Groundwork

Funeral services · Small-town market · Mississippi

Funeral homes in the Brookhaven, MS area

Competitor counts, household spending and official business counts for funeral homes in the Brookhaven, MS area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 22 out of 100: Low

Ranked #338 of 365 scored small-town markets
#12 of 17 scored small-town markets based in Mississippi

Listings
8
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$1.8M
On funerals · $137 a household
Spending per listing
$225K
67% below the U.S.
Listings per 10k households
6.1
2.9 times the U.S.
Population, 2025
35,012
+0.5% since 2020

See the funeral homes around any address in the Brookhaven area

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Brookhaven area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For funeral homes, the Brookhaven area has a Groundwork market score of 22 (low): #338 of 365 scored small-town markets and #12 of 17 scored small-town markets based in Mississippi. That puts it in the bottom quarter of small-town markets.

Households in the Brookhaven area spend about $1.8M a year on funerals, or $137 per household, 4% below the U.S. average. Spread across 8 funeral homes, that is $225K per home, 67% below the U.S. figure of $679K.

The Brookhaven area has 8 funeral homes on map listings as of September 2026. None of them are chain locations, against 10% across the U.S. That comes to 6.1 for every 10,000 households, 2.9 times the U.S. rate of 2.1.

Official counts don’t publish a figure for funeral homes and funeral services in the Brookhaven area, since they leave out counts under 3. Between 2020 and 2025, the population of the Brookhaven area grew 0.5%, slower than the U.S. (+3.1%).

How the Brookhaven area compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Brookhaven, MS area compared with Mississippi and the U.S.
MeasureBrookhaven areaMississippiU.S.
Listings per 10k households6.14.42.1
Spending per listing$225K$313K$679K
Households per official establishmentn/a5,6998,510
Official establishment growth, 2019–2023n/a−5.6%−1.7%
Population growth, 2020–2025+0.5%−0.1%+3.1%
Spending per household on funerals$137$136$143
Median household income$51,119$56,447$80,734
Groundwork market score2212

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
80 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in the Brookhaven area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Brookhaven area

Population, 2025 estimate
35,012+0.5% since 2020
Households
13,158
Median age
41.5
Homes lived in by their owners
75%
Vehicles per household
1.9
Land area
586 sq. mi.
People per square mile
59
Median household income
$51,119+20.0% vs. 2015–2019, before inflation
Average household income
$72,564
Median home value
$155,800
Jobs located here
13,891
Daytime population
33,849Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Brookhaven area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of the Brookhaven area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Funeral homes across Mississippi

Every Mississippi market ranked →

The highest-scoring small-town markets in Mississippi for funeral homes, numbered among those based in Mississippi, with the Brookhaven area marked.

Top small-town markets in Mississippi

Small-town markets in Mississippi ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Picayune, MS8062.7$555K+5.6%#32 of 365
2Starkville, MS5662.3$454K+0.8%#140 of 365
3Meridian, MS53102.9$508K−3.2%#159 of 365
4Laurel, MS52144.4$352K−1.5%#168 of 365
5Oxford, MS45135.4$251K+5.3%#208 of 365
6Tupelo, MS44193.7$357K+0.8%#212 of 365
7McComb, MS35125.9$248K−2.6%#282 of 365
8Columbus, MS33124.5$303K−2.7%#295 of 365
9Natchez, MS-LA30136.3$251K−0.9%#316 of 365
10Vicksburg, MS2384.8$306K−6.3%#332 of 365
12Brookhaven, MS2286.1$225K+0.5%#338 of 365

Other business types in the Brookhaven area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in the Brookhaven, MS area?

Map listings as of September 2026 show 8 funeral homes in the Brookhaven area. None of them are chain locations. The listings count funeral homes, mortuaries and cremation services. No official count is published for funeral homes and funeral services in the Brookhaven area: counts under 3 are left out.

How much do households in the Brookhaven, MS area spend on funerals?

About $1.8M a year, or $137 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 8 funeral homes on map listings, it comes to $225K per home. It is estimated from the incomes of the 13,158 households in the Brookhaven area and national spending patterns by income.

How does the Brookhaven, MS area compare with the U.S. for funeral homes?

The Brookhaven area has 6.1 funeral homes per 10,000 households, 2.9 times the U.S. rate of 2.1. Spending per home is $225K, 67% below the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, the Brookhaven area would have about 3, against 8 on map listings.

How fast is the Brookhaven, MS area growing?

Population estimates put the Brookhaven area at 35,012 people in 2025, up 0.5% since 2020, slower than the U.S. (+3.1%). It has 13,158 households. The median household income in the Brookhaven area is $51,119 a year, 37% below the U.S. median of $80,734. That rose 20.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Brookhaven area scores 22 for funeral homes (low), #338 of 365 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Brookhaven area. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in the Brookhaven area

Screening a site or an acquisition in the Brookhaven area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Brookhaven area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.