Groundwork

Fitness and classes · County · Montana

Gyms and studios in Ravalli County, MT

The gyms and studios in Ravalli County, MT, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 65 out of 100: Upper middle

Ranked #430 of 2,088 scored counties
#6 of 17 scored counties in Montana

Listings
31
2 chain locations (6%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$17.3M
On memberships, classes and admissions · $929 a household
Spending per listing
$559K
16% below the U.S.
Listings per 10k households
16.6
11% above the U.S.
Population, 2025
48,582
+9.4% since 2020

See the gyms and studios around any address in Ravalli County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Ravalli County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 31 gyms and studios in Ravalli County. Chain locations make up 6% of them, against 20% across the U.S. That comes to 16.6 for every 10,000 households, 11% above the U.S. rate of 14.9.

Household spending on memberships, classes and admissions in Ravalli County comes to about $17.3M a year: $929 per household, 5% below the U.S. average. That works out to $559K per location, 16% below the U.S. figure of $662K.

Official counts show 5 businesses with payroll classed as fitness centers and recreation instruction in Ravalli County in 2023. That is one for every 3,732 households, against one for every 1,641 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $473K has gone to businesses classed as fitness centers and recreation instruction in Ravalli County.

Between 2020 and 2025, the population of Ravalli County grew 9.4%, faster than the U.S. (+3.1%). Ravalli County scores 65 (upper middle) on the Groundwork market score for gyms and studios, ranking #430 of 2,088 scored counties and #6 of 17 scored counties in Montana. That puts it in the top quarter of counties.

How Ravalli County compares

The same measures for Montana and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Ravalli County, MT compared with Montana and the U.S.
MeasureRavalli CountyMontanaU.S.
Listings per 10k households16.616.314.9
Spending per listing$559K$616K$662K
Households per official establishment3,7321,2571,641
Official establishment growth, 2019–2023n/a+18.5%+8.2%
Population growth, 2020–2025+9.4%+5.3%+3.1%
Spending per household on memberships, classes and admissions$929$1,001$983
Median household income$71,283$72,509$80,734
Groundwork market score6543

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7 → 5
Employees, 2023
57
Annual payroll, 2023
$989K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
312 chain locations
Listings at the U.S. rate for this spending
26The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$473K

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Ravalli County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Ravalli County

Population, 2025 estimate
48,582+9.4% since 2020
Households
18,661
Median age
48.6
Homes lived in by their owners
79%
Vehicles per household
2.3
Land area
2,391 sq. mi.
People per square mile
20
Median household income
$71,283+34.4% vs. 2015–2019, before inflation
Average household income
$93,389
Median home value
$476,600
Jobs located here
14,115
Daytime population
42,116Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Ravalli County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Ravalli County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Montana

Every Montana market ranked →

The highest-scoring counties in Montana for gyms and studios, numbered among those based in Montana, with Ravalli County marked.

Top counties in Montana

Counties in Montana ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Carbon County, MT91510.7$1M+9.1%#11 of 2,088
2Jefferson County, MT86816.0$810K+9.8%#25 of 2,088
3Fergus County, MT7159.4$851K+3.1%#232 of 2,088
4Park County, MT711214.3$714K+5.7%#240 of 2,088
5Lincoln County, MT6599.9$696K+13.1%#423 of 2,088
6Ravalli County, MT653116.6$559K+9.4%#430 of 2,088
7Custer County, MT64611.9$745K+1.5%#458 of 2,088
8Lake County, MT641915.1$601K+6.9%#472 of 2,088
9Richland County, MT56715.8$686K−1.3%#774 of 2,088
10Gallatin County, MT5211121.7$602K+7.7%#973 of 2,088

Other business types in Ravalli County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Ravalli County, MT?

Ravalli County has 31 gyms and studios on map listings as of September 2026. 2 of them (6%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 5 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Ravalli County, MT spend on memberships, classes and admissions?

About $17.3M a year, or $929 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 31 gyms and studios on map listings, it comes to $559K per location. It is estimated from the incomes of the 18,661 households in Ravalli County and national spending patterns by income.

How does Ravalli County, MT compare with the U.S. for gyms and studios?

Ravalli County has 16.6 gyms and studios per 10,000 households, 11% above the U.S. rate of 14.9. Spending per location is $559K, 16% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Ravalli County would have about 26, against 31 on map listings. There is one business with payroll in the industry for every 3,732 households, against one for every 1,641 across the U.S.

How fast is Ravalli County, MT growing?

Population estimates put Ravalli County at 48,582 people in 2025, up 9.4% since 2020, faster than the U.S. (+3.1%). It has 18,661 households. Median household income in Ravalli County is $71,283, 12% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 34.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Ravalli County scores 65 for gyms and studios (upper middle), #430 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Ravalli County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Ravalli County

Screening a site or an acquisition in Ravalli County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Ravalli County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.