Groundwork

Fitness and classes · County · Tennessee

Gyms and studios in Hawkins County, TN

How Hawkins County, TN compares with other counties and the U.S. for gyms and studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 68 out of 100: Upper middle

Ranked #320 of 2,088 scored counties
#12 of 68 scored counties in Tennessee

Listings
16
1 chain location (6%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$12.5M
On memberships, classes and admissions · $531 a household
Spending per listing
$782K
18% above the U.S.
Listings per 10k households
6.8
54% below the U.S.
Population, 2025
59,559
+5.0% since 2020

See the gyms and studios around any address in Hawkins County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hawkins County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on memberships, classes and admissions in Hawkins County comes to about $12.5M a year: $531 per household, 46% below the U.S. average. That works out to $782K per location, 18% above the U.S. figure of $662K.

Hawkins County has 16 gyms and studios on map listings as of September 2026. One of them (6%) is a chain location, against 20% across the U.S. That is 6.8 per 10,000 households, 54% below the U.S. rate of 14.9.

Official counts show 3 businesses with payroll classed as fitness centers and recreation instruction in Hawkins County in 2023. That is one for every 7,856 households, against one for every 1,641 across the U.S.

Population estimates show Hawkins County grew 5.0% from 2020 to 2025, faster than the U.S. (+3.1%). Hawkins County scores 68 (upper middle) on the Groundwork market score for gyms and studios, ranking #320 of 2,088 scored counties and #12 of 68 scored counties in Tennessee. That puts it in the top quarter of counties.

How Hawkins County compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Hawkins County, TN compared with Tennessee and the U.S.
MeasureHawkins CountyTennesseeU.S.
Listings per 10k households6.812.314.9
Spending per listing$782K$572K$662K
Households per official establishment7,8562,1081,641
Official establishment growth, 2019–2023n/a+18.7%+8.2%
Population growth, 2020–2025+5.0%+5.6%+3.1%
Spending per household on memberships, classes and admissions$531$703$983
Median household income$56,936$69,595$80,734
Groundwork market score6850

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 3
Employees, 2023
10
Annual payroll, 2023
$103K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
161 chain location
Listings at the U.S. rate for this spending
19The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Hawkins County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Hawkins County

Population, 2025 estimate
59,559+5.0% since 2020
Households
23,567
Median age
45.7
Homes lived in by their owners
80%
Vehicles per household
2.1
Land area
487 sq. mi.
People per square mile
119
Median household income
$56,936+35.8% vs. 2015–2019, before inflation
Average household income
$72,222
Median home value
$176,300
Jobs located here
12,518
Daytime population
48,388Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hawkins County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Hawkins County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Tennessee

Every Tennessee market ranked →

The highest-scoring counties in Tennessee for gyms and studios, numbered among those based in Tennessee, with Hawkins County marked.

Top counties in Tennessee

Counties in Tennessee ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fayette County, TN85137.6$1.1M+7.7%#27 of 2,088
2Cheatham County, TN78138.0$950K+4.1%#92 of 2,088
3Bedford County, TN76115.6$1.1M+9.7%#123 of 2,088
4Roane County, TN76198.3$817K+7.0%#131 of 2,088
5Robertson County, TN75289.9$743K+9.9%#142 of 2,088
6Loudon County, TN752711.2$710K+15.6%#143 of 2,088
7Tipton County, TN74146.2$1.1M+2.0%#154 of 2,088
8Marshall County, TN72118.1$841K+10.5%#206 of 2,088
9Hickman County, TN7155.3$1.1M+5.0%#219 of 2,088
10Lincoln County, TN70106.7$928K+4.3%#245 of 2,088
12Hawkins County, TN68166.8$782K+5.0%#320 of 2,088

Other business types in Hawkins County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Hawkins County, TN?

Map listings as of September 2026 show 16 gyms and studios in Hawkins County. One of them (6%) is a chain location. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 3 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Hawkins County, TN spend on memberships, classes and admissions?

About $12.5M a year, or $531 per household. That is 46% below the U.S. average (an index of 54, where 100 is the U.S. average). Spread across the 16 gyms and studios on map listings, it comes to $782K per location. It is estimated from the incomes of the 23,567 households in Hawkins County and national spending patterns by income.

How does Hawkins County, TN compare with the U.S. for gyms and studios?

Hawkins County has 6.8 gyms and studios per 10,000 households, 54% below the U.S. rate of 14.9. Spending per location is $782K, 18% above the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Hawkins County would have about 19, against 16 on map listings. There is one business with payroll in the industry for every 7,856 households, against one for every 1,641 across the U.S.

How fast is Hawkins County, TN growing?

Population estimates put Hawkins County at 59,559 people in 2025, up 5.0% since 2020, faster than the U.S. (+3.1%). It has 23,567 households. The median household income in Hawkins County is $56,936 a year, 29% below the U.S. median of $80,734. That rose 35.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hawkins County scores 68 for gyms and studios (upper middle), #320 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hawkins County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Hawkins County

Screening a site or an acquisition in Hawkins County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hawkins County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.