Groundwork

Groceries and convenience · Metro area · Montana

Grocery stores in the Billings, MT metro area

Competitor counts, household spending and official business counts for grocery stores in the Billings, MT metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 75 out of 100: High

Ranked #38 of 387 scored metro areas
#1 of 5 scored metro areas based in Montana

Listings
38
13 chain locations (34%)
Official establishments
24
−12.0% since 2019
Household spending a year
$471.9M
On groceries · $6,022 a household
Spending per listing
$12.4M
34% above the U.S.
Listings per 10k households
4.8
29% below the U.S.
Population, 2025
193,603
+4.8% since 2020

See the grocery stores around any address in the Billings metro area

The site report maps the grocery stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Billings metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Billings metro area scores 75 (high) on the Groundwork market score for grocery stores, ranking #38 of 387 scored metro areas and #1 of 5 scored metro areas based in Montana. That puts it in the top 10% of metro areas for grocery stores.

As of September 2026, map listings count 38 grocery stores in the Billings metro area. Of those, 13 are chain locations, or 34%, against 37% across the U.S. That comes to 4.8 for every 10,000 households, 29% below the U.S. rate of 6.8.

At $6,022 per household (5% below the U.S. average), households in the Billings metro area spend about $471.9M a year on groceries. Spread across 38 grocery stores, that is $12.4M per store, 34% above the U.S. figure of $9.3M. That spending covers all groceries, which grocery stores share with other businesses in the trade.

In 2023, official counts showed 24 businesses with payroll in the Billings metro area classed as supermarkets and grocery stores, down 12.0% from 2019. That is one for every 3,265 households, against one for every 2,053 across the U.S. Between 2020 and 2025, the population of the Billings metro area grew 4.8%, faster than the U.S. (+3.1%).

How the Billings metro area compares

The same measures for Montana and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery stores in Billings, MT metro area compared with Montana and the U.S.
MeasureBillings metro areaMontanaU.S.
Listings per 10k households4.87.66.8
Spending per listing$12.4M$7.8M$9.3M
Households per official establishment3,2651,7652,053
Official establishment growth, 2019–2023−12.0%+3.6%0.0%
Population growth, 2020–2025+4.8%+5.3%+3.1%
Spending per household on groceries$6,022$5,881$6,319
Median household income$77,194$72,509$80,734
Groundwork market score7526

Official counts and lending

Businesses

Official establishments, 2019 to 2023
24−12.0% over the period
Employees, 2023
1,208
Annual payroll, 2023
$40M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
3813 chain locations
Listings at the U.S. rate for this spending
51The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as supermarkets and grocery stores in the Billings metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Billings metro area

Population, 2025 estimate
193,603+4.8% since 2020
Households
78,371
Median age
40.7
Homes lived in by their owners
71%
Vehicles per household
2.1
Land area
6,478 sq. mi.
People per square mile
29
Median household income
$77,194+26.0% vs. 2015–2019, before inflation
Average household income
$105,451
Median home value
$355,200
Jobs located here
97,581
Daytime population
192,076Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Billings metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery stores on map listings by name and distance.

Or open the report at the center of the Billings metro area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Grocery stores across Montana

Every Montana market ranked →

The highest-scoring metro areas in Montana for grocery stores, numbered among those based in Montana, with the Billings metro area marked.

Top metro areas in Montana

Metro areas in Montana ranked for grocery stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Billings, MT75384.8$12.4M+4.8%#38 of 387
2Helena, MT62205.1$11.9M+7.7%#102 of 387
3Great Falls, MT58164.5$12.7M+0.7%#136 of 387
4Missoula, MT54346.2$9.6M+4.7%#177 of 387
5Bozeman, MT47367.0$9.1M+7.7%#220 of 387

Other business types in the Billings metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery stores are in the Billings, MT metro area?

The Billings metro area has 38 grocery stores on map listings as of September 2026. 13 of them (34%) are chain locations. The listings count grocery stores and supermarkets. Official counts show 24 businesses with payroll classed as supermarkets and grocery stores in 2023, down 12.0% from 2019.

How much do households in the Billings, MT metro area spend on groceries?

About $471.9M a year, or $6,022 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 38 grocery stores on map listings, it comes to $12.4M per store. The spending figure covers all groceries, not only grocery stores. It is estimated from the incomes of the 78,371 households in the Billings metro area and national spending patterns by income.

How does the Billings, MT metro area compare with the U.S. for grocery stores?

The Billings metro area has 4.8 grocery stores per 10,000 households, 29% below the U.S. rate of 6.8. Spending per store is $12.4M, 34% above the U.S. figure of $9.3M. At the national ratio of grocery stores to household spending, the Billings metro area would have about 51, against 38 on map listings. There is one business with payroll in the industry for every 3,265 households, against one for every 2,053 across the U.S. The official count fell 12.0% from 2019 to 2023, against 0.0% for the U.S.

How fast is the Billings, MT metro area growing?

Population estimates put the Billings metro area at 193,603 people in 2025, up 4.8% since 2020, faster than the U.S. (+3.1%). It has 78,371 households. Median household income in the Billings metro area is $77,194, 4% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Billings metro area scores 75 for grocery stores (high), #38 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Billings metro area. It maps the grocery stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery stores · All 56 business types in the Billings metro area

Screening a site or an acquisition in the Billings metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Billings metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.