Groundwork

Health care · Small-town market · West Virginia

Optometrists and eye clinics in the Elkins, WV area

The optometrists and eye clinics in the Elkins, WV area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 17 out of 100: Low

Ranked #382 of 400 scored small-town markets
#4 of 4 scored small-town markets based in West Virginia

Listings
5
1 chain location (20%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$10.3M
On medical and dental services · $965 a household
Spending per listing
$2.1M
34% below the U.S.
Listings per 10k households
4.7
15% above the U.S.
Population, 2025
26,882
−3.6% since 2020

See the optometrists and eye clinics around any address in the Elkins area

The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Elkins area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Elkins area scores 17 (low) on the Groundwork market score for optometrists and eye clinics, ranking #382 of 400 scored small-town markets and #4 of 4 scored small-town markets based in West Virginia. That puts it in the bottom quarter of small-town markets.

Map listings as of September 2026 show 5 optometrists and eye clinics in the Elkins area. One of them (20%) is a chain location, against 20% across the U.S. Per 10,000 households, that is 4.7, 15% above the U.S. rate of 4.1.

Household spending on medical and dental services in the Elkins area comes to about $10.3M a year: $965 per household, 25% below the U.S. average. Spread across 5 optometrists and eye clinics, that is $2.1M per practice, 34% below the U.S. figure of $3.1M. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade.

In 2023, official counts showed 3 businesses with payroll in the Elkins area classed as offices of optometrists. That is one for every 3,559 households, against one for every 5,742 across the U.S. Population estimates put the population change in the Elkins area from 2020 to 2025 at −3.6%, against +3.1% for the U.S.

How the Elkins area compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Optometrists and eye care in Elkins, WV area compared with West Virginia and the U.S.
MeasureElkins areaWest VirginiaU.S.
Listings per 10k households4.73.44.1
Spending per listing$2.1M$2.9M$3.1M
Households per official establishment3,5596,3365,742
Official establishment growth, 2019–2023n/a−2.5%+0.2%
Population growth, 2020–2025−3.6%−1.4%+3.1%
Spending per household on medical and dental services$965$1,005$1,288
Median household income$52,757$59,608$80,734
Groundwork market score1727

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
18
Annual payroll, 2023
$643K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
51 chain location
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of optometrists in the Elkins area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Elkins area

Population, 2025 estimate
26,882−3.6% since 2020
Households
10,678
Median age
44.6
Homes lived in by their owners
75%
Vehicles per household
1.8
Land area
1,040 sq. mi.
People per square mile
27
Median household income
$52,757+21.8% vs. 2015–2019, before inflation
Average household income
$71,437
Median home value
$144,800
Jobs located here
10,659
Daytime population
26,808Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Elkins area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.

Or open the report at the center of the Elkins area. Signed out, you see a blurred preview; on an account, each report is one action.

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Optometrists and eye care across West Virginia

Every West Virginia market ranked →

The highest-scoring small-town markets in West Virginia for optometrists and eye clinics, numbered among those based in West Virginia (a market based in another state is listed without a number), with the Elkins area marked.

Top small-town markets in West Virginia

Small-town markets in West Virginia ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fairmont, WV4873.0$3.4M−1.2%#222 of 400
Cumberland, MD-WV48143.6$2.7M−1.3%#227 of 400
2Clarksburg, WV20185.1$2M−2.4%#375 of 400
3Bluefield, WV-VA20204.9$1.9M−3.8%#376 of 400
4Elkins, WV1754.7$2.1M−3.6%#382 of 400

Other business types in the Elkins area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many optometrists and eye clinics are in the Elkins, WV area?

There are 5 optometrists and eye clinics on map listings in the Elkins area as of September 2026. One of them (20%) is a chain location. The listings count optometrists and eye clinics. Official counts show 3 businesses with payroll classed as offices of optometrists in 2023.

How much do households in the Elkins, WV area spend on medical and dental services?

About $10.3M a year, or $965 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 5 optometrists and eye clinics on map listings, it comes to $2.1M per practice. The spending figure covers all medical and dental services, not only optometrists and eye clinics. It is estimated from the incomes of the 10,678 households in the Elkins area and national spending patterns by income.

How does the Elkins, WV area compare with the U.S. for optometrists and eye clinics?

The Elkins area has 4.7 optometrists and eye clinics per 10,000 households, 15% above the U.S. rate of 4.1. Spending per practice is $2.1M, 34% below the U.S. figure of $3.1M. At the national ratio of optometrists and eye clinics to household spending, the Elkins area would have about 3, against 5 on map listings. There is one business with payroll in the industry for every 3,559 households, against one for every 5,742 across the U.S.

How fast is the Elkins, WV area growing?

Population estimates put the Elkins area at 26,882 people in 2025, down 3.6% since 2020, against +3.1% for the U.S. It has 10,678 households. The median household income in the Elkins area is $52,757 a year, 35% below the U.S. median of $80,734. That rose 21.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Elkins area scores 17 for optometrists and eye clinics (low), #382 of 400 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Elkins area. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for optometrists and eye clinics · All 56 business types in the Elkins area

Screening a site or an acquisition in the Elkins area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Elkins area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.