Groundwork

Groceries and convenience · Small-town market · South Carolina

Grocery stores in the Seneca, SC area

Competitor counts, household spending and official business counts for grocery stores in the Seneca, SC area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 68 out of 100: Upper middle

Ranked #89 of 506 scored small-town markets
#1 of 6 scored small-town markets based in South Carolina

Listings
21
10 chain locations (48%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$198.3M
On groceries · $5,746 a household
Spending per listing
$9.4M
2% above the U.S.
Listings per 10k households
6.1
10% below the U.S.
Population, 2025
83,775
+6.3% since 2020

See the grocery stores around any address in the Seneca area

The site report maps the grocery stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Seneca area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $5,746 per household (9% below the U.S. average), households in the Seneca area spend about $198.3M a year on groceries. That is about $9.4M of household spending for each store on map listings, 2% above the U.S. figure of $9.3M. The spending figure covers all groceries, not only grocery stores.

The Seneca area has 21 grocery stores on map listings as of September 2026. 10 of them (48%) are chain locations, against 37% across the U.S. That comes to 6.1 for every 10,000 households, 10% below the U.S. rate of 6.8.

Official counts show 13 businesses with payroll classed as supermarkets and grocery stores in the Seneca area in 2023. That is one for every 2,655 households, against one for every 2,053 across the U.S.

Between 2020 and 2025, the population of the Seneca area grew 6.3%, faster than the U.S. (+3.1%). The Seneca area scores 68 (upper middle) on the Groundwork market score for grocery stores, ranking #89 of 506 scored small-town markets and #1 of 6 scored small-town markets based in South Carolina. That puts it in the top quarter of small-town markets.

How the Seneca area compares

The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery stores in Seneca, SC area compared with South Carolina and the U.S.
MeasureSeneca areaSouth CarolinaU.S.
Listings per 10k households6.16.86.8
Spending per listing$9.4M$8.7M$9.3M
Households per official establishment2,6552,3252,053
Official establishment growth, 2019–2023n/a+6.4%0.0%
Population growth, 2020–2025+6.3%+8.5%+3.1%
Spending per household on groceries$5,746$5,910$6,319
Median household income$62,388$69,324$80,734
Groundwork market score6849

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13
Employees, 2023
969
Annual payroll, 2023
$19.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
2110 chain locations
Listings at the U.S. rate for this spending
21The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as supermarkets and grocery stores in the Seneca area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Seneca area

Population, 2025 estimate
83,775+6.3% since 2020
Households
34,515
Median age
45.8
Homes lived in by their owners
76%
Vehicles per household
2.0
Land area
627 sq. mi.
People per square mile
128
Median household income
$62,388+27.0% vs. 2015–2019, before inflation
Average household income
$91,233
Median home value
$237,100
Jobs located here
24,938
Daytime population
73,699Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Seneca area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery stores on map listings by name and distance.

Or open the report at the center of the Seneca area. Signed out, you see a blurred preview; on an account, each report is one action.

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Grocery stores across South Carolina

Every South Carolina market ranked →

The highest-scoring small-town markets in South Carolina for grocery stores, numbered among those based in South Carolina, with the Seneca area marked.

Top small-town markets in South Carolina

Small-town markets in South Carolina ranked for grocery stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Seneca, SC68216.1$9.4M+6.3%#89 of 506
2Gaffney, SC62115.0$10.7M+3.7%#131 of 506
3Newberry, SC56127.8$7.1M+4.8%#212 of 506
4Murrells Inlet, SC55217.7$7.7M+3.8%#224 of 506
5Greenwood, SC29379.8$5.6M+1.7%#433 of 506
6Orangeburg, SC19319.4$5.6M−0.9%#475 of 506

Other business types in the Seneca area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery stores are in the Seneca, SC area?

Map listings as of September 2026 show 21 grocery stores in the Seneca area. 10 of them (48%) are chain locations. The listings count grocery stores and supermarkets. Official counts show 13 businesses with payroll classed as supermarkets and grocery stores in 2023.

How much do households in the Seneca, SC area spend on groceries?

About $198.3M a year, or $5,746 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 21 grocery stores on map listings, it comes to $9.4M per store. That spending covers all groceries, which grocery stores share with other businesses in the trade. It is estimated from the incomes of the 34,515 households in the Seneca area and national spending patterns by income.

How does the Seneca, SC area compare with the U.S. for grocery stores?

The Seneca area has 6.1 grocery stores per 10,000 households, 10% below the U.S. rate of 6.8. Spending per store is $9.4M, 2% above the U.S. figure of $9.3M. The count on map listings matches the U.S. ratio of grocery stores to household spending. There is one business with payroll in the industry for every 2,655 households, against one for every 2,053 across the U.S.

How fast is the Seneca, SC area growing?

Population estimates put the Seneca area at 83,775 people in 2025, up 6.3% since 2020, faster than the U.S. (+3.1%). It has 34,515 households. The median household income in the Seneca area is $62,388 a year, 23% below the U.S. median of $80,734. That rose 27.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Seneca area scores 68 for grocery stores (upper middle), #89 of 506 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Seneca area. It maps the grocery stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery stores · All 56 business types in the Seneca area

Screening a site or an acquisition in the Seneca area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Seneca area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.