Groundwork

Fitness and classes · County · Georgia

Gyms and studios in Dougherty County, GA

The gyms and studios in Dougherty County, GA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 24 out of 100: Low

Ranked #1,925 of 2,088 scored counties
#86 of 98 scored counties in Georgia

Listings
38
4 chain locations (11%)
Official establishments
10
Businesses with payroll, 2023
Household spending a year
$16.4M
On memberships, classes and admissions · $477 a household
Spending per listing
$430K
35% below the U.S.
Listings per 10k households
11.1
26% below the U.S.
Population, 2025
82,616
−3.0% since 2020

See the gyms and studios around any address in Dougherty County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Dougherty County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for gyms and studios in Dougherty County is 24 (low), #1,925 of 2,088 scored counties and #86 of 98 scored counties in Georgia. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 38 gyms and studios in Dougherty County. Chain locations make up 11% of them, against 20% across the U.S. That comes to 11.1 for every 10,000 households, 26% below the U.S. rate of 14.9.

Households in Dougherty County spend about $16.4M a year on memberships, classes and admissions, or $477 per household, 51% below the U.S. average. Spread across 38 gyms and studios, that is $430K per location, 35% below the U.S. figure of $662K.

In 2023, official counts showed 10 businesses with payroll in Dougherty County classed as fitness centers and recreation instruction. That is one for every 3,428 households, against one for every 1,641 across the U.S. Between 2020 and 2025, the population of Dougherty County declined 3.0%, against +3.1% for the U.S.

How Dougherty County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Dougherty County, GA compared with Georgia and the U.S.
MeasureDougherty CountyGeorgiaU.S.
Listings per 10k households11.114.314.9
Spending per listing$430K$554K$662K
Households per official establishment3,4281,8251,641
Official establishment growth, 2019–2023n/a+5.2%+8.2%
Population growth, 2020–2025−3.0%+5.3%+3.1%
Spending per household on memberships, classes and admissions$477$792$983
Median household income$49,044$77,353$80,734
Groundwork market score2445

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12 → 10
Employees, 2023
94
Annual payroll, 2023
$1.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
384 chain locations
Listings at the U.S. rate for this spending
25The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Dougherty County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Dougherty County

Population, 2025 estimate
82,616−3.0% since 2020
Households
34,280
Median age
38.0
Homes lived in by their owners
45%
Vehicles per household
1.6
Land area
329 sq. mi.
People per square mile
253
Median household income
$49,044+23.9% vs. 2015–2019, before inflation
Average household income
$64,820
Median home value
$134,400
Jobs located here
43,701
Daytime population
96,519Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Dougherty County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Dougherty County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for gyms and studios, numbered among those based in Georgia, with Dougherty County marked.

Top counties in Georgia

Counties in Georgia ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Newton County, GA82286.8$999K+11.2%#52 of 2,088
2Pickens County, GA81118.2$944K+11.4%#59 of 2,088
3Monroe County, GA81109.5$873K+14.1%#61 of 2,088
4Walton County, GA80318.7$889K+16.0%#73 of 2,088
5Effingham County, GA79249.9$825K+14.1%#83 of 2,088
6Paulding County, GA75589.7$905K+12.7%#137 of 2,088
7Lee County, GA7397.3$1M+2.9%#176 of 2,088
8Haralson County, GA7397.7$883K+10.0%#184 of 2,088
9Coweta County, GA736110.8$845K+9.2%#185 of 2,088
10Morgan County, GA7289.9$777K+9.4%#213 of 2,088
86Dougherty County, GA243811.1$430K−3.0%#1,925 of 2,088

Other business types in Dougherty County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Dougherty County, GA?

Dougherty County has 38 gyms and studios on map listings as of September 2026. 4 of them (11%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 10 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Dougherty County, GA spend on memberships, classes and admissions?

About $16.4M a year, or $477 per household. That is 51% below the U.S. average (an index of 49, where 100 is the U.S. average). Spread across the 38 gyms and studios on map listings, it comes to $430K per location. It is estimated from the incomes of the 34,280 households in Dougherty County and national spending patterns by income.

How does Dougherty County, GA compare with the U.S. for gyms and studios?

Dougherty County has 11.1 gyms and studios per 10,000 households, 26% below the U.S. rate of 14.9. Spending per location is $430K, 35% below the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Dougherty County would have about 25, against 38 on map listings. There is one business with payroll in the industry for every 3,428 households, against one for every 1,641 across the U.S.

How fast is Dougherty County, GA growing?

Population estimates put Dougherty County at 82,616 people in 2025, down 3.0% since 2020, against +3.1% for the U.S. It has 34,280 households. Median household income in Dougherty County is $49,044, 39% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Dougherty County scores 24 for gyms and studios (low), #1,925 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Dougherty County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Dougherty County

Screening a site or an acquisition in Dougherty County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Dougherty County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.