Groundwork

Groceries and convenience · County · Oregon

Grocery and convenience stores in Morrow County, OR

How Morrow County, OR compares with other counties and the U.S. for grocery and convenience stores: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 33 out of 100: Lower middle

Ranked #1,878 of 2,402 scored counties
#17 of 29 scored counties in Oregon

Listings
17
4 chain locations (24%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$25M
On groceries · $5,774 a household
Spending per listing
$1.5M
57% below the U.S.
Listings per 10k households
39.3
2.1 times the U.S.
Population, 2025
12,602
+3.1% since 2020

See the grocery and convenience stores around any address in Morrow County

The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Morrow County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For grocery and convenience stores, Morrow County has a Groundwork market score of 33 (lower middle): #1,878 of 2,402 scored counties and #17 of 29 scored counties in Oregon. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 17 grocery and convenience stores in Morrow County. Of those, 4 are chain locations, or 24%, against 42% across the U.S. That is 39.3 per 10,000 households, 2.1 times the U.S. rate of 18.7.

Household spending on groceries in Morrow County comes to about $25M a year: $5,774 per household, 9% below the U.S. average. That works out to $1.5M per store, 57% below the U.S. figure of $3.4M.

There is no official count of businesses with payroll classed as grocery and convenience stores in Morrow County: counts under 3 aren’t published. Since fiscal 2022, 2 SBA-backed loans worth $90K have gone to businesses classed as grocery and convenience stores in Morrow County. Between 2020 and 2025, the population of Morrow County grew 3.1%, in step with the U.S. (+3.1%).

How Morrow County compares

The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery and convenience stores in Morrow County, OR compared with Oregon and the U.S.
MeasureMorrow CountyOregonU.S.
Listings per 10k households39.319.618.7
Spending per listing$1.5M$3.1M$3.4M
Households per official establishmentn/a9941,293
Official establishment growth, 2019–2023n/a+6.4%+7.2%
Population growth, 2020–2025+3.1%+0.7%+3.1%
Spending per household on groceries$5,774$6,152$6,319
Median household income$75,448$83,011$80,734
Groundwork market score3334

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
0Businesses with no payroll
Map listings, September 2026
174 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$90K

SBA-backed loans to businesses classed as grocery and convenience stores in Morrow County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Morrow County

Population, 2025 estimate
12,602+3.1% since 2020
Households
4,326
Median age
36.7
Homes lived in by their owners
72%
Vehicles per household
2.4
Land area
2,031 sq. mi.
People per square mile
6
Median household income
$75,448+39.0% vs. 2015–2019, before inflation
Average household income
$89,689
Median home value
$240,400
Jobs located here
6,068
Daytime population
12,973Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Morrow County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.

Or open the report at the center of Morrow County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Grocery and convenience stores across Oregon

Every Oregon market ranked →

The highest-scoring counties in Oregon for grocery and convenience stores, numbered among those based in Oregon, with Morrow County marked.

Top counties in Oregon

Counties in Oregon ranked for grocery and convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Deschutes County, OR7314016.5$3.9M+6.8%#355 of 2,402
2Washington County, OR7232613.8$4.8M+1.8%#377 of 2,402
3Polk County, OR724714.2$4.3M+2.3%#383 of 2,402
4Clackamas County, OR6924915.2$4.4M+0.9%#456 of 2,402
5Columbia County, OR683516.7$3.7M+2.6%#498 of 2,402
6Benton County, OR636516.9$3.6M+4.4%#660 of 2,402
7Marion County, OR5024719.5$3.1M+2.7%#1,202 of 2,402
8Crook County, OR502826.0$2.4M+10.6%#1,215 of 2,402
9Yamhill County, OR498822.4$2.8M+2.2%#1,246 of 2,402
10Jefferson County, OR481921.6$2.7M+4.7%#1,289 of 2,402
17Morrow County, OR331739.3$1.5M+3.1%#1,878 of 2,402

Other business types in Morrow County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery and convenience stores are in Morrow County, OR?

There are 17 grocery and convenience stores on map listings in Morrow County as of September 2026. 4 of them (24%) are chain locations. The listings count grocery, convenience and specialty food stores. No official count is published for grocery and convenience stores in Morrow County: counts under 3 are left out.

How much do households in Morrow County, OR spend on groceries?

About $25M a year, or $5,774 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 17 grocery and convenience stores on map listings, it comes to $1.5M per store. It is estimated from the incomes of the 4,326 households in Morrow County and national spending patterns by income.

How does Morrow County, OR compare with the U.S. for grocery and convenience stores?

Morrow County has 39.3 grocery and convenience stores per 10,000 households, 2.1 times the U.S. rate of 18.7. Spending per store is $1.5M, 57% below the U.S. figure of $3.4M. At the national ratio of grocery and convenience stores to household spending, Morrow County would have about 7, against 17 on map listings.

How fast is Morrow County, OR growing?

Population estimates put Morrow County at 12,602 people in 2025, up 3.1% since 2020, in step with the U.S. (+3.1%). It has 4,326 households. Median household income in Morrow County is $75,448, 7% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 39.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Morrow County scores 33 for grocery and convenience stores (lower middle), #1,878 of 2,402 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Morrow County. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery and convenience stores · All 56 business types in Morrow County

Screening a site or an acquisition in Morrow County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Morrow County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.