Groundwork

Fitness and classes · County · Montana

Gyms and studios in Park County, MT

How Park County, MT compares with other counties and the U.S. for gyms and studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 71 out of 100: Upper middle

Ranked #240 of 2,088 scored counties
#4 of 17 scored counties in Montana

Listings
12
1 chain location (8%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$8.6M
On memberships, classes and admissions · $1,025 a household
Spending per listing
$714K
8% above the U.S.
Listings per 10k households
14.3
4% below the U.S.
Population, 2025
18,214
+5.7% since 2020

See the gyms and studios around any address in Park County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Park County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 12 gyms and studios in Park County. One of them (8%) is a chain location, against 20% across the U.S. That comes to 14.3 for every 10,000 households, 4% below the U.S. rate of 14.9.

Household spending on memberships, classes and admissions in Park County comes to about $8.6M a year: $1,025 per household, 4% above the U.S. average. That works out to $714K per location, 8% above the U.S. figure of $662K.

The official count of businesses with payroll classed as fitness centers and recreation instruction in Park County was 3 in 2023. That is one for every 2,789 households, against one for every 1,641 across the U.S.

Between 2020 and 2025, the population of Park County grew 5.7%, faster than the U.S. (+3.1%). Park County scores 71 (upper middle) on the Groundwork market score for gyms and studios, ranking #240 of 2,088 scored counties and #4 of 17 scored counties in Montana. That puts it in the top quarter of counties.

How Park County compares

The same measures for Montana and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Park County, MT compared with Montana and the U.S.
MeasurePark CountyMontanaU.S.
Listings per 10k households14.316.314.9
Spending per listing$714K$616K$662K
Households per official establishment2,7891,2571,641
Official establishment growth, 2019–2023n/a+18.5%+8.2%
Population growth, 2020–2025+5.7%+5.3%+3.1%
Spending per household on memberships, classes and admissions$1,025$1,001$983
Median household income$70,047$72,509$80,734
Groundwork market score7143

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 3
Employees, 2023
28
Annual payroll, 2023
$649K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
121 chain location
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Park County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Park County

Population, 2025 estimate
18,214+5.7% since 2020
Households
8,366
Median age
47.2
Homes lived in by their owners
69%
Vehicles per household
2.1
Land area
2,803 sq. mi.
People per square mile
6
Median household income
$70,047+32.0% vs. 2015–2019, before inflation
Average household income
$95,941
Median home value
$467,500
Jobs located here
6,631
Daytime population
15,758Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Park County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Park County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Gyms, studios and classes across Montana

Every Montana market ranked →

The highest-scoring counties in Montana for gyms and studios, numbered among those based in Montana, with Park County marked.

Top counties in Montana

Counties in Montana ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Carbon County, MT91510.7$1M+9.1%#11 of 2,088
2Jefferson County, MT86816.0$810K+9.8%#25 of 2,088
3Fergus County, MT7159.4$851K+3.1%#232 of 2,088
4Park County, MT711214.3$714K+5.7%#240 of 2,088
5Lincoln County, MT6599.9$696K+13.1%#423 of 2,088
6Ravalli County, MT653116.6$559K+9.4%#430 of 2,088
7Custer County, MT64611.9$745K+1.5%#458 of 2,088
8Lake County, MT641915.1$601K+6.9%#472 of 2,088
9Richland County, MT56715.8$686K−1.3%#774 of 2,088
10Gallatin County, MT5211121.7$602K+7.7%#973 of 2,088

Other business types in Park County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Park County, MT?

Park County has 12 gyms and studios on map listings as of September 2026. One of them (8%) is a chain location. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 3 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Park County, MT spend on memberships, classes and admissions?

About $8.6M a year, or $1,025 per household. That is 4% above the U.S. average (an index of 104, where 100 is the U.S. average). Spread across the 12 gyms and studios on map listings, it comes to $714K per location. It is estimated from the incomes of the 8,366 households in Park County and national spending patterns by income.

How does Park County, MT compare with the U.S. for gyms and studios?

Park County has 14.3 gyms and studios per 10,000 households, 4% below the U.S. rate of 14.9. Spending per location is $714K, 8% above the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Park County would have about 13, against 12 on map listings. There is one business with payroll in the industry for every 2,789 households, against one for every 1,641 across the U.S.

How fast is Park County, MT growing?

Population estimates put Park County at 18,214 people in 2025, up 5.7% since 2020, faster than the U.S. (+3.1%). It has 8,366 households. Median household income in Park County is $70,047, 13% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 32.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Park County scores 71 for gyms and studios (upper middle), #240 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Park County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Park County

Screening a site or an acquisition in Park County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Park County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.