Groundwork

Fitness and classes · Small-town market · Georgia

Gyms and studios in the Jesup, GA area

The gyms and studios in the Jesup, GA area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 29 out of 100: Lower middle

Ranked #478 of 535 scored small-town markets
#20 of 23 scored small-town markets based in Georgia

Listings
20
2 chain locations (10%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$5.8M
On memberships, classes and admissions · $523 a household
Spending per listing
$289K
56% below the U.S.
Listings per 10k households
18.1
21% above the U.S.
Population, 2025
32,481
+7.8% since 2020

See the gyms and studios around any address in the Jesup area

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Jesup area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for gyms and studios in the Jesup area is 29 (lower middle), #478 of 535 scored small-town markets and #20 of 23 scored small-town markets based in Georgia. That puts it in the bottom quarter of small-town markets.

Household spending on memberships, classes and admissions in the Jesup area comes to about $5.8M a year: $523 per household, 47% below the U.S. average. That works out to $289K per location, 56% below the U.S. figure of $662K.

There are 20 gyms and studios on map listings in the Jesup area as of September 2026. Of those, 2 are chain locations, or 10%, against 20% across the U.S. That is 18.1 per 10,000 households, 21% above the U.S. rate of 14.9.

Official counts don’t publish a figure for fitness centers and recreation instruction in the Jesup area, since they leave out counts under 3. Between 2020 and 2025, the population of the Jesup area grew 7.8%, faster than the U.S. (+3.1%).

How the Jesup area compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Jesup, GA area compared with Georgia and the U.S.
MeasureJesup areaGeorgiaU.S.
Listings per 10k households18.114.314.9
Spending per listing$289K$554K$662K
Households per official establishmentn/a1,8251,641
Official establishment growth, 2019–2023n/a+5.2%+8.2%
Population growth, 2020–2025+7.8%+5.3%+3.1%
Spending per household on memberships, classes and admissions$523$792$983
Median household income$53,427$77,353$80,734
Groundwork market score2945

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
202 chain locations
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in the Jesup area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Jesup area

Population, 2025 estimate
32,481+7.8% since 2020
Households
11,061
Median age
38.8
Homes lived in by their owners
67%
Vehicles per household
2.0
Land area
642 sq. mi.
People per square mile
48
Median household income
$53,427+17.5% vs. 2015–2019, before inflation
Average household income
$67,341
Median home value
$162,800
Jobs located here
9,027
Daytime population
28,247Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Jesup area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of the Jesup area. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Georgia

Every Georgia market ranked →

The highest-scoring small-town markets in Georgia for gyms and studios, numbered among those based in Georgia, with the Jesup area marked.

Top small-town markets in Georgia

Small-town markets in Georgia ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1LaGrange, GA-AL70307.4$758K+3.0%#52 of 535
2Thomaston, GA6287.6$752K+2.7%#128 of 535
3Jefferson, GA614415.5$548K+29.3%#142 of 535
4Moultrie, GA59148.3$633K+3.3%#165 of 535
5Dublin, GA58209.2$607K+2.8%#178 of 535
6Kingsland, GA572612.0$565K+9.5%#189 of 535
7Cedartown, GA54159.4$605K+6.0%#227 of 535
8Calhoun, GA542913.6$472K+6.9%#232 of 535
9Waycross, GA53146.8$748K+3.0%#234 of 535
10Statesboro, GA533510.0$573K+8.0%#241 of 535
20Jesup, GA292018.1$289K+7.8%#478 of 535

Other business types in the Jesup area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in the Jesup, GA area?

As of September 2026, map listings count 20 gyms and studios in the Jesup area. 2 of them (10%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. No official count is published for fitness centers and recreation instruction in the Jesup area: counts under 3 are left out.

How much do households in the Jesup, GA area spend on memberships, classes and admissions?

About $5.8M a year, or $523 per household. That is 47% below the U.S. average (an index of 53, where 100 is the U.S. average). Spread across the 20 gyms and studios on map listings, it comes to $289K per location. It is estimated from the incomes of the 11,061 households in the Jesup area and national spending patterns by income.

How does the Jesup, GA area compare with the U.S. for gyms and studios?

The Jesup area has 18.1 gyms and studios per 10,000 households, 21% above the U.S. rate of 14.9. Spending per location is $289K, 56% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, the Jesup area would have about 9, against 20 on map listings.

How fast is the Jesup, GA area growing?

Population estimates put the Jesup area at 32,481 people in 2025, up 7.8% since 2020, faster than the U.S. (+3.1%). It has 11,061 households. The median household income in the Jesup area is $53,427 a year, 34% below the U.S. median of $80,734. That rose 17.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Jesup area scores 29 for gyms and studios (lower middle), #478 of 535 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Jesup area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in the Jesup area

Screening a site or an acquisition in the Jesup area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Jesup area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.