Fitness and classes · Metro area · District of Columbia
Yoga, Pilates and fitness studios in the Washington-Arlington-Alexandria, DC-VA-MD-WV metro area
The yoga, Pilates and fitness studios in the Washington-Arlington-Alexandria, DC-VA-MD-WV metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 52 out of 100: Upper middle
Ranked #149 of 347 scored metro areas
The only scored metro area based in the District of Columbia
- Listings
- 679
- 182 chain locations (27%)
- Official establishments
- 935
- All fitness and recreational sports centers · +2.2% since 2019
- Household spending a year
- $3B
- On memberships, classes and admissions · $1,252 a household
- Spending per listing
- $4.4M
- 8% above the U.S.
- Listings per 10k households
- 2.9
- 21% above the U.S.
- Population, 2025
- 6,465,724
- +3.3% since 2020
See the yoga, Pilates and fitness studios around any address in the Washington-Arlington-Alexandria metro area
The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Washington-Arlington-Alexandria metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on memberships, classes and admissions in the Washington-Arlington-Alexandria metro area comes to about $3B a year: $1,252 per household, 27% above the U.S. average. That works out to $4.4M per studio, 8% above the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.
The Washington-Arlington-Alexandria metro area has 679 yoga, Pilates and fitness studios on map listings as of September 2026. Chain locations make up 27% of them, against 18% across the U.S. That comes to 2.9 for every 10,000 households, 21% above the U.S. rate of 2.4.
The official count of businesses with payroll classed as fitness and recreational sports centers in the Washington-Arlington-Alexandria metro area was 935 in 2023, up 2.2% from 2019. That is one for every 2,538 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 101 SBA-backed loans worth $47.6M have gone to businesses classed as fitness and recreational sports centers in the Washington-Arlington-Alexandria metro area.
Population estimates show the Washington-Arlington-Alexandria metro area grew 3.3% from 2020 to 2025, in step with the U.S. (+3.1%). The Groundwork market score for yoga, Pilates and fitness studios in the Washington-Arlington-Alexandria metro area is 52 (upper middle), #149 of 347 scored metro areas and the only scored metro area based in the District of Columbia.
How the Washington-Arlington-Alexandria metro area compares
The same measures for District of Columbia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Washington-Arlington-Alexandria metro area | District of Columbia | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.9 | 3.5 | 2.4 |
| Spending per listing | $4.4M | $3.4M | $4.1M |
| Households per official establishment (all fitness and recreational sports centers) | 2,538 | 2,682 | 3,109 |
| Official establishment growth, 2019–2023 | +2.2% | −14.8% | +5.8% |
| Population growth, 2020–2025 | +3.3% | +3.4% | +3.1% |
| Spending per household on memberships, classes and admissions | $1,252 | $1,160 | $983 |
| Median household income | $126,684 | $109,870 | $80,734 |
| Groundwork market score | 52 | 42 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 935All fitness and recreational sports centers · +2.2% over the period
- Employees, 2023
- 17,979
- Annual payroll, 2023
- $373.7M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 679182 chain locations
- Listings at the U.S. rate for this spending
- 732The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 101
- Amount
- $47.6M
SBA-backed loans to businesses classed as fitness and recreational sports centers in the Washington-Arlington-Alexandria metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.
Population and households in the Washington-Arlington-Alexandria metro area
- Population, 2025 estimate
- 6,465,724+3.3% since 2020
- Households
- 2,373,022
- Median age
- 39.3
- Homes lived in by their owners
- 64%
- Vehicles per household
- 1.7
- Land area
- 6,034 sq. mi.
- People per square mile
- 1,047
- Median household income
- $126,684
- Average household income
- $166,652
- Median home value
- $579,900
- Jobs located here
- 3,140,160
- Daytime population
- 6,505,668Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Washington-Arlington-Alexandria metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.
Or open the report at the center of the Washington-Arlington-Alexandria metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardOther business types in the Washington-Arlington-Alexandria metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes63
- Gyms66
- Yoga, Pilates and fitness studios52
- Martial arts and dance studios58
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many yoga, Pilates and fitness studios are in the Washington-Arlington-Alexandria, DC-VA-MD-WV metro area?
Map listings as of September 2026 show 679 yoga, Pilates and fitness studios in the Washington-Arlington-Alexandria metro area. 182 of them (27%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 935 businesses with payroll classed as fitness and recreational sports centers in 2023, up 2.2% from 2019. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.
How much do households in the Washington-Arlington-Alexandria, DC-VA-MD-WV metro area spend on memberships, classes and admissions?
About $3B a year, or $1,252 per household. That is 27% above the U.S. average (an index of 127, where 100 is the U.S. average). Spread across the 679 yoga, Pilates and fitness studios on map listings, it comes to $4.4M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 2,373,022 households in the Washington-Arlington-Alexandria metro area and national spending patterns by income.
How does the Washington-Arlington-Alexandria, DC-VA-MD-WV metro area compare with the U.S. for yoga, Pilates and fitness studios?
The Washington-Arlington-Alexandria metro area has 2.9 yoga, Pilates and fitness studios per 10,000 households, 21% above the U.S. rate of 2.4. Spending per studio is $4.4M, 8% above the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, the Washington-Arlington-Alexandria metro area would have about 732, against 679 on map listings. There is one business with payroll in the industry for every 2,538 households, against one for every 3,109 across the U.S. The official count rose 2.2% from 2019 to 2023, against +5.8% for the U.S.
How fast is the Washington-Arlington-Alexandria, DC-VA-MD-WV metro area growing?
Population estimates put the Washington-Arlington-Alexandria metro area at 6,465,724 people in 2025, up 3.3% since 2020, in step with the U.S. (+3.1%). It has 2,373,022 households. The median household income in the Washington-Arlington-Alexandria metro area is $126,684 a year, 57% above the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Washington-Arlington-Alexandria metro area scores 52 for yoga, Pilates and fitness studios (upper middle), #149 of 347 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Washington-Arlington-Alexandria metro area. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in the Washington-Arlington-Alexandria metro area
Screening a site or an acquisition in the Washington-Arlington-Alexandria metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Washington-Arlington-Alexandria metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.