Groundwork

Fitness and classes · Small-town market · Oklahoma

Yoga, Pilates and fitness studios in the McAlester, OK area

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in the McAlester, OK area, set against other small-town markets and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$9.5M
On memberships, classes and admissions · $533 a household
Spending per listing
$9.5M
Too few listings to compare
Listings per 10k households
0.6
Too few listings to compare
Population, 2025
43,320
−1.1% since 2020

See the yoga, Pilates and fitness studios around any address in the McAlester area

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the McAlester area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the McAlester area spend about $9.5M a year on memberships, classes and admissions, or $533 per household, 46% below the U.S. average. That works out to $9.5M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

The McAlester area has 1 yoga, Pilates or fitness studio on map listings as of September 2026. That is 0.6 per 10,000 households.

Official counts don’t publish a figure for fitness and recreational sports centers in the McAlester area, since they leave out counts under 3.

Between 2020 and 2025, the population of the McAlester area declined 1.1%, against +3.1% for the U.S. With 1 yoga, Pilates or fitness studio on map listings, the McAlester area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the McAlester area compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in McAlester, OK area compared with Oklahoma and the U.S.
MeasureMcAlester areaOklahomaU.S.
Listings per 10k households0.61.42.4
Spending per listing$9.5M$4.6M$4.1M
Households per official establishment (all fitness and recreational sports centers)n/a3,8113,109
Official establishment growth, 2019–2023n/a+17.8%+5.8%
Population growth, 2020–2025−1.1%+4.0%+3.1%
Spending per household on memberships, classes and admissions$533$649$983
Median household income$55,310$65,039$80,734
Groundwork market scoreNot scored57

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/aAll fitness and recreational sports centers
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in the McAlester area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in the McAlester area

Population, 2025 estimate
43,320−1.1% since 2020
Households
17,851
Median age
41.6
Homes lived in by their owners
71%
Vehicles per household
1.9
Land area
1,306 sq. mi.
People per square mile
33
Median household income
$55,310+18.2% vs. 2015–2019, before inflation
Average household income
$73,775
Median home value
$156,900
Jobs located here
12,742
Daytime population
42,726Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the McAlester area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of the McAlester area. Signed out, you see a blurred preview; on an account, each report is one action.

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Other business types in the McAlester area

Each with its Groundwork market score here, out of 100, where it has one.

Fitness and classes

Funeral services

Questions

How many yoga, Pilates and fitness studios are in the McAlester, OK area?

Map listings as of September 2026 show 1 yoga, Pilates or fitness studio in the McAlester area. The listings count yoga, Pilates, barre and boot-camp studios. No official count is published for fitness and recreational sports centers in the McAlester area: counts under 3 are left out.

How much do households in the McAlester, OK area spend on memberships, classes and admissions?

About $9.5M a year, or $533 per household. That is 46% below the U.S. average (an index of 54, where 100 is the U.S. average). Spread across the 1 yoga, Pilates or fitness studio on map listings, it comes to $9.5M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 17,851 households in the McAlester area and national spending patterns by income.

How does the McAlester, OK area compare with the U.S. for yoga, Pilates and fitness studios?

The McAlester area has 1 yoga, Pilates or fitness studio on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, the McAlester area would have about 2, against 1 on map listings.

How fast is the McAlester, OK area growing?

Population estimates put the McAlester area at 43,320 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 17,851 households. The median household income in the McAlester area is $55,310 a year, 31% below the U.S. median of $80,734. That rose 18.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The McAlester area has no market score for yoga, Pilates and fitness studios: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the McAlester area. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in the McAlester area

Screening a site or an acquisition in the McAlester area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the McAlester area. Signed out, you see a blurred preview; on an account, each report is one action.

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.