Groundwork

Food and drink · County · Wisconsin

Fast food and sandwich shops in Rusk County, WI

The fast food and sandwich shops in Rusk County, WI, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
4 chain locations (100%)
Official establishments
6
All limited-service restaurants
Household spending a year
$21.3M
On food away from home · $3,345 a household
Spending per listing
$5.3M
74% above the U.S.
Listings per 10k households
6.3
53% below the U.S.
Population, 2025
14,146
−0.2% since 2020

See the fast food and sandwich shops around any address in Rusk County

The site report maps the fast food and sandwich shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rusk County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Rusk County spend about $21.3M a year on food away from home, or $3,345 per household, 18% below the U.S. average. Spread across 4 fast food and sandwich shops, that is $5.3M per shop, 74% above the U.S. figure of $3.1M. The spending figure covers all food away from home, not only fast food and sandwich shops.

Rusk County has 4 fast food and sandwich shops on map listings as of September 2026. Per 10,000 households, that is 6.3, 53% below the U.S. rate of 13.3.

The official count of businesses with payroll classed as limited-service restaurants in Rusk County was 6 in 2023. That is one for every 1,059 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (pizza places included), not only fast food and sandwich shops.

Population estimates show Rusk County declined 0.2% from 2020 to 2025, against +3.1% for the U.S. With 4 fast food and sandwich shops on map listings, Rusk County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Rusk County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the fast food and sandwich shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Fast food and sandwich shops in Rusk County, WI compared with Wisconsin and the U.S.
MeasureRusk CountyWisconsinU.S.
Listings per 10k households6.311.613.3
Spending per listing$5.3M$3.4M$3.1M
Households per official establishment (all limited-service restaurants)1,059632478
Official establishment growth, 2019–2023n/a+3.8%+6.1%
Population growth, 2020–2025−0.2%+1.3%+3.1%
Spending per household on food away from home$3,345$3,959$4,070
Median household income$59,944$77,485$80,734
Groundwork market scoreNot scored63

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 6All limited-service restaurants
Employees, 2023
173
Annual payroll, 2023
$2.5M
One-person businesses, 2023
0All limited-service restaurants with no payroll
Map listings, September 2026
44 chain locations
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in Rusk County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only fast food and sandwich shops.

Population and households in Rusk County

Population, 2025 estimate
14,146−0.2% since 2020
Households
6,355
Median age
47.7
Homes lived in by their owners
78%
Vehicles per household
2.0
Land area
914 sq. mi.
People per square mile
16
Median household income
$59,944+26.1% vs. 2015–2019, before inflation
Average household income
$73,376
Median home value
$163,400
Jobs located here
4,892
Daytime population
12,818Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rusk County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the fast food and sandwich shops on map listings by name and distance.

Or open the report at the center of Rusk County. Signed out, you see a blurred preview; on an account, each report is one action.

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Fast food and sandwich shops across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for fast food and sandwich shops, numbered among those based in Wisconsin, with Rusk County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for fast food and sandwich shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Calumet County, WI89125.6$7.5M+2.9%#17 of 2,222
2Pierce County, WI88138.2$5.2M+3.1%#29 of 2,222
3Lafayette County, WI8657.4$5.1M+5.2%#40 of 2,222
4Vernon County, WI8464.8$7.7M+2.4%#65 of 2,222
5Oconto County, WI84116.5$5.9M+2.9%#67 of 2,222
6Kewaunee County, WI8356.0$6.6M+1.0%#83 of 2,222
7Sawyer County, WI8255.7$6.1M+4.0%#91 of 2,222
8St. Croix County, WI824311.5$4.1M+4.7%#99 of 2,222
9Iowa County, WI8198.9$4.5M+1.0%#113 of 2,222
10Polk County, WI80157.7$5M+1.7%#119 of 2,222
Rusk County, WINot scored46.3$5.3M−0.2%

Other business types in Rusk County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many fast food and sandwich shops are in Rusk County, WI?

Map listings as of September 2026 show 4 fast food and sandwich shops in Rusk County. The listings count fast food, sandwich shops, delis and bagel shops. Official counts show 6 businesses with payroll classed as limited-service restaurants in 2023. The official count takes in all limited-service restaurants, not only fast food and sandwich shops: pizza places are counted too.

How much do households in Rusk County, WI spend on food away from home?

About $21.3M a year, or $3,345 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 4 fast food and sandwich shops on map listings, it comes to $5.3M per shop. That spending covers all food away from home, which fast food and sandwich shops share with other businesses in the trade. It is estimated from the incomes of the 6,355 households in Rusk County and national spending patterns by income.

How does Rusk County, WI compare with the U.S. for fast food and sandwich shops?

Rusk County has 6.3 fast food and sandwich shops per 10,000 households, 53% below the U.S. rate of 13.3. Spending per shop is $5.3M, 74% above the U.S. figure of $3.1M. At the U.S. ratio of fast food and sandwich shops to household spending, Rusk County would have about 7, against 4 on map listings. There is one business with payroll in the industry for every 1,059 households, against one for every 478 across the U.S.

How fast is Rusk County, WI growing?

Population estimates put Rusk County at 14,146 people in 2025, down 0.2% since 2020, against +3.1% for the U.S. It has 6,355 households. Median household income in Rusk County is $59,944, 26% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rusk County has no market score for fast food and sandwich shops: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rusk County. It maps the fast food and sandwich shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for fast food and sandwich shops · All 56 business types in Rusk County

Screening a site or an acquisition in Rusk County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rusk County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.