Auto · County · Wisconsin
Gas stations in Iron County, WI
The gas stations in Iron County, WI, the household spending behind them and how the market ranks against other counties.
Groundwork market score
Not scored
Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
- Listings
- 10
- 10 chain locations (100%)
- Official establishments
- 7
- Businesses with payroll, 2023
- Household spending a year
- $8.7M
- On gasoline and other fuels · $2,810 a household
- Spending per listing
- $874K
- 63% below the U.S.
- Listings per 10k households
- 32.2
- 3 times the U.S.
- Population, 2025
- 6,127
- −0.3% since 2020
See the gas stations around any address in Iron County
The site report maps the gas stations on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Iron County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Iron County spend about $8.7M a year on gasoline and other fuels, or $2,810 per household, 8% above the U.S. average. That is about $874K of household spending for each station on map listings, 63% below the U.S. figure of $2.4M.
There are 10 gas stations on map listings in Iron County as of September 2026. All of them are chain locations, against 84% across the U.S. That is 32.2 per 10,000 households, 3 times the U.S. rate of 10.9.
The official count of businesses with payroll classed as gasoline stations in Iron County was 7 in 2023. That is one for every 444 households, against one for every 1,184 across the U.S.
Between 2020 and 2025, the population of Iron County declined 0.3%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.
How Iron County compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all gasoline and other fuels by the gas stations counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Iron County | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 32.2 | 11.3 | 10.9 |
| Spending per listing | $874K | $2.4M | $2.4M |
| Households per official establishment | 444 | 979 | 1,184 |
| Official establishment growth, 2019–2023 | n/a | −0.8% | −3.1% |
| Population growth, 2020–2025 | −0.3% | +1.3% | +3.1% |
| Spending per household on gasoline and other fuels | $2,810 | $2,672 | $2,595 |
| Median household income | $60,625 | $77,485 | $80,734 |
| Groundwork market score | Not scored | 41 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 7 → 7
- Employees, 2023
- 41
- Annual payroll, 2023
- $976K
- One-person businesses, 2023
- 0Businesses with no payroll
- Map listings, September 2026
- 1010 chain locations
- Listings at the U.S. rate for this spending
- 4The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as gasoline stations in Iron County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Iron County
- Population, 2025 estimate
- 6,127−0.3% since 2020
- Households
- 3,109
- Median age
- 53.9
- Homes lived in by their owners
- 89%
- Vehicles per household
- 2.0
- Land area
- 758 sq. mi.
- People per square mile
- 8
- Median household income
- $60,625
- Average household income
- $76,937
- Median home value
- $165,900
- Jobs located here
- 1,835
- Daytime population
- 5,969Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Iron County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gas stations on map listings by name and distance.
Or open the report at the center of Iron County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGas stations across Wisconsin
Every Wisconsin market ranked →The highest-scoring counties in Wisconsin for gas stations, numbered among those based in Wisconsin, with Iron County marked.
Top counties in Wisconsin
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Calumet County, WI | 78 | 12 | 5.6 | $5.3M | +2.9% | #183 of 2,358 |
| 2Ozaukee County, WI | 74 | 27 | 7.0 | $3.9M | +3.0% | #284 of 2,358 |
| 3Portage County, WI | 74 | 23 | 7.7 | $3.7M | +2.2% | #287 of 2,358 |
| 4Dane County, WI | 73 | 161 | 6.4 | $3.8M | +4.9% | #316 of 2,358 |
| 5Waukesha County, WI | 73 | 138 | 8.2 | $3.5M | +2.4% | #319 of 2,358 |
| 6Washington County, WI | 67 | 58 | 10.2 | $2.8M | +1.8% | #483 of 2,358 |
| 7St. Croix County, WI | 67 | 48 | 12.8 | $2.5M | +4.7% | #489 of 2,358 |
| 8La Crosse County, WI | 66 | 24 | 4.7 | $5.5M | +0.3% | #505 of 2,358 |
| 9Shawano County, WI | 65 | 19 | 11.0 | $2.7M | +1.7% | #556 of 2,358 |
| 10Eau Claire County, WI | 64 | 35 | 7.8 | $3.4M | +3.0% | #587 of 2,358 |
| Iron County, WI | Not scored | 10 | 32.2 | $874K | −0.3% |
Other business types in Iron County
None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gas stations are in Iron County, WI?
As of September 2026, map listings count 10 gas stations in Iron County. 10 of them (100%) are chain locations. The listings count gas stations. Official counts show 7 businesses with payroll classed as gasoline stations in 2023.
How much do households in Iron County, WI spend on gasoline and other fuels?
About $8.7M a year, or $2,810 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 10 gas stations on map listings, it comes to $874K per station. It is estimated from the incomes of the 3,109 households in Iron County and national spending patterns by income.
How does Iron County, WI compare with the U.S. for gas stations?
Iron County has 32.2 gas stations per 10,000 households, 3 times the U.S. rate of 10.9. Spending per station is $874K, 63% below the U.S. figure of $2.4M. At the U.S. ratio of gas stations to household spending, Iron County would have about 4, against 10 on map listings. There is one business with payroll in the industry for every 444 households, against one for every 1,184 across the U.S.
How fast is Iron County, WI growing?
Population estimates put Iron County at 6,127 people in 2025, down 0.3% since 2020, against +3.1% for the U.S. It has 3,109 households. Median household income in Iron County is $60,625, 25% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Iron County. It maps the gas stations on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gas stations · All 56 business types in Iron County
Screening a site or an acquisition in Iron County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Iron County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.