #87 of 2,088 |
| 3Preston County, WV | 62 | 7 | 5.5 | $1M | −0.6% | #508 of 2,088 |
| 4Mineral County, WV | 52 | 8 | 7.2 | $852K | −0.4% | #931 of 2,088 |
| 5Putnam County, WV | 51 | 28 | 12.0 | $656K | −1.0% | #999 of 2,088 |
| 6Marshall County, WV | 49 | 6 | 4.8 | $1.1M | −4.4% | #1,076 of 2,088 |
| 7Ohio County, WV | 49 | 17 | 9.3 | $669K | −4.4% | #1,098 of 2,088 |
| 8Mason County, WV | 47 | 5 | 4.9 | $1M | −2.7% | #1,194 of 2,088 |
| 9Lewis County, WV | 36 | 6 | 8.6 | $700K | −3.7% | #1,606 of 2,088 |
| 10Randolph County, WV | 36 | 10 | 9.4 | $591K | −3.6% | #1,609 of 2,088 |
| 22Cabell County, WV | 26 | 48 | 12.2 | $480K | −3.2% | #1,885 of 2,088 |
Other business types in Cabell County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes26
- Gyms34
- Yoga, Pilates and fitness studios29
- Martial arts and dance studios32
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms and studios are in Cabell County, WV?
Map listings as of September 2026 show 48 gyms and studios in Cabell County. 15 of them (31%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 16 businesses with payroll classed as fitness centers and recreation instruction in 2023, down 20.0% from 2019.
How much do households in Cabell County, WV spend on memberships, classes and admissions?
About $23M a year, or $586 per household. That is 40% below the U.S. average (an index of 60, where 100 is the U.S. average). Spread across the 48 gyms and studios on map listings, it comes to $480K per location. It is estimated from the incomes of the 39,318 households in Cabell County and national spending patterns by income.
How does Cabell County, WV compare with the U.S. for gyms and studios?
Cabell County has 12.2 gyms and studios per 10,000 households, 18% below the U.S. rate of 14.9. Spending per location is $480K, 28% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Cabell County would have about 35, against 48 on map listings. There is one business with payroll in the industry for every 2,457 households, against one for every 1,641 across the U.S. The official count fell 20.0% from 2019 to 2023, against +8.2% for the U.S.
How fast is Cabell County, WV growing?
Population estimates put Cabell County at 91,183 people in 2025, down 3.2% since 2020, against +3.1% for the U.S. It has 39,318 households. The median household income in Cabell County is $55,832 a year, 31% below the U.S. median of $80,734. That rose 39.5% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cabell County scores 26 for gyms and studios (lower middle), #1,885 of 2,088 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Cabell County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms and studios · All 56 business types in Cabell County
Screening a site or an acquisition in Cabell County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Cabell County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.