Groundwork

Funeral services · Small-town market · North Carolina

Funeral homes in the Forest City, NC area

How the Forest City, NC area compares with other small-town markets and the U.S. for funeral homes: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 52 out of 100: Upper middle

Ranked #164 of 365 scored small-town markets
#11 of 18 scored small-town markets based in North Carolina

Listings
10
1 chain location (10%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$4.1M
On funerals · $154 a household
Spending per listing
$410K
40% below the U.S.
Listings per 10k households
3.8
81% above the U.S.
Population, 2025
65,745
+2.1% since 2020

See the funeral homes around any address in the Forest City area

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Forest City area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 10 funeral homes in the Forest City area. One of them (10%) is a chain location, against 10% across the U.S. Per 10,000 households, that is 3.8, 81% above the U.S. rate of 2.1.

Households in the Forest City area spend about $4.1M a year on funerals, or $154 per household, 8% above the U.S. average. That is about $410K of household spending for each home on map listings, 40% below the U.S. figure of $679K.

The official count of businesses with payroll classed as funeral homes and funeral services in the Forest City area was 8 in 2023. That is one for every 3,330 households, against one for every 8,510 across the U.S.

Population estimates put the population change in the Forest City area from 2020 to 2025 at +2.1%, slower than the U.S. (+3.1%). For funeral homes, the Forest City area has a Groundwork market score of 52 (upper middle): #164 of 365 scored small-town markets and #11 of 18 scored small-town markets based in North Carolina.

How the Forest City area compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Forest City, NC area compared with North Carolina and the U.S.
MeasureForest City areaNorth CarolinaU.S.
Listings per 10k households3.82.32.1
Spending per listing$410K$582K$679K
Households per official establishment3,3308,2678,510
Official establishment growth, 2019–2023n/a+0.4%−1.7%
Population growth, 2020–2025+2.1%+7.2%+3.1%
Spending per household on funerals$154$135$143
Median household income$51,410$72,388$80,734
Groundwork market score5253

Official counts and lending

Businesses

Official establishments, 2019 to 2023
8
Employees, 2023
61
Annual payroll, 2023
$1.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
101 chain location
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in the Forest City area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Forest City area

Population, 2025 estimate
65,745+2.1% since 2020
Households
26,642
Median age
44.8
Homes lived in by their owners
74%
Vehicles per household
2.1
Land area
565 sq. mi.
People per square mile
115
Median household income
$51,410+20.7% vs. 2015–2019, before inflation
Average household income
$72,230
Median home value
$201,800
Jobs located here
19,241
Daytime population
55,091Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Forest City area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of the Forest City area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Funeral homes across North Carolina

Every North Carolina market ranked →

The highest-scoring small-town markets in North Carolina for funeral homes, numbered among those based in North Carolina, with the Forest City area marked.

Top small-town markets in North Carolina

Small-town markets in North Carolina ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Morehead City, NC9172.2$763K+4.1%#3 of 365
2New Bern, NC83132.5$633K+3.6%#19 of 365
3Albemarle, NC8372.8$567K+9.8%#20 of 365
4Waynesville, NC8062.2$802K+1.9%#29 of 365
5Mount Airy, NC7662.0$804K+1.3%#42 of 365
6Shelby-Kings Mountain, NC71112.8$537K+3.4%#56 of 365
7Anderson Creek, NC70122.4$528K+12.3%#63 of 365
8Sanford, NC6972.8$511K+10.8%#69 of 365
9Washington, NC6284.1$409K0.0%#107 of 365
10Wilson, NC56123.6$377K+1.7%#142 of 365
11Forest City, NC52103.8$410K+2.1%#164 of 365

Other business types in the Forest City area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in the Forest City, NC area?

There are 10 funeral homes on map listings in the Forest City area as of September 2026. One of them (10%) is a chain location. The listings count funeral homes, mortuaries and cremation services. Official counts show 8 businesses with payroll classed as funeral homes and funeral services in 2023.

How much do households in the Forest City, NC area spend on funerals?

About $4.1M a year, or $154 per household. That is 8% above the U.S. average (an index of 108, where 100 is the U.S. average). Spread across the 10 funeral homes on map listings, it comes to $410K per home. It is estimated from the incomes of the 26,642 households in the Forest City area and national spending patterns by income.

How does the Forest City, NC area compare with the U.S. for funeral homes?

The Forest City area has 3.8 funeral homes per 10,000 households, 81% above the U.S. rate of 2.1. Spending per home is $410K, 40% below the U.S. figure of $679K. At the national ratio of funeral homes to household spending, the Forest City area would have about 6, against 10 on map listings. There is one business with payroll in the industry for every 3,330 households, against one for every 8,510 across the U.S.

How fast is the Forest City, NC area growing?

Population estimates put the Forest City area at 65,745 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 26,642 households. Median household income in the Forest City area is $51,410, 36% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 20.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Forest City area scores 52 for funeral homes (upper middle), #164 of 365 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Forest City area. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in the Forest City area

Screening a site or an acquisition in the Forest City area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Forest City area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.