Groundwork

Fitness and classes · Metro area · Louisiana

Yoga, Pilates and fitness studios in the Lafayette, LA metro area

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in the Lafayette, LA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #277 of 347 scored metro areas
#6 of 8 scored metro areas based in Louisiana

Listings
26
7 chain locations (27%)
Official establishments
57
All fitness and recreational sports centers · +14.6% since 2019
Household spending a year
$105.3M
On memberships, classes and admissions · $641 a household
Spending per listing
$4.1M
In line with the U.S.
Listings per 10k households
1.6
33% below the U.S.
Population, 2025
423,758
+3.8% since 2020

See the yoga, Pilates and fitness studios around any address in the Lafayette metro area

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Lafayette metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Lafayette metro area scores 38 (lower middle) on the Groundwork market score for yoga, Pilates and fitness studios, ranking #277 of 347 scored metro areas and #6 of 8 scored metro areas based in Louisiana. That puts it in the bottom quarter of metro areas.

Household spending on memberships, classes and admissions in the Lafayette metro area comes to about $105.3M a year: $641 per household, 35% below the U.S. average. That works out to $4.1M per studio, in line with the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

The Lafayette metro area has 26 yoga, Pilates and fitness studios on map listings as of September 2026. Of those, 7 are chain locations, or 27%, against 18% across the U.S. That is 1.6 per 10,000 households, 33% below the U.S. rate of 2.4.

The official count of businesses with payroll classed as fitness and recreational sports centers in the Lafayette metro area was 57 in 2023, up 14.6% from 2019. That is one for every 2,884 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 4 SBA-backed loans worth $1M have gone to businesses classed as fitness and recreational sports centers in the Lafayette metro area. Population estimates show the Lafayette metro area grew 3.8% from 2020 to 2025, faster than the U.S. (+3.1%).

How the Lafayette metro area compares

The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Lafayette, LA metro area compared with Louisiana and the U.S.
MeasureLafayette metro areaLouisianaU.S.
Listings per 10k households1.61.52.4
Spending per listing$4.1M$4.4M$4.1M
Households per official establishment (all fitness and recreational sports centers)2,8843,5463,109
Official establishment growth, 2019–2023+14.6%+3.9%+5.8%
Population growth, 2020–2025+3.8%−0.7%+3.1%
Spending per household on memberships, classes and admissions$641$646$983
Median household income$60,892$60,756$80,734
Groundwork market score3836

Official counts and lending

Businesses

Official establishments, 2019 to 2023
57All fitness and recreational sports centers · +14.6% over the period
Employees, 2023
689
Annual payroll, 2023
$10.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
267 chain locations
Listings at the U.S. rate for this spending
26The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$1M

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Lafayette metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in the Lafayette metro area

Population, 2025 estimate
423,758+3.8% since 2020
Households
164,378
Median age
38.6
Homes lived in by their owners
68%
Vehicles per household
1.7
Land area
2,834 sq. mi.
People per square mile
146
Median household income
$60,892
Average household income
$88,260
Median home value
$214,400
Jobs located here
177,096
Daytime population
415,749Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Lafayette metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of the Lafayette metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Louisiana

Every Louisiana market ranked →

The highest-scoring metro areas in Louisiana for yoga, Pilates and fitness studios, numbered among those based in Louisiana, with the Lafayette metro area marked.

Top metro areas in Louisiana

Metro areas in Louisiana ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lake Charles, LA4880.9$7.9M−3.8%#180 of 347
2Monroe, LA4891.0$5.5M−1.9%#182 of 347
3Houma-Bayou Cane-Thibodaux, LA4691.1$5.6M−3.5%#196 of 347
4Baton Rouge, LA39591.8$4.1M+2.1%#268 of 347
5Slidell-Mandeville-Covington, LA39252.4$3.5M+5.3%#271 of 347
6Lafayette, LA38261.6$4.1M+3.8%#277 of 347
7Shreveport-Bossier City, LA37191.2$4.9M−2.3%#287 of 347
8New Orleans-Metairie, LA22902.3$3M−3.4%#343 of 347

Other business types in the Lafayette metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in the Lafayette, LA metro area?

Map listings as of September 2026 show 26 yoga, Pilates and fitness studios in the Lafayette metro area. 7 of them (27%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 57 businesses with payroll classed as fitness and recreational sports centers in 2023, up 14.6% from 2019. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in the Lafayette, LA metro area spend on memberships, classes and admissions?

About $105.3M a year, or $641 per household. That is 35% below the U.S. average (an index of 65, where 100 is the U.S. average). Spread across the 26 yoga, Pilates and fitness studios on map listings, it comes to $4.1M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 164,378 households in the Lafayette metro area and national spending patterns by income.

How does the Lafayette, LA metro area compare with the U.S. for yoga, Pilates and fitness studios?

The Lafayette metro area has 1.6 yoga, Pilates and fitness studios per 10,000 households, 33% below the U.S. rate of 2.4. Spending per studio is $4.1M, in line with the U.S. figure of $4.1M. The count on map listings matches the U.S. ratio of yoga, Pilates and fitness studios to household spending. There is one business with payroll in the industry for every 2,884 households, against one for every 3,109 across the U.S. The official count rose 14.6% from 2019 to 2023, against +5.8% for the U.S.

How fast is the Lafayette, LA metro area growing?

Population estimates put the Lafayette metro area at 423,758 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 164,378 households. The median household income in the Lafayette metro area is $60,892 a year, 25% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Lafayette metro area scores 38 for yoga, Pilates and fitness studios (lower middle), #277 of 347 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Lafayette metro area. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in the Lafayette metro area

Screening a site or an acquisition in the Lafayette metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Lafayette metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.