Groundwork

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Insurance agencies in Cabell County, WV

Competitor counts, household spending and official business counts for insurance agencies in Cabell County, WV, set against other counties and the U.S.

Groundwork market score · out of 100

Score 26 out of 100: Lower middle

Ranked #1,921 of 2,272 scored counties
#41 of 42 scored counties in West Virginia

Listings
80
13 chain locations (16%)
Official establishments
45
+2.3% since 2019
Household spending a year
$81.6M
On vehicle insurance · $2,075 a household
Spending per listing
$1M
19% below the U.S.
Listings per 10k households
20.3
30% above the U.S.
Population, 2025
91,183
−3.2% since 2020

See the insurance agencies around any address in Cabell County

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cabell County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For insurance agencies, Cabell County has a Groundwork market score of 26 (lower middle): #1,921 of 2,272 scored counties and #41 of 42 scored counties in West Virginia. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 80 insurance agencies in Cabell County. 13 of them (16%) are chain locations, against 21% across the U.S. That comes to 20.3 for every 10,000 households, 30% above the U.S. rate of 15.6.

Household spending on vehicle insurance in Cabell County comes to about $81.6M a year: $2,075 per household, 6% above the U.S. average. That is about $1M of household spending for each agency on map listings, 19% below the U.S. figure of $1.3M.

Official counts show 45 businesses with payroll classed as insurance agencies and brokerages in Cabell County in 2023, up 2.3% from 2019. That is one for every 874 households, against one for every 966 across the U.S. Population estimates put the population change in Cabell County from 2020 to 2025 at −3.2%, against +3.1% for the U.S.

How Cabell County compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Cabell County, WV compared with West Virginia and the U.S.
MeasureCabell CountyWest VirginiaU.S.
Listings per 10k households20.314.215.6
Spending per listing$1M$1.6M$1.3M
Households per official establishment8741,144966
Official establishment growth, 2019–2023+2.3%−0.9%−1.0%
Population growth, 2020–2025−3.2%−1.4%+3.1%
Spending per household on vehicle insurance$2,075$2,331$1,957
Median household income$55,832$59,608$80,734
Groundwork market score2661

Official counts and lending

Businesses

Official establishments, 2019 to 2023
44 → 45+2.3% over the period
Employees, 2023
186
Annual payroll, 2023
$13.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
8013 chain locations
Listings at the U.S. rate for this spending
65The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as insurance agencies and brokerages in Cabell County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Cabell County

Population, 2025 estimate
91,183−3.2% since 2020
Households
39,318
Median age
40.6
Homes lived in by their owners
64%
Vehicles per household
1.6
Land area
281 sq. mi.
People per square mile
330
Median household income
$55,832+39.5% vs. 2015–2019, before inflation
Average household income
$79,798
Median home value
$164,400
Jobs located here
51,698
Daytime population
106,949Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cabell County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of Cabell County. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across West Virginia

Every West Virginia market ranked →

The highest-scoring counties in West Virginia for insurance agencies, numbered among those based in West Virginia, with Cabell County marked.

Top counties in West Virginia

Counties in West Virginia ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Berkeley County, WV92418.0$3.4M+13.7%#32 of 2,272
2Morgan County, WV9279.5$3M+5.5%#36 of 2,272
3Jefferson County, WV862812.3$2.3M+9.2%#118 of 2,272
4Hampshire County, WV791112.7$2.1M+4.4%#251 of 2,272
5Preston County, WV7597.0$3.6M−0.6%#327 of 2,272
6Mineral County, WV701210.8$2.3M−0.4%#462 of 2,272
7Wyoming County, WV6956.2$3.9M−7.1%#485 of 2,272
8Lincoln County, WV6767.8$2.9M−5.8%#537 of 2,272
9Mason County, WV67109.8$2.6M−2.7%#546 of 2,272
10Wayne County, WV67148.9$2.6M−4.0%#547 of 2,272
41Cabell County, WV268020.3$1M−3.2%#1,921 of 2,272

Other business types in Cabell County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in Cabell County, WV?

Cabell County has 80 insurance agencies on map listings as of September 2026. 13 of them (16%) are chain locations. The listings count insurance agencies. Official counts show 45 businesses with payroll classed as insurance agencies and brokerages in 2023, up 2.3% from 2019.

How much do households in Cabell County, WV spend on vehicle insurance?

About $81.6M a year, or $2,075 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 80 insurance agencies on map listings, it comes to $1M per agency. It is estimated from the incomes of the 39,318 households in Cabell County and national spending patterns by income.

How does Cabell County, WV compare with the U.S. for insurance agencies?

Cabell County has 20.3 insurance agencies per 10,000 households, 30% above the U.S. rate of 15.6. Spending per agency is $1M, 19% below the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, Cabell County would have about 65, against 80 on map listings. There is one business with payroll in the industry for every 874 households, against one for every 966 across the U.S. The official count rose 2.3% from 2019 to 2023, against −1.0% for the U.S.

How fast is Cabell County, WV growing?

Population estimates put Cabell County at 91,183 people in 2025, down 3.2% since 2020, against +3.1% for the U.S. It has 39,318 households. The median household income in Cabell County is $55,832 a year, 31% below the U.S. median of $80,734. That rose 39.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cabell County scores 26 for insurance agencies (lower middle), #1,921 of 2,272 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cabell County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in Cabell County

Screening a site or an acquisition in Cabell County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cabell County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.