Groundwork

Fitness and classes · County · Kentucky

Gyms and studios in McCracken County, KY

How McCracken County, KY compares with other counties and the U.S. for gyms and studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 25 out of 100: Lower middle

Ranked #1,912 of 2,088 scored counties
#54 of 63 scored counties in Kentucky

Listings
50
10 chain locations (20%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$18.3M
On memberships, classes and admissions · $665 a household
Spending per listing
$367K
45% below the U.S.
Listings per 10k households
18.1
21% above the U.S.
Population, 2025
67,553
−0.5% since 2020

See the gyms and studios around any address in McCracken County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of McCracken County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for gyms and studios in McCracken County is 25 (lower middle), #1,912 of 2,088 scored counties and #54 of 63 scored counties in Kentucky. That puts it in the bottom quarter of counties.

Household spending on memberships, classes and admissions in McCracken County comes to about $18.3M a year: $665 per household, 32% below the U.S. average. That is about $367K of household spending for each location on map listings, 45% below the U.S. figure of $662K.

There are 50 gyms and studios on map listings in McCracken County as of September 2026. Chain locations make up 20% of them, against 20% across the U.S. Per 10,000 households, that is 18.1, 21% above the U.S. rate of 14.9.

In 2023, official counts showed 13 businesses with payroll in McCracken County classed as fitness centers and recreation instruction. That is one for every 2,123 households, against one for every 1,641 across the U.S. Population estimates put the population change in McCracken County from 2020 to 2025 at −0.5%, against +3.1% for the U.S.

How McCracken County compares

The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in McCracken County, KY compared with Kentucky and the U.S.
MeasureMcCracken CountyKentuckyU.S.
Listings per 10k households18.111.214.9
Spending per listing$367K$576K$662K
Households per official establishment2,1232,7291,641
Official establishment growth, 2019–2023n/a+5.2%+8.2%
Population growth, 2020–2025−0.5%+2.2%+3.1%
Spending per household on memberships, classes and admissions$665$643$983
Median household income$64,373$63,726$80,734
Groundwork market score2545

Official counts and lending

Businesses

Official establishments, 2019 to 2023
11 → 13
Employees, 2023
98
Annual payroll, 2023
$1.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
5010 chain locations
Listings at the U.S. rate for this spending
28The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in McCracken County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in McCracken County

Population, 2025 estimate
67,553−0.5% since 2020
Households
27,601
Median age
42.7
Homes lived in by their owners
69%
Vehicles per household
1.8
Land area
249 sq. mi.
People per square mile
272
Median household income
$64,373+39.7% vs. 2015–2019, before inflation
Average household income
$93,079
Median home value
$188,100
Jobs located here
39,473
Daytime population
78,455Residents who don’t work, plus everyone whose job is here

Looking at a specific site in McCracken County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of McCracken County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Kentucky

Every Kentucky market ranked →

The highest-scoring counties in Kentucky for gyms and studios, numbered among those based in Kentucky, with McCracken County marked.

Top counties in Kentucky

Counties in Kentucky ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Spencer County, KY74912.3$724K+7.7%#169 of 2,088
2Oldham County, KY713314.3$821K+4.9%#235 of 2,088
3Scott County, KY702611.5$710K+8.2%#262 of 2,088
4Woodford County, KY681211.1$728K+3.7%#325 of 2,088
5Meade County, KY6798.2$863K+2.2%#341 of 2,088
6Boone County, KY676613.0$714K+6.5%#353 of 2,088
7Shelby County, KY66179.2$847K+6.2%#374 of 2,088
8Logan County, KY6565.5$994K+4.2%#397 of 2,088
9Lincoln County, KY6555.2$992K+4.6%#398 of 2,088
10Montgomery County, KY6565.5$977K+2.5%#399 of 2,088
54McCracken County, KY255018.1$367K−0.5%#1,912 of 2,088

Other business types in McCracken County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in McCracken County, KY?

As of September 2026, map listings count 50 gyms and studios in McCracken County. 10 of them (20%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 13 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in McCracken County, KY spend on memberships, classes and admissions?

About $18.3M a year, or $665 per household. That is 32% below the U.S. average (an index of 68, where 100 is the U.S. average). Spread across the 50 gyms and studios on map listings, it comes to $367K per location. It is estimated from the incomes of the 27,601 households in McCracken County and national spending patterns by income.

How does McCracken County, KY compare with the U.S. for gyms and studios?

McCracken County has 18.1 gyms and studios per 10,000 households, 21% above the U.S. rate of 14.9. Spending per location is $367K, 45% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, McCracken County would have about 28, against 50 on map listings. There is one business with payroll in the industry for every 2,123 households, against one for every 1,641 across the U.S.

How fast is McCracken County, KY growing?

Population estimates put McCracken County at 67,553 people in 2025, down 0.5% since 2020, against +3.1% for the U.S. It has 27,601 households. The median household income in McCracken County is $64,373 a year, 20% below the U.S. median of $80,734. That rose 39.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. McCracken County scores 25 for gyms and studios (lower middle), #1,912 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in McCracken County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in McCracken County

Screening a site or an acquisition in McCracken County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of McCracken County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.