Groundwork

Fitness and classes · Small-town market · California

Gyms and studios in the Bishop, CA area

Competitor counts, household spending and official business counts for gyms and studios in the Bishop, CA area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 67 out of 100: Upper middle

Ranked #74 of 535 scored small-town markets
#2 of 9 scored small-town markets based in California

Listings
10
1 chain location (10%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$8.5M
On memberships, classes and admissions · $1,051 a household
Spending per listing
$845K
28% above the U.S.
Listings per 10k households
12.4
17% below the U.S.
Population, 2025
18,158
−4.4% since 2020

See the gyms and studios around any address in the Bishop area

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Bishop area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Bishop area spend about $8.5M a year on memberships, classes and admissions, or $1,051 per household, 7% above the U.S. average. That works out to $845K per location, 28% above the U.S. figure of $662K.

The Bishop area has 10 gyms and studios on map listings as of September 2026. One of them (10%) is a chain location, against 20% across the U.S. Per 10,000 households, that is 12.4, 17% below the U.S. rate of 14.9.

Official counts don’t publish a figure for fitness centers and recreation instruction in the Bishop area, since they leave out counts under 3.

Between 2020 and 2025, the population of the Bishop area declined 4.4%, against +3.1% for the U.S. The Groundwork market score for gyms and studios in the Bishop area is 67 (upper middle), #74 of 535 scored small-town markets and #2 of 9 scored small-town markets based in California. That puts it in the top quarter of small-town markets.

How the Bishop area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Bishop, CA area compared with California and the U.S.
MeasureBishop areaCaliforniaU.S.
Listings per 10k households12.417.114.9
Spending per listing$845K$837K$662K
Households per official establishmentn/a1,2811,641
Official establishment growth, 2019–2023n/a+14.7%+8.2%
Population growth, 2020–2025−4.4%−0.4%+3.1%
Spending per household on memberships, classes and admissions$1,051$1,435$983
Median household income$73,991$99,122$80,734
Groundwork market score6760

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
101 chain location
Listings at the U.S. rate for this spending
13The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in the Bishop area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Bishop area

Population, 2025 estimate
18,158−4.4% since 2020
Households
8,040
Median age
45.6
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
10,197 sq. mi.
People per square mile
2
Median household income
$73,991
Average household income
$94,111
Median home value
$348,700
Jobs located here
7,330
Daytime population
17,028Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Bishop area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of the Bishop area. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across California

Every California market ranked →

The highest-scoring small-town markets in California for gyms and studios, numbered among those based in California (a market based in another state is listed without a number), with the Bishop area marked.

Top small-town markets in California

Small-town markets in California ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Red Bluff, CA80208.1$1.1M−1.7%#13 of 535
2Bishop, CA671012.4$845K−4.4%#74 of 535
3Clearlake, CA652710.0$909K−0.6%#92 of 535
4Crescent City, CA641010.5$856K−4.4%#102 of 535
5Sonora, CA623816.7$645K−4.0%#132 of 535
Gardnerville Ranchos, NV-CA593817.5$733K+0.9%#160 of 535
6Ukiah, CA494914.1$688K−3.5%#293 of 535
7Susanville, CA371516.2$534K−13.1%#417 of 535
8Truckee-Grass Valley, CA3512228.5$458K−0.4%#437 of 535
9Eureka-Arcata, CA3010619.3$469K−3.4%#472 of 535

Other business types in the Bishop area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in the Bishop, CA area?

Map listings as of September 2026 show 10 gyms and studios in the Bishop area. One of them (10%) is a chain location. The listings count gyms, fitness studios, martial arts and dance studios. No official count is published for fitness centers and recreation instruction in the Bishop area: counts under 3 are left out.

How much do households in the Bishop, CA area spend on memberships, classes and admissions?

About $8.5M a year, or $1,051 per household. That is 7% above the U.S. average (an index of 107, where 100 is the U.S. average). Spread across the 10 gyms and studios on map listings, it comes to $845K per location. It is estimated from the incomes of the 8,040 households in the Bishop area and national spending patterns by income.

How does the Bishop, CA area compare with the U.S. for gyms and studios?

The Bishop area has 12.4 gyms and studios per 10,000 households, 17% below the U.S. rate of 14.9. Spending per location is $845K, 28% above the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, the Bishop area would have about 13, against 10 on map listings.

How fast is the Bishop, CA area growing?

Population estimates put the Bishop area at 18,158 people in 2025, down 4.4% since 2020, against +3.1% for the U.S. It has 8,040 households. The median household income in the Bishop area is $73,991 a year, 8% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Bishop area scores 67 for gyms and studios (upper middle), #74 of 535 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Bishop area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in the Bishop area

Screening a site or an acquisition in the Bishop area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Bishop area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.