Groundwork

Groceries and convenience · County · North Carolina

Grocery stores in Rutherford County, NC

Competitor counts, household spending and official business counts for grocery stores in Rutherford County, NC, set against other counties and the U.S.

Groundwork market score · out of 100

Score 50 out of 100: Upper middle

Ranked #1,022 of 2,070 scored counties
#36 of 87 scored counties in North Carolina

Listings
18
9 chain locations (50%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$143.4M
On groceries · $5,381 a household
Spending per listing
$8M
14% below the U.S.
Listings per 10k households
6.8
In line with the U.S.
Population, 2025
65,745
+2.1% since 2020

See the grocery stores around any address in Rutherford County

The site report maps the grocery stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rutherford County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 18 grocery stores in Rutherford County. 9 of them (50%) are chain locations, against 37% across the U.S. That is 6.8 per 10,000 households, in line with the U.S. rate of 6.8.

At $5,381 per household (15% below the U.S. average), households in Rutherford County spend about $143.4M a year on groceries. Spread across 18 grocery stores, that is $8M per store, 14% below the U.S. figure of $9.3M. That spending covers all groceries, which grocery stores share with other businesses in the trade.

In 2023, official counts showed 8 businesses with payroll in Rutherford County classed as supermarkets and grocery stores. That is one for every 3,330 households, against one for every 2,053 across the U.S.

Population estimates put the population change in Rutherford County from 2020 to 2025 at +2.1%, slower than the U.S. (+3.1%). For grocery stores, Rutherford County has a Groundwork market score of 50 (upper middle): #1,022 of 2,070 scored counties and #36 of 87 scored counties in North Carolina.

How Rutherford County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery stores in Rutherford County, NC compared with North Carolina and the U.S.
MeasureRutherford CountyNorth CarolinaU.S.
Listings per 10k households6.87.46.8
Spending per listing$8M$8.1M$9.3M
Households per official establishment3,3302,1342,053
Official establishment growth, 2019–2023n/a+3.5%0.0%
Population growth, 2020–2025+2.1%+7.2%+3.1%
Spending per household on groceries$5,381$6,016$6,319
Median household income$51,410$72,388$80,734
Groundwork market score5043

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10 → 8
Employees, 2023
656
Annual payroll, 2023
$13.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
189 chain locations
Listings at the U.S. rate for this spending
15The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as supermarkets and grocery stores in Rutherford County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Rutherford County

Population, 2025 estimate
65,745+2.1% since 2020
Households
26,642
Median age
44.8
Homes lived in by their owners
74%
Vehicles per household
2.1
Land area
565 sq. mi.
People per square mile
115
Median household income
$51,410+20.7% vs. 2015–2019, before inflation
Average household income
$72,230
Median home value
$201,800
Jobs located here
19,241
Daytime population
55,091Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rutherford County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery stores on map listings by name and distance.

Or open the report at the center of Rutherford County. Signed out, you see a blurred preview; on an account, each report is one action.

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Grocery stores across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for grocery stores, numbered among those based in North Carolina, with Rutherford County marked.

Top counties in North Carolina

Counties in North Carolina ranked for grocery stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hoke County, NC8152.6$22.1M+9.0%#159 of 2,070
2Lincoln County, NC79215.7$10.9M+13.2%#225 of 2,070
3Davie County, NC77105.8$10.6M+6.9%#258 of 2,070
4Brunswick County, NC76395.6$10.8M+26.5%#278 of 2,070
5Durham County, NC75866.1$10.4M+7.7%#304 of 2,070
6Cabarrus County, NC74495.8$11M+9.9%#321 of 2,070
7Rowan County, NC71315.3$11M+5.6%#388 of 2,070
8Wake County, NC703056.6$10.3M+11.2%#412 of 2,070
9Union County, NC70607.1$9.5M+11.7%#420 of 2,070
10Chatham County, NC69237.0$9.5M+11.0%#444 of 2,070
36Rutherford County, NC50186.8$8M+2.1%#1,022 of 2,070

Other business types in Rutherford County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery stores are in Rutherford County, NC?

There are 18 grocery stores on map listings in Rutherford County as of September 2026. 9 of them (50%) are chain locations. The listings count grocery stores and supermarkets. Official counts show 8 businesses with payroll classed as supermarkets and grocery stores in 2023.

How much do households in Rutherford County, NC spend on groceries?

About $143.4M a year, or $5,381 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 18 grocery stores on map listings, it comes to $8M per store. The spending figure covers all groceries, not only grocery stores. It is estimated from the incomes of the 26,642 households in Rutherford County and national spending patterns by income.

How does Rutherford County, NC compare with the U.S. for grocery stores?

Rutherford County has 6.8 grocery stores per 10,000 households, in line with the U.S. rate of 6.8. Spending per store is $8M, 14% below the U.S. figure of $9.3M. At the national ratio of grocery stores to household spending, Rutherford County would have about 15, against 18 on map listings. There is one business with payroll in the industry for every 3,330 households, against one for every 2,053 across the U.S.

How fast is Rutherford County, NC growing?

Population estimates put Rutherford County at 65,745 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 26,642 households. Median household income in Rutherford County is $51,410, 36% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rutherford County scores 50 for grocery stores (upper middle), #1,022 of 2,070 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rutherford County. It maps the grocery stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery stores · All 56 business types in Rutherford County

Screening a site or an acquisition in Rutherford County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rutherford County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.