Food and drink · County · Oregon
Coffee shops and cafes in Morrow County, OR
How Morrow County, OR compares with other counties and the U.S. for coffee shops and cafes: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 25 out of 100: Lower middle
Ranked #1,891 of 2,063 scored counties
#15 of 29 scored counties in Oregon
- Listings
- 10
- 3 chain locations (30%)
- Official establishments
- 5
- All snack and nonalcoholic beverage bars
- Household spending a year
- $15.6M
- On food away from home · $3,598 a household
- Spending per listing
- $1.6M
- 58% below the U.S.
- Listings per 10k households
- 23.1
- 2.1 times the U.S.
- Population, 2025
- 12,602
- +3.1% since 2020
See the coffee shops and cafes around any address in Morrow County
The site report maps the coffee shops and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Morrow County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For coffee shops and cafes, Morrow County has a Groundwork market score of 25 (lower middle): #1,891 of 2,063 scored counties and #15 of 29 scored counties in Oregon. That puts it in the bottom quarter of counties.
Households in Morrow County spend about $15.6M a year on food away from home, or $3,598 per household, 12% below the U.S. average. That works out to $1.6M per cafe, 58% below the U.S. figure of $3.7M. The spending figure covers all food away from home, not only coffee shops and cafes.
Morrow County has 10 coffee shops and cafes on map listings as of September 2026. Chain locations make up 30% of them, against 39% across the U.S. That comes to 23.1 for every 10,000 households, 2.1 times the U.S. rate of 11.0.
The official count of businesses with payroll classed as snack and nonalcoholic beverage bars in Morrow County was 5 in 2023. That is one for every 865 households, against one for every 1,518 across the U.S. That count covers all snack and nonalcoholic beverage bars (bakeries and dessert shops included), not only coffee shops and cafes. Population estimates show Morrow County grew 3.1% from 2020 to 2025, in step with the U.S. (+3.1%).
How Morrow County compares
The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the coffee shops and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Morrow County | Oregon | U.S. |
|---|---|---|---|
| Listings per 10k households | 23.1 | 18.6 | 11.0 |
| Spending per listing | $1.6M | $2.2M | $3.7M |
| Households per official establishment (all snack and nonalcoholic beverage bars) | 865 | 1,025 | 1,518 |
| Official establishment growth, 2019–2023 | n/a | +11.5% | +24.3% |
| Population growth, 2020–2025 | +3.1% | +0.7% | +3.1% |
| Spending per household on food away from home | $3,598 | $4,070 | $4,070 |
| Median household income | $75,448 | $83,011 | $80,734 |
| Groundwork market score | 25 | 22 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3 → 5All snack and nonalcoholic beverage bars
- Employees, 2023
- 29
- Annual payroll, 2023
- $484K
- One-person businesses, 2023
- 0All snack and nonalcoholic beverage bars with no payroll
- Map listings, September 2026
- 103 chain locations
- Listings at the U.S. rate for this spending
- 4The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as snack and nonalcoholic beverage bars in Morrow County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack and nonalcoholic beverage bars, not only coffee shops and cafes.
Population and households in Morrow County
- Population, 2025 estimate
- 12,602+3.1% since 2020
- Households
- 4,326
- Median age
- 36.7
- Homes lived in by their owners
- 72%
- Vehicles per household
- 2.4
- Land area
- 2,031 sq. mi.
- People per square mile
- 6
- Median household income
- $75,448+39.0% vs. 2015–2019, before inflation
- Average household income
- $89,689
- Median home value
- $240,400
- Jobs located here
- 6,068
- Daytime population
- 12,973Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Morrow County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the coffee shops and cafes on map listings by name and distance.
Or open the report at the center of Morrow County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCoffee shops and cafes across Oregon
Every Oregon market ranked →The highest-scoring counties in Oregon for coffee shops and cafes, numbered among those based in Oregon, with Morrow County marked.
Top counties in Oregon
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Crook County, OR | 58 | 14 | 13.0 | $3M | +10.6% | #708 of 2,063 |
| 2Polk County, OR | 53 | 35 | 10.6 | $3.8M | +2.3% | #898 of 2,063 |
| 3Washington County, OR | 46 | 323 | 13.7 | $3.4M | +1.8% | #1,178 of 2,063 |
| 4Jefferson County, OR | 45 | 17 | 19.3 | $1.9M | +4.7% | #1,228 of 2,063 |
| 5Columbia County, OR | 44 | 25 | 11.9 | $3.3M | +2.6% | #1,251 of 2,063 |
| 6Clackamas County, OR | 42 | 237 | 14.5 | $3.2M | +0.9% | #1,324 of 2,063 |
| 7Deschutes County, OR | 38 | 179 | 21.1 | $2.1M | +6.8% | #1,503 of 2,063 |
| 8Marion County, OR | 37 | 196 | 15.4 | $2.5M | +2.7% | #1,531 of 2,063 |
| 9Benton County, OR | 37 | 72 | 18.7 | $2.1M | +4.4% | #1,537 of 2,063 |
| 10Yamhill County, OR | 35 | 73 | 18.6 | $2.2M | +2.2% | #1,595 of 2,063 |
| 15Morrow County, OR | 25 | 10 | 23.1 | $1.6M | +3.1% | #1,891 of 2,063 |
Other business types in Morrow County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes42
- Sit-down restaurants31
- Fast food and sandwich shops
- Pizza
- Coffee shops and cafes25
- Bakeries and dessert shops
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many coffee shops and cafes are in Morrow County, OR?
Map listings as of September 2026 show 10 coffee shops and cafes in Morrow County. 3 of them (30%) are chain locations. The listings count coffee, tea, juice and bubble tea shops, and cafes. Official counts show 5 businesses with payroll classed as snack and nonalcoholic beverage bars in 2023. The official count takes in all snack and nonalcoholic beverage bars, not only coffee shops and cafes: bakeries and dessert shops are counted too.
How much do households in Morrow County, OR spend on food away from home?
About $15.6M a year, or $3,598 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 10 coffee shops and cafes on map listings, it comes to $1.6M per cafe. That spending covers all food away from home, which coffee shops and cafes share with other businesses in the trade. It is estimated from the incomes of the 4,326 households in Morrow County and national spending patterns by income.
How does Morrow County, OR compare with the U.S. for coffee shops and cafes?
Morrow County has 23.1 coffee shops and cafes per 10,000 households, 2.1 times the U.S. rate of 11.0. Spending per cafe is $1.6M, 58% below the U.S. figure of $3.7M. At the U.S. ratio of coffee shops and cafes to household spending, Morrow County would have about 4, against 10 on map listings. There is one business with payroll in the industry for every 865 households, against one for every 1,518 across the U.S.
How fast is Morrow County, OR growing?
Population estimates put Morrow County at 12,602 people in 2025, up 3.1% since 2020, in step with the U.S. (+3.1%). It has 4,326 households. Median household income in Morrow County is $75,448, 7% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 39.0%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Morrow County scores 25 for coffee shops and cafes (lower middle), #1,891 of 2,063 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Morrow County. It maps the coffee shops and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for coffee shops and cafes · All 56 business types in Morrow County
Screening a site or an acquisition in Morrow County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Morrow County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.