Groundwork

Fitness and classes · Metro area · Utah

Gyms and studios in the Logan, UT-ID metro area

How the Logan, UT-ID metro area compares with other metro areas and the U.S. for gyms and studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 59 out of 100: Upper middle

Ranked #104 of 387 scored metro areas
#4 of 5 scored metro areas based in Utah

Listings
83
13 chain locations (16%)
Official establishments
34
+6.5% since 2019
Household spending a year
$52.8M
On memberships, classes and admissions · $1,069 a household
Spending per listing
$636K
4% below the U.S.
Listings per 10k households
16.8
13% above the U.S.
Population, 2025
160,889
+8.8% since 2020

See the gyms and studios around any address in the Logan metro area

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Logan metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 83 gyms and studios in the Logan metro area. Of those, 13 are chain locations, or 16%, against 20% across the U.S. Per 10,000 households, that is 16.8, 13% above the U.S. rate of 14.9.

At $1,069 per household (9% above the U.S. average), households in the Logan metro area spend about $52.8M a year on memberships, classes and admissions. That works out to $636K per location, 4% below the U.S. figure of $662K.

In 2023, official counts showed 34 businesses with payroll in the Logan metro area classed as fitness centers and recreation instruction, up 6.5% from 2019. That is one for every 1,452 households, against one for every 1,641 across the U.S. Since fiscal 2022, 5 SBA-backed loans worth $2.7M have gone to businesses classed as fitness centers and recreation instruction in the Logan metro area.

Between 2020 and 2025, the population of the Logan metro area grew 8.8%, faster than the U.S. (+3.1%). The Logan metro area scores 59 (upper middle) on the Groundwork market score for gyms and studios, ranking #104 of 387 scored metro areas and #4 of 5 scored metro areas based in Utah.

How the Logan metro area compares

The same measures for Utah and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Logan, UT-ID metro area compared with Utah and the U.S.
MeasureLogan metro areaUtahU.S.
Listings per 10k households16.817.614.9
Spending per listing$636K$719K$662K
Households per official establishment1,4521,1991,641
Official establishment growth, 2019–2023+6.5%+20.4%+8.2%
Population growth, 2020–2025+8.8%+7.8%+3.1%
Spending per household on memberships, classes and admissions$1,069$1,265$983
Median household income$81,126$95,166$80,734
Groundwork market score5963

Official counts and lending

Businesses

Official establishments, 2019 to 2023
34+6.5% over the period
Employees, 2023
519
Annual payroll, 2023
$6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
8313 chain locations
Listings at the U.S. rate for this spending
80The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$2.7M

SBA-backed loans to businesses classed as fitness centers and recreation instruction in the Logan metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Logan metro area

Population, 2025 estimate
160,889+8.8% since 2020
Households
49,371
Median age
30.0
Homes lived in by their owners
65%
Vehicles per household
2.3
Land area
1,828 sq. mi.
People per square mile
85
Median household income
$81,126+38.0% vs. 2015–2019, before inflation
Average household income
$104,726
Median home value
$436,800
Jobs located here
64,493
Daytime population
143,406Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Logan metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of the Logan metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Utah

Every Utah market ranked →

The highest-scoring metro areas in Utah for gyms and studios, numbered among those based in Utah, with the Logan metro area marked.

Top metro areas in Utah

Metro areas in Utah ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ogden, UT6635416.6$789K+5.3%#57 of 387
2Provo-Orem-Lehi, UT6638018.4$725K+14.5%#58 of 387
3Salt Lake City-Murray, UT6376216.9$775K+3.8%#77 of 387
4Logan, UT-ID598316.8$636K+8.8%#104 of 387
5St. George, UT5213018.6$579K+17.4%#172 of 387

Other business types in the Logan metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in the Logan, UT-ID metro area?

There are 83 gyms and studios on map listings in the Logan metro area as of September 2026. 13 of them (16%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 34 businesses with payroll classed as fitness centers and recreation instruction in 2023, up 6.5% from 2019.

How much do households in the Logan, UT-ID metro area spend on memberships, classes and admissions?

About $52.8M a year, or $1,069 per household. That is 9% above the U.S. average (an index of 109, where 100 is the U.S. average). Spread across the 83 gyms and studios on map listings, it comes to $636K per location. It is estimated from the incomes of the 49,371 households in the Logan metro area and national spending patterns by income.

How does the Logan, UT-ID metro area compare with the U.S. for gyms and studios?

The Logan metro area has 16.8 gyms and studios per 10,000 households, 13% above the U.S. rate of 14.9. Spending per location is $636K, 4% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, the Logan metro area would have about 80, against 83 on map listings. There is one business with payroll in the industry for every 1,452 households, against one for every 1,641 across the U.S. The official count rose 6.5% from 2019 to 2023, against +8.2% for the U.S.

How fast is the Logan, UT-ID metro area growing?

Population estimates put the Logan metro area at 160,889 people in 2025, up 8.8% since 2020, faster than the U.S. (+3.1%). It has 49,371 households. Median household income in the Logan metro area is $81,126, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 38.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Logan metro area scores 59 for gyms and studios (upper middle), #104 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Logan metro area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in the Logan metro area

Screening a site or an acquisition in the Logan metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Logan metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.