Groundwork

Fitness and classes · County · Georgia

Yoga, Pilates and fitness studios in Troup County, GA

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Troup County, GA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 50 out of 100: Upper middle

Ranked #388 of 777 scored counties
#13 of 25 scored counties in Georgia

Listings
5
0 chain locations (0%)
Official establishments
5
All fitness and recreational sports centers
Household spending a year
$16.2M
On memberships, classes and admissions · $601 a household
Spending per listing
$3.2M
20% below the U.S.
Listings per 10k households
1.9
21% below the U.S.
Population, 2025
72,844
+5.0% since 2020

See the yoga, Pilates and fitness studios around any address in Troup County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Troup County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on memberships, classes and admissions in Troup County comes to about $16.2M a year: $601 per household, 39% below the U.S. average. That works out to $3.2M per studio, 20% below the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

There are 5 yoga, Pilates and fitness studios on map listings in Troup County as of September 2026. None of them are chain locations, against 18% across the U.S. Per 10,000 households, that is 1.9, 21% below the U.S. rate of 2.4.

The official count of businesses with payroll classed as fitness and recreational sports centers in Troup County was 5 in 2023. That is one for every 5,381 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios.

Population estimates put the population change in Troup County from 2020 to 2025 at +5.0%, faster than the U.S. (+3.1%). Troup County scores 50 (upper middle) on the Groundwork market score for yoga, Pilates and fitness studios, ranking #388 of 777 scored counties and #13 of 25 scored counties in Georgia.

How Troup County compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Troup County, GA compared with Georgia and the U.S.
MeasureTroup CountyGeorgiaU.S.
Listings per 10k households1.92.02.4
Spending per listing$3.2M$4M$4.1M
Households per official establishment (all fitness and recreational sports centers)5,3813,4353,109
Official establishment growth, 2019–2023n/a+5.2%+5.8%
Population growth, 2020–2025+5.0%+5.3%+3.1%
Spending per household on memberships, classes and admissions$601$792$983
Median household income$56,776$77,353$80,734
Groundwork market score5048

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 5All fitness and recreational sports centers
Employees, 2023
25
Annual payroll, 2023
$458K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
50 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Troup County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Troup County

Population, 2025 estimate
72,844+5.0% since 2020
Households
26,904
Median age
37.8
Homes lived in by their owners
61%
Vehicles per household
1.9
Land area
414 sq. mi.
People per square mile
170
Median household income
$56,776+24.4% vs. 2015–2019, before inflation
Average household income
$84,010
Median home value
$217,200
Jobs located here
37,073
Daytime population
75,224Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Troup County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Troup County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Georgia

Every Georgia market ranked →

The highest-scoring counties in Georgia for yoga, Pilates and fitness studios, numbered among those based in Georgia, with Troup County marked.

Top counties in Georgia

Counties in Georgia ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Paulding County, GA7871.2$7.5M+12.7%#27 of 777
2Henry County, GA7691.0$7.5M+9.5%#39 of 777
3Coweta County, GA7681.4$6.4M+9.2%#40 of 777
4Houston County, GA7550.8$9.4M+8.5%#42 of 777
5Bartow County, GA6451.2$6.2M+10.5%#156 of 777
6Columbia County, GA64101.8$5.2M+7.9%#159 of 777
7Hall County, GA64141.9$4.2M+11.4%#162 of 777
8Forsyth County, GA60283.1$4.3M+11.8%#208 of 777
9Carroll County, GA6071.6$4.2M+9.8%#209 of 777
10Bulloch County, GA5651.6$3.6M+8.8%#271 of 777
13Troup County, GA5051.9$3.2M+5.0%#388 of 777

Other business types in Troup County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Troup County, GA?

As of September 2026, map listings count 5 yoga, Pilates and fitness studios in Troup County. None of them are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 5 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Troup County, GA spend on memberships, classes and admissions?

About $16.2M a year, or $601 per household. That is 39% below the U.S. average (an index of 61, where 100 is the U.S. average). Spread across the 5 yoga, Pilates and fitness studios on map listings, it comes to $3.2M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 26,904 households in Troup County and national spending patterns by income.

How does Troup County, GA compare with the U.S. for yoga, Pilates and fitness studios?

Troup County has 1.9 yoga, Pilates and fitness studios per 10,000 households, 21% below the U.S. rate of 2.4. Spending per studio is $3.2M, 20% below the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Troup County would have about 4, against 5 on map listings. There is one business with payroll in the industry for every 5,381 households, against one for every 3,109 across the U.S.

How fast is Troup County, GA growing?

Population estimates put Troup County at 72,844 people in 2025, up 5.0% since 2020, faster than the U.S. (+3.1%). It has 26,904 households. The median household income in Troup County is $56,776 a year, 30% below the U.S. median of $80,734. That rose 24.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Troup County scores 50 for yoga, Pilates and fitness studios (upper middle), #388 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Troup County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Troup County

Screening a site or an acquisition in Troup County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Troup County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.