Groundwork

Fitness and classes · County · Michigan

Gyms and studios in Alpena County, MI

Competitor counts, household spending and official business counts for gyms and studios in Alpena County, MI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 32 out of 100: Lower middle

Ranked #1,725 of 2,088 scored counties
#63 of 67 scored counties in Michigan

Listings
15
3 chain locations (20%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$8.5M
On memberships, classes and admissions · $653 a household
Spending per listing
$566K
14% below the U.S.
Listings per 10k households
11.5
23% below the U.S.
Population, 2025
28,853
−0.1% since 2020

See the gyms and studios around any address in Alpena County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Alpena County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For gyms and studios, Alpena County has a Groundwork market score of 32 (lower middle): #1,725 of 2,088 scored counties and #63 of 67 scored counties in Michigan. That puts it in the bottom quarter of counties.

At $653 per household (34% below the U.S. average), households in Alpena County spend about $8.5M a year on memberships, classes and admissions. Spread across 15 gyms and studios, that is $566K per location, 14% below the U.S. figure of $662K.

Alpena County has 15 gyms and studios on map listings as of September 2026. Of those, 3 are chain locations, or 20%, against 20% across the U.S. Per 10,000 households, that is 11.5, 23% below the U.S. rate of 14.9.

Official counts don’t publish a figure for fitness centers and recreation instruction in Alpena County, since they leave out counts under 3. Since fiscal 2022, 1 SBA-backed loan worth $17K has gone to businesses classed as fitness centers and recreation instruction in Alpena County. Population estimates put the population change in Alpena County from 2020 to 2025 at −0.1%, against +3.1% for the U.S.

How Alpena County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Alpena County, MI compared with Michigan and the U.S.
MeasureAlpena CountyMichiganU.S.
Listings per 10k households11.512.514.9
Spending per listing$566K$720K$662K
Households per official establishmentn/a2,4681,641
Official establishment growth, 2019–2023n/a+9.6%+8.2%
Population growth, 2020–2025−0.1%+0.6%+3.1%
Spending per household on memberships, classes and admissions$653$902$983
Median household income$53,950$72,875$80,734
Groundwork market score3262

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
153 chain locations
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$17K

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Alpena County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Alpena County

Population, 2025 estimate
28,853−0.1% since 2020
Households
13,019
Median age
47.4
Homes lived in by their owners
80%
Vehicles per household
1.7
Land area
572 sq. mi.
People per square mile
50
Median household income
$53,950+24.4% vs. 2015–2019, before inflation
Average household income
$74,418
Median home value
$153,900
Jobs located here
11,363
Daytime population
29,194Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Alpena County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Alpena County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Gyms, studios and classes across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for gyms and studios, numbered among those based in Michigan, with Alpena County marked.

Top counties in Michigan

Counties in Michigan ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Leelanau County, MI851111.4$1M+3.0%#28 of 2,088
2Allegan County, MI814710.3$909K+2.1%#60 of 2,088
3Barry County, MI79176.9$1.3M+2.2%#78 of 2,088
4Antrim County, MI79109.0$921K+5.3%#81 of 2,088
5Clinton County, MI793912.3$838K+1.6%#82 of 2,088
6Cass County, MI77199.0$969K+0.2%#106 of 2,088
7Newaygo County, MI74115.6$1.3M+3.1%#145 of 2,088
8Monroe County, MI74629.8$922K+0.7%#161 of 2,088
9Montcalm County, MI73229.0$791K+4.1%#188 of 2,088
10Hillsdale County, MI72126.7$1.1M0.0%#194 of 2,088
63Alpena County, MI321511.5$566K−0.1%#1,725 of 2,088

Other business types in Alpena County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Alpena County, MI?

Map listings as of September 2026 show 15 gyms and studios in Alpena County. 3 of them (20%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. No official count is published for fitness centers and recreation instruction in Alpena County: counts under 3 are left out.

How much do households in Alpena County, MI spend on memberships, classes and admissions?

About $8.5M a year, or $653 per household. That is 34% below the U.S. average (an index of 66, where 100 is the U.S. average). Spread across the 15 gyms and studios on map listings, it comes to $566K per location. It is estimated from the incomes of the 13,019 households in Alpena County and national spending patterns by income.

How does Alpena County, MI compare with the U.S. for gyms and studios?

Alpena County has 11.5 gyms and studios per 10,000 households, 23% below the U.S. rate of 14.9. Spending per location is $566K, 14% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Alpena County would have about 13, against 15 on map listings.

How fast is Alpena County, MI growing?

Population estimates put Alpena County at 28,853 people in 2025, down 0.1% since 2020, against +3.1% for the U.S. It has 13,019 households. The median household income in Alpena County is $53,950 a year, 33% below the U.S. median of $80,734. That rose 24.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Alpena County scores 32 for gyms and studios (lower middle), #1,725 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Alpena County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Alpena County

Screening a site or an acquisition in Alpena County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Alpena County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.