Groundwork

Fitness and classes · County · Hawaii

Yoga, Pilates and fitness studios in Hawaii County, HI

The yoga, Pilates and fitness studios in Hawaii County, HI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 55 out of 100: Upper middle

Ranked #293 of 777 scored counties
#2 of 4 scored counties in Hawaii

Listings
46
0 chain locations (0%)
Official establishments
13
All fitness and recreational sports centers
Household spending a year
$84M
On memberships, classes and admissions · $1,134 a household
Spending per listing
$1.8M
55% below the U.S.
Listings per 10k households
6.2
2.6 times the U.S.
Population, 2025
210,043
+4.6% since 2020

See the yoga, Pilates and fitness studios around any address in Hawaii County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hawaii County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,134 per household (15% above the U.S. average), households in Hawaii County spend about $84M a year on memberships, classes and admissions. That works out to $1.8M per studio, 55% below the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

There are 46 yoga, Pilates and fitness studios on map listings in Hawaii County as of September 2026. None of them are chain locations, against 18% across the U.S. That comes to 6.2 for every 10,000 households, 2.6 times the U.S. rate of 2.4.

The official count of businesses with payroll classed as fitness and recreational sports centers in Hawaii County was 13 in 2023. That is one for every 5,698 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 3 SBA-backed loans worth $125K have gone to businesses classed as fitness and recreational sports centers in Hawaii County.

Between 2020 and 2025, the population of Hawaii County grew 4.6%, faster than the U.S. (+3.1%). Hawaii County scores 55 (upper middle) on the Groundwork market score for yoga, Pilates and fitness studios, ranking #293 of 777 scored counties and #2 of 4 scored counties in Hawaii.

How Hawaii County compares

The same measures for Hawaii and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Hawaii County, HI compared with Hawaii and the U.S.
MeasureHawaii CountyHawaiiU.S.
Listings per 10k households6.24.92.4
Spending per listing$1.8M$2.8M$4.1M
Households per official establishment (all fitness and recreational sports centers)5,6984,9743,109
Official establishment growth, 2019–2023n/a+13.8%+5.8%
Population growth, 2020–2025+4.6%−1.3%+3.1%
Spending per household on memberships, classes and admissions$1,134$1,396$983
Median household income$78,639$100,389$80,734
Groundwork market score5548

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9 → 13All fitness and recreational sports centers
Employees, 2023
164
Annual payroll, 2023
$3.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
460 chain locations
Listings at the U.S. rate for this spending
21The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$125K

SBA-backed loans to businesses classed as fitness and recreational sports centers in Hawaii County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Hawaii County

Population, 2025 estimate
210,043+4.6% since 2020
Households
74,072
Median age
44.6
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
4,028 sq. mi.
People per square mile
51
Median household income
$78,639+26.0% vs. 2015–2019, before inflation
Average household income
$106,737
Median home value
$519,300
Jobs located here
69,607
Daytime population
224,838Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hawaii County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Hawaii County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Hawaii

Every Hawaii market ranked →

The highest-scoring counties in Hawaii for yoga, Pilates and fitness studios, numbered among those based in Hawaii, with Hawaii County marked.

Top counties in Hawaii

Counties in Hawaii ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Honolulu County, HI641183.5$4.2M−2.3%#163 of 777
2Hawaii County, HI55466.2$1.8M+4.6%#293 of 777
3Kauai County, HI412711.4$1.1M+0.3%#548 of 777
4Maui County, HI24529.3$1.5M−2.5%#739 of 777

Other business types in Hawaii County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Hawaii County, HI?

As of September 2026, map listings count 46 yoga, Pilates and fitness studios in Hawaii County. None of them are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 13 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Hawaii County, HI spend on memberships, classes and admissions?

About $84M a year, or $1,134 per household. That is 15% above the U.S. average (an index of 115, where 100 is the U.S. average). Spread across the 46 yoga, Pilates and fitness studios on map listings, it comes to $1.8M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 74,072 households in Hawaii County and national spending patterns by income.

How does Hawaii County, HI compare with the U.S. for yoga, Pilates and fitness studios?

Hawaii County has 6.2 yoga, Pilates and fitness studios per 10,000 households, 2.6 times the U.S. rate of 2.4. Spending per studio is $1.8M, 55% below the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Hawaii County would have about 21, against 46 on map listings. There is one business with payroll in the industry for every 5,698 households, against one for every 3,109 across the U.S.

How fast is Hawaii County, HI growing?

Population estimates put Hawaii County at 210,043 people in 2025, up 4.6% since 2020, faster than the U.S. (+3.1%). It has 74,072 households. The median household income in Hawaii County is $78,639 a year, 3% below the U.S. median of $80,734. That rose 26.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hawaii County scores 55 for yoga, Pilates and fitness studios (upper middle), #293 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hawaii County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Hawaii County

Screening a site or an acquisition in Hawaii County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hawaii County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.