Groundwork

Beauty and personal care · Small-town market · California

Salons, barbers and spas in the Bishop, CA area

How the Bishop, CA area compares with other small-town markets and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 55 out of 100: Upper middle

Ranked #209 of 538 scored small-town markets
#6 of 9 scored small-town markets based in California

Listings
30
9 chain locations (30%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$7.8M
On personal care products and services · $975 a household
Spending per listing
$261K
23% above the U.S.
Listings per 10k households
37.3
21% below the U.S.
Population, 2025
18,158
−4.4% since 2020

See the salons, barbers and spas around any address in the Bishop area

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Bishop area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in the Bishop area comes to about $7.8M a year: $975 per household, 3% below the U.S. average. That works out to $261K per business, 23% above the U.S. figure of $213K.

The Bishop area has 30 salons, barbers and spas on map listings as of September 2026. Of those, 9 are chain locations, or 30%, against 15% across the U.S. Per 10,000 households, that is 37.3, 21% below the U.S. rate of 47.2.

Official counts don’t publish a figure for personal care services in the Bishop area, since they leave out counts under 3. Official counts also show 71 one-person businesses without payroll.

Population estimates show the Bishop area declined 4.4% from 2020 to 2025, against +3.1% for the U.S. For salons, barbers and spas, the Bishop area has a Groundwork market score of 55 (upper middle): #209 of 538 scored small-town markets and #6 of 9 scored small-town markets based in California.

How the Bishop area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Bishop, CA area compared with California and the U.S.
MeasureBishop areaCaliforniaU.S.
Listings per 10k households37.351.447.2
Spending per listing$261K$223K$213K
Households per official establishmentn/a670804
Official establishment growth, 2019–2023n/a+18.8%+14.1%
Population growth, 2020–2025−4.4%−0.4%+3.1%
Spending per household on personal care products and services$975$1,149$1,005
Median household income$73,991$99,122$80,734
Groundwork market score5538

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
71Businesses with no payroll
Map listings, September 2026
309 chain locations
Listings at the U.S. rate for this spending
37The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in the Bishop area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Bishop area

Population, 2025 estimate
18,158−4.4% since 2020
Households
8,040
Median age
45.6
Homes lived in by their owners
66%
Vehicles per household
1.9
Land area
10,197 sq. mi.
People per square mile
2
Median household income
$73,991
Average household income
$94,111
Median home value
$348,700
Jobs located here
7,330
Daytime population
17,028Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Bishop area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of the Bishop area. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across California

Every California market ranked →

The highest-scoring small-town markets in California for salons, barbers and spas, numbered among those based in California (a market based in another state is listed without a number), with the Bishop area marked.

Top small-town markets in California

Small-town markets in California ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Red Bluff, CA726827.4$331K−1.7%#37 of 538
2Susanville, CA632426.0$348K−13.1%#104 of 538
3Sonora, CA618637.9$264K−4.0%#136 of 538
4Truckee-Grass Valley, CA5819144.6$244K−0.4%#166 of 538
Gardnerville Ranchos, NV-CA5810246.9$233K+0.9%#169 of 538
5Clearlake, CA5710438.6$234K−0.6%#189 of 538
6Bishop, CA553037.3$261K−4.4%#209 of 538
7Ukiah, CA5013839.6$238K−3.5%#273 of 538
8Eureka-Arcata, CA4921639.3$230K−3.4%#285 of 538
9Crescent City, CA473536.8$250K−4.4%#308 of 538

Other business types in the Bishop area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in the Bishop, CA area?

Map listings as of September 2026 show 30 salons, barbers and spas in the Bishop area. 9 of them (30%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. No official count is published for personal care services in the Bishop area: counts under 3 are left out. Official counts list 71 one-person businesses without payroll.

How much do households in the Bishop, CA area spend on personal care products and services?

About $7.8M a year, or $975 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 30 salons, barbers and spas on map listings, it comes to $261K per business. It is estimated from the incomes of the 8,040 households in the Bishop area and national spending patterns by income.

How does the Bishop, CA area compare with the U.S. for salons, barbers and spas?

The Bishop area has 37.3 salons, barbers and spas per 10,000 households, 21% below the U.S. rate of 47.2. Spending per business is $261K, 23% above the U.S. figure of $213K. At the U.S. ratio of salons, barbers and spas to household spending, the Bishop area would have about 37, against 30 on map listings.

How fast is the Bishop, CA area growing?

Population estimates put the Bishop area at 18,158 people in 2025, down 4.4% since 2020, against +3.1% for the U.S. It has 8,040 households. The median household income in the Bishop area is $73,991 a year, 8% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Bishop area scores 55 for salons, barbers and spas (upper middle), #209 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Bishop area. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in the Bishop area

Screening a site or an acquisition in the Bishop area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Bishop area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.