Funeral services · Small-town market · West Virginia
Funeral homes in the Elkins, WV area
How the Elkins, WV area compares with other small-town markets and the U.S. for funeral homes: competitors, household spending, official counts and growth.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 4.
- Listings
- 4
- 0 chain locations (0%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $1.8M
- On funerals · $170 a household
- Spending per listing
- $455K
- 33% below the U.S.
- Listings per 10k households
- 3.7
- 76% above the U.S.
- Population, 2025
- 26,882
- −3.6% since 2020
See the funeral homes around any address in the Elkins area
The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Elkins area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $170 per household (19% above the U.S. average), households in the Elkins area spend about $1.8M a year on funerals. Spread across 4 funeral homes, that is $455K per home, 33% below the U.S. figure of $679K.
The Elkins area has 4 funeral homes on map listings as of September 2026. Per 10,000 households, that is 3.7, 76% above the U.S. rate of 2.1.
The official count of businesses with payroll classed as funeral homes and funeral services in the Elkins area was 3 in 2023. That is one for every 3,559 households, against one for every 8,510 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $100K has gone to businesses classed as funeral homes and funeral services in the Elkins area.
Population estimates show the Elkins area declined 3.6% from 2020 to 2025, against +3.1% for the U.S. With 4 funeral homes on map listings, the Elkins area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How the Elkins area compares
The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Elkins area | West Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.7 | 4.2 | 2.1 |
| Spending per listing | $455K | $368K | $679K |
| Households per official establishment | 3,559 | 3,718 | 8,510 |
| Official establishment growth, 2019–2023 | n/a | −1.5% | −1.7% |
| Population growth, 2020–2025 | −3.6% | −1.4% | +3.1% |
| Spending per household on funerals | $170 | $153 | $143 |
| Median household income | $52,757 | $59,608 | $80,734 |
| Groundwork market score | Not scored | 18 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3
- Employees, 2023
- 27
- Annual payroll, 2023
- $923K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 40 chain locations
- Listings at the U.S. rate for this spending
- 3The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $100K
SBA-backed loans to businesses classed as funeral homes and funeral services in the Elkins area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Elkins area
- Population, 2025 estimate
- 26,882−3.6% since 2020
- Households
- 10,678
- Median age
- 44.6
- Homes lived in by their owners
- 75%
- Vehicles per household
- 1.8
- Land area
- 1,040 sq. mi.
- People per square mile
- 27
- Median household income
- $52,757+21.8% vs. 2015–2019, before inflation
- Average household income
- $71,437
- Median home value
- $144,800
- Jobs located here
- 10,659
- Daytime population
- 26,808Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Elkins area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.
Or open the report at the center of the Elkins area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardFuneral homes across West Virginia
Every West Virginia market ranked →The highest-scoring small-town markets in West Virginia for funeral homes, numbered among those based in West Virginia (a market based in another state is listed without a number), with the Elkins area marked.
Top small-town markets in West Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Cumberland, MD-WV | 43 | 18 | 4.7 | $353K | −1.3% | #220 of 365 |
| 1Clarksburg, WV | 37 | 16 | 4.5 | $358K | −2.4% | #263 of 365 |
| 2Bluefield, WV-VA | 32 | 22 | 5.4 | $307K | −3.8% | #299 of 365 |
| 3Fairmont, WV | 31 | 9 | 3.9 | $373K | −1.2% | #309 of 365 |
| Elkins, WV | Not scored | 4 | 3.7 | $455K | −3.6% |
Other business types in the Elkins area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
- Funeral homes
Questions
How many funeral homes are in the Elkins, WV area?
Map listings as of September 2026 show 4 funeral homes in the Elkins area. The listings count funeral homes, mortuaries and cremation services. Official counts show 3 businesses with payroll classed as funeral homes and funeral services in 2023.
How much do households in the Elkins, WV area spend on funerals?
About $1.8M a year, or $170 per household. That is 19% above the U.S. average (an index of 119, where 100 is the U.S. average). Spread across the 4 funeral homes on map listings, it comes to $455K per home. It is estimated from the incomes of the 10,678 households in the Elkins area and national spending patterns by income.
How does the Elkins, WV area compare with the U.S. for funeral homes?
The Elkins area has 3.7 funeral homes per 10,000 households, 76% above the U.S. rate of 2.1. Spending per home is $455K, 33% below the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, the Elkins area would have about 3, against 4 on map listings. There is one business with payroll in the industry for every 3,559 households, against one for every 8,510 across the U.S.
How fast is the Elkins, WV area growing?
Population estimates put the Elkins area at 26,882 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 10,678 households. The median household income in the Elkins area is $52,757 a year, 35% below the U.S. median of $80,734. That rose 21.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Elkins area has no market score for funeral homes: the score needs at least 5 on map listings, and it has 4.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Elkins area. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for funeral homes · All 56 business types in the Elkins area
Screening a site or an acquisition in the Elkins area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Elkins area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.