Groundwork

Food and drink · Small-town market · Illinois

Fast food and sandwich shops in the Effingham, IL area

Competitor counts, household spending and official business counts for fast food and sandwich shops in the Effingham, IL area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #383 of 537 scored small-town markets
#14 of 20 scored small-town markets based in Illinois

Listings
32
29 chain locations (91%)
Official establishments
43
All limited-service restaurants · +10.3% since 2019
Household spending a year
$70.3M
On food away from home · $3,881 a household
Spending per listing
$2.2M
28% below the U.S.
Listings per 10k households
17.7
33% above the U.S.
Population, 2025
44,727
−0.9% since 2020

See the fast food and sandwich shops around any address in the Effingham area

The site report maps the fast food and sandwich shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Effingham area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 32 fast food and sandwich shops in the Effingham area. 29 of them (91%) are chain locations, against 79% across the U.S. Per 10,000 households, that is 17.7, 33% above the U.S. rate of 13.3.

At $3,881 per household (5% below the U.S. average), households in the Effingham area spend about $70.3M a year on food away from home. That is about $2.2M of household spending for each shop on map listings, 28% below the U.S. figure of $3.1M. That spending covers all food away from home, which fast food and sandwich shops share with other businesses in the trade.

In 2023, official counts showed 43 businesses with payroll in the Effingham area classed as limited-service restaurants, up 10.3% from 2019. That is one for every 422 households, against one for every 478 across the U.S. The official count takes in all limited-service restaurants, not only fast food and sandwich shops: pizza places are counted too. Official counts list 6 one-person businesses without payroll.

Between 2020 and 2025, the population of the Effingham area declined 0.9%, against +3.1% for the U.S. The Groundwork market score for fast food and sandwich shops in the Effingham area is 38 (lower middle), #383 of 537 scored small-town markets and #14 of 20 scored small-town markets based in Illinois.

How the Effingham area compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the fast food and sandwich shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Fast food and sandwich shops in Effingham, IL area compared with Illinois and the U.S.
MeasureEffingham areaIllinoisU.S.
Listings per 10k households17.713.613.3
Spending per listing$2.2M$3.1M$3.1M
Households per official establishment (all limited-service restaurants)422474478
Official establishment growth, 2019–2023+10.3%+2.0%+6.1%
Population growth, 2020–2025−0.9%−0.6%+3.1%
Spending per household on food away from home$3,881$4,215$4,070
Median household income$79,157$83,390$80,734
Groundwork market score3841

Official counts and lending

Businesses

Official establishments, 2019 to 2023
43All limited-service restaurants · +10.3% over the period
Employees, 2023
950
Annual payroll, 2023
$19.3M
One-person businesses, 2023
6All limited-service restaurants with no payroll
Map listings, September 2026
3229 chain locations
Listings at the U.S. rate for this spending
23The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in the Effingham area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only fast food and sandwich shops.

Population and households in the Effingham area

Population, 2025 estimate
44,727−0.9% since 2020
Households
18,128
Median age
41.4
Homes lived in by their owners
80%
Vehicles per household
2.0
Land area
825 sq. mi.
People per square mile
54
Median household income
$79,157
Average household income
$96,833
Median home value
$172,400
Jobs located here
25,606
Daytime population
48,326Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Effingham area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the fast food and sandwich shops on map listings by name and distance.

Or open the report at the center of the Effingham area. Signed out, you see a blurred preview; on an account, each report is one action.

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Fast food and sandwich shops across Illinois

Every Illinois market ranked →

The highest-scoring small-town markets in Illinois for fast food and sandwich shops, numbered among those based in Illinois, with the Effingham area marked.

Top small-town markets in Illinois

Small-town markets in Illinois ranked for fast food and sandwich shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Rochelle, IL732411.5$3.4M−0.7%#68 of 537
2Canton, IL70118.0$4.3M−2.0%#84 of 537
3Taylorville, IL68139.6$3.6M−1.5%#102 of 537
4Quincy, IL-MO643511.3$3.2M−2.0%#143 of 537
5Lincoln, IL641311.5$3.1M−2.5%#144 of 537
6Dixon, IL631712.7$2.9M−3.4%#152 of 537
7Sterling, IL602912.5$2.9M−2.6%#177 of 537
8Ottawa, IL588213.3$2.8M−1.6%#201 of 537
9Pontiac, IL562315.7$2.4M−2.1%#224 of 537
10Centralia, IL551610.3$3.3M−3.4%#227 of 537
14Effingham, IL383217.7$2.2M−0.9%#383 of 537

Other business types in the Effingham area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many fast food and sandwich shops are in the Effingham, IL area?

The Effingham area has 32 fast food and sandwich shops on map listings as of September 2026. 29 of them (91%) are chain locations. The listings count fast food, sandwich shops, delis and bagel shops. Official counts show 43 businesses with payroll classed as limited-service restaurants in 2023, up 10.3% from 2019. That count covers all limited-service restaurants (pizza places included), not only fast food and sandwich shops. Official counts also show 6 one-person businesses without payroll.

How much do households in the Effingham, IL area spend on food away from home?

About $70.3M a year, or $3,881 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 32 fast food and sandwich shops on map listings, it comes to $2.2M per shop. The spending figure covers all food away from home, not only fast food and sandwich shops. It is estimated from the incomes of the 18,128 households in the Effingham area and national spending patterns by income.

How does the Effingham, IL area compare with the U.S. for fast food and sandwich shops?

The Effingham area has 17.7 fast food and sandwich shops per 10,000 households, 33% above the U.S. rate of 13.3. Spending per shop is $2.2M, 28% below the U.S. figure of $3.1M. At the national ratio of fast food and sandwich shops to household spending, the Effingham area would have about 23, against 32 on map listings. There is one business with payroll in the industry for every 422 households, against one for every 478 across the U.S. The official count rose 10.3% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Effingham, IL area growing?

Population estimates put the Effingham area at 44,727 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 18,128 households. The median household income in the Effingham area is $79,157 a year, 2% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Effingham area scores 38 for fast food and sandwich shops (lower middle), #383 of 537 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Effingham area. It maps the fast food and sandwich shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for fast food and sandwich shops · All 56 business types in the Effingham area

Screening a site or an acquisition in the Effingham area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Effingham area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.