Groceries and convenience · Small-town market · Kentucky
Grocery and convenience stores in the Murray, KY area
Competitor counts, household spending and official business counts for grocery and convenience stores in the Murray, KY area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 67 out of 100: Upper middle
Ranked #108 of 538 scored small-town markets
#4 of 15 scored small-town markets based in Kentucky
- Listings
- 25
- 11 chain locations (44%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $82.4M
- On groceries · $5,404 a household
- Spending per listing
- $3.3M
- 3% below the U.S.
- Listings per 10k households
- 16.4
- 12% below the U.S.
- Population, 2025
- 39,421
- +4.9% since 2020
See the grocery and convenience stores around any address in the Murray area
The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Murray area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 25 grocery and convenience stores in the Murray area. Of those, 11 are chain locations, or 44%, against 42% across the U.S. That is 16.4 per 10,000 households, 12% below the U.S. rate of 18.7.
Households in the Murray area spend about $82.4M a year on groceries, or $5,404 per household, 14% below the U.S. average. Spread across 25 grocery and convenience stores, that is $3.3M per store, 3% below the U.S. figure of $3.4M.
There is no official count of businesses with payroll classed as grocery and convenience stores in the Murray area: counts under 3 aren’t published. Official counts list 3 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $13K has gone to businesses classed as grocery and convenience stores in the Murray area.
Between 2020 and 2025, the population of the Murray area grew 4.9%, faster than the U.S. (+3.1%). The Murray area scores 67 (upper middle) on the Groundwork market score for grocery and convenience stores, ranking #108 of 538 scored small-town markets and #4 of 15 scored small-town markets based in Kentucky. That puts it in the top quarter of small-town markets.
How the Murray area compares
The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Murray area | Kentucky | U.S. |
|---|---|---|---|
| Listings per 10k households | 16.4 | 19.4 | 18.7 |
| Spending per listing | $3.3M | $3M | $3.4M |
| Households per official establishment | n/a | 1,728 | 1,293 |
| Official establishment growth, 2019–2023 | n/a | +11.4% | +7.2% |
| Population growth, 2020–2025 | +4.9% | +2.2% | +3.1% |
| Spending per household on groceries | $5,404 | $5,746 | $6,319 |
| Median household income | $52,706 | $63,726 | $80,734 |
| Groundwork market score | 67 | 37 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 3Businesses with no payroll
- Map listings, September 2026
- 2511 chain locations
- Listings at the U.S. rate for this spending
- 24The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $13K
SBA-backed loans to businesses classed as grocery and convenience stores in the Murray area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Murray area
- Population, 2025 estimate
- 39,421+4.9% since 2020
- Households
- 15,239
- Median age
- 37.8
- Homes lived in by their owners
- 64%
- Vehicles per household
- 1.8
- Land area
- 385 sq. mi.
- People per square mile
- 99
- Median household income
- $52,706+24.7% vs. 2015–2019, before inflation
- Average household income
- $72,292
- Median home value
- $183,200
- Jobs located here
- 15,172
- Daytime population
- 39,043Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Murray area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.
Or open the report at the center of the Murray area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery and convenience stores across Kentucky
Every Kentucky market ranked →The highest-scoring small-town markets in Kentucky for grocery and convenience stores, numbered among those based in Kentucky, with the Murray area marked.
Top small-town markets in Kentucky
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Frankfort, KY | 88 | 39 | 12.0 | $4.9M | +3.1% | #3 of 538 |
| 2Richmond-Berea, KY | 84 | 69 | 13.9 | $4M | +7.0% | #11 of 538 |
| 3Franklin, KY | 69 | 13 | 16.2 | $3.5M | +5.9% | #88 of 538 |
| 4Murray, KY | 67 | 25 | 16.4 | $3.3M | +4.9% | #108 of 538 |
| 5Danville, KY | 64 | 40 | 18.4 | $3M | +3.6% | #132 of 538 |
| 6Campbellsville, KY | 62 | 30 | 20.4 | $2.7M | +3.4% | #162 of 538 |
| 7Mayfield, KY | 49 | 30 | 21.2 | $2.5M | +1.4% | #290 of 538 |
| 8Glasgow, KY | 48 | 54 | 24.4 | $2.2M | +2.6% | #306 of 538 |
| 9Henderson, KY | 46 | 51 | 21.8 | $2.6M | −0.9% | #319 of 538 |
| 10Madisonville, KY | 44 | 43 | 23.4 | $2.3M | −0.5% | #339 of 538 |
Other business types in the Murray area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores67
- Grocery stores63
- Convenience stores71
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery and convenience stores are in the Murray, KY area?
There are 25 grocery and convenience stores on map listings in the Murray area as of September 2026. 11 of them (44%) are chain locations. The listings count grocery, convenience and specialty food stores. No official count is published for grocery and convenience stores in the Murray area: counts under 3 are left out. Official counts also show 3 one-person businesses without payroll.
How much do households in the Murray, KY area spend on groceries?
About $82.4M a year, or $5,404 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 25 grocery and convenience stores on map listings, it comes to $3.3M per store. It is estimated from the incomes of the 15,239 households in the Murray area and national spending patterns by income.
How does the Murray, KY area compare with the U.S. for grocery and convenience stores?
The Murray area has 16.4 grocery and convenience stores per 10,000 households, 12% below the U.S. rate of 18.7. Spending per store is $3.3M, 3% below the U.S. figure of $3.4M. At the national ratio of grocery and convenience stores to household spending, the Murray area would have about 24, against 25 on map listings.
How fast is the Murray, KY area growing?
Population estimates put the Murray area at 39,421 people in 2025, up 4.9% since 2020, faster than the U.S. (+3.1%). It has 15,239 households. Median household income in the Murray area is $52,706, 35% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.7%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Murray area scores 67 for grocery and convenience stores (upper middle), #108 of 538 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Murray area. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery and convenience stores · All 56 business types in the Murray area
Screening a site or an acquisition in the Murray area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Murray area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.