Groundwork

Groceries and convenience · Small-town market · Ohio

Grocery and convenience stores in the Wooster, OH area

Competitor counts, household spending and official business counts for grocery and convenience stores in the Wooster, OH area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 55 out of 100: Upper middle

Ranked #239 of 538 scored small-town markets
#18 of 29 scored small-town markets based in Ohio

Listings
96
34 chain locations (35%)
Official establishments
32
−15.8% since 2019
Household spending a year
$263.9M
On groceries · $5,949 a household
Spending per listing
$2.7M
19% below the U.S.
Listings per 10k households
21.6
16% above the U.S.
Population, 2025
116,758
−0.1% since 2020

See the grocery and convenience stores around any address in the Wooster area

The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Wooster area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $5,949 per household (6% below the U.S. average), households in the Wooster area spend about $263.9M a year on groceries. That is about $2.7M of household spending for each store on map listings, 19% below the U.S. figure of $3.4M.

The Wooster area has 96 grocery and convenience stores on map listings as of September 2026. Of those, 34 are chain locations, or 35%, against 42% across the U.S. That is 21.6 per 10,000 households, 16% above the U.S. rate of 18.7.

Official counts show 32 businesses with payroll classed as grocery and convenience stores in the Wooster area in 2023, down 15.8% from 2019. That is one for every 1,386 households, against one for every 1,293 across the U.S. Official counts also show 32 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $729K has gone to businesses classed as grocery and convenience stores in the Wooster area.

Population estimates put the population change in the Wooster area from 2020 to 2025 at −0.1%, against +3.1% for the U.S. For grocery and convenience stores, the Wooster area has a Groundwork market score of 55 (upper middle): #239 of 538 scored small-town markets and #18 of 29 scored small-town markets based in Ohio.

How the Wooster area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery and convenience stores in Wooster, OH area compared with Ohio and the U.S.
MeasureWooster areaOhioU.S.
Listings per 10k households21.617.118.7
Spending per listing$2.7M$3.5M$3.4M
Households per official establishment1,3861,4221,293
Official establishment growth, 2019–2023−15.8%+4.2%+7.2%
Population growth, 2020–2025−0.1%+0.9%+3.1%
Spending per household on groceries$5,949$5,967$6,319
Median household income$73,574$71,389$80,734
Groundwork market score5543

Official counts and lending

Businesses

Official establishments, 2019 to 2023
32−15.8% over the period
Employees, 2023
994
Annual payroll, 2023
$18.2M
One-person businesses, 2023
32Businesses with no payroll
Map listings, September 2026
9634 chain locations
Listings at the U.S. rate for this spending
78The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$729K

SBA-backed loans to businesses classed as grocery and convenience stores in the Wooster area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Wooster area

Population, 2025 estimate
116,758−0.1% since 2020
Households
44,365
Median age
39.4
Homes lived in by their owners
77%
Vehicles per household
1.8
Land area
555 sq. mi.
People per square mile
210
Median household income
$73,574+26.2% vs. 2015–2019, before inflation
Average household income
$91,644
Median home value
$222,100
Jobs located here
48,576
Daytime population
113,893Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Wooster area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.

Or open the report at the center of the Wooster area. Signed out, you see a blurred preview; on an account, each report is one action.

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Grocery and convenience stores across Ohio

Every Ohio market ranked →

The highest-scoring small-town markets in Ohio for grocery and convenience stores, numbered among those based in Ohio, with the Wooster area marked.

Top small-town markets in Ohio

Small-town markets in Ohio ranked for grocery and convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Mount Vernon, OH714720.0$3M+1.9%#69 of 538
2Sidney, OH703015.9$3.8M−0.2%#74 of 538
3Wapakoneta, OH693719.5$3.1M−1.2%#89 of 538
4Van Wert, OH681714.7$3.9M+0.3%#95 of 538
5Urbana, OH652113.4$4.4M+0.2%#122 of 538
6Wilmington, OH643219.1$3.1M+0.6%#130 of 538
7Defiance, OH643019.6$3M+0.1%#131 of 538
8Bucyrus, OH632916.1$3.5M−0.3%#140 of 538
9Greenville, OH633817.8$3.2M−0.7%#144 of 538
10Chillicothe, OH625518.5$3M−0.8%#156 of 538
18Wooster, OH559621.6$2.7M−0.1%#239 of 538

Other business types in the Wooster area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery and convenience stores are in the Wooster, OH area?

Map listings as of September 2026 show 96 grocery and convenience stores in the Wooster area. 34 of them (35%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 32 businesses with payroll classed as grocery and convenience stores in 2023, down 15.8% from 2019. Another 32 one-person businesses have no payroll, by official counts.

How much do households in the Wooster, OH area spend on groceries?

About $263.9M a year, or $5,949 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 96 grocery and convenience stores on map listings, it comes to $2.7M per store. It is estimated from the incomes of the 44,365 households in the Wooster area and national spending patterns by income.

How does the Wooster, OH area compare with the U.S. for grocery and convenience stores?

The Wooster area has 21.6 grocery and convenience stores per 10,000 households, 16% above the U.S. rate of 18.7. Spending per store is $2.7M, 19% below the U.S. figure of $3.4M. At the U.S. ratio of grocery and convenience stores to household spending, the Wooster area would have about 78, against 96 on map listings. There is one business with payroll in the industry for every 1,386 households, against one for every 1,293 across the U.S. The official count fell 15.8% from 2019 to 2023, against +7.2% for the U.S.

How fast is the Wooster, OH area growing?

Population estimates put the Wooster area at 116,758 people in 2025, down 0.1% since 2020, against +3.1% for the U.S. It has 44,365 households. The median household income in the Wooster area is $73,574 a year, 9% below the U.S. median of $80,734. That rose 26.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Wooster area scores 55 for grocery and convenience stores (upper middle), #239 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Wooster area. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery and convenience stores · All 56 business types in the Wooster area

Screening a site or an acquisition in the Wooster area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Wooster area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.