Groundwork

Health care · County · Wisconsin

Optometrists and eye clinics in Jefferson County, WI

The optometrists and eye clinics in Jefferson County, WI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #616 of 1,302 scored counties
#27 of 40 scored counties in Wisconsin

Listings
18
1 chain location (6%)
Official establishments
6
Businesses with payroll, 2023
Household spending a year
$50.1M
On medical and dental services · $1,436 a household
Spending per listing
$2.8M
11% below the U.S.
Listings per 10k households
5.2
27% above the U.S.
Population, 2025
86,505
+0.3% since 2020

See the optometrists and eye clinics around any address in Jefferson County

The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on medical and dental services in Jefferson County comes to about $50.1M a year: $1,436 per household, 11% above the U.S. average. That is about $2.8M of household spending for each practice on map listings, 11% below the U.S. figure of $3.1M. The spending figure covers all medical and dental services, not only optometrists and eye clinics.

Jefferson County has 18 optometrists and eye clinics on map listings as of September 2026. One of them (6%) is a chain location, against 20% across the U.S. That comes to 5.2 for every 10,000 households, 27% above the U.S. rate of 4.1.

The official count of businesses with payroll classed as offices of optometrists in Jefferson County was 6 in 2023. That is one for every 5,812 households, against one for every 5,742 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $180K has gone to businesses classed as offices of optometrists in Jefferson County.

Population estimates put the population change in Jefferson County from 2020 to 2025 at +0.3%, slower than the U.S. (+3.1%). Jefferson County scores 53 (upper middle) on the Groundwork market score for optometrists and eye clinics, ranking #616 of 1,302 scored counties and #27 of 40 scored counties in Wisconsin.

How Jefferson County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Optometrists and eye care in Jefferson County, WI compared with Wisconsin and the U.S.
MeasureJefferson CountyWisconsinU.S.
Listings per 10k households5.24.14.1
Spending per listing$2.8M$3.5M$3.1M
Households per official establishment5,8126,8315,742
Official establishment growth, 2019–2023n/a+14.2%+0.2%
Population growth, 2020–2025+0.3%+1.3%+3.1%
Spending per household on medical and dental services$1,436$1,435$1,288
Median household income$83,750$77,485$80,734
Groundwork market score5371

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 6
Employees, 2023
36
Annual payroll, 2023
$1.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
181 chain location
Listings at the U.S. rate for this spending
16The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$180K

SBA-backed loans to businesses classed as offices of optometrists in Jefferson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Jefferson County

Population, 2025 estimate
86,505+0.3% since 2020
Households
34,873
Median age
42.2
Homes lived in by their owners
73%
Vehicles per household
2.0
Land area
557 sq. mi.
People per square mile
155
Median household income
$83,750+26.3% vs. 2015–2019, before inflation
Average household income
$100,082
Median home value
$274,100
Jobs located here
34,853
Daytime population
76,557Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Jefferson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.

Or open the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Optometrists and eye care across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for optometrists and eye clinics, numbered among those based in Wisconsin, with Jefferson County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Washington County, WI82173.0$5.2M+1.8%#36 of 1,302
2Eau Claire County, WI80153.4$4.2M+3.0%#57 of 1,302
3Rock County, WI78203.0$4.7M+1.7%#80 of 1,302
4Dodge County, WI7792.5$5.5M−0.3%#89 of 1,302
5Portage County, WI7662.0$6.9M+2.2%#106 of 1,302
6Calumet County, WI7662.8$5.4M+2.9%#108 of 1,302
7Chippewa County, WI7672.6$5.3M+1.9%#109 of 1,302
8Walworth County, WI74122.8$5.3M+0.8%#129 of 1,302
9Grant County, WI7252.5$5.3M+0.9%#157 of 1,302
10Marathon County, WI71193.3$4.3M+1.0%#183 of 1,302
27Jefferson County, WI53185.2$2.8M+0.3%#616 of 1,302

Other business types in Jefferson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many optometrists and eye clinics are in Jefferson County, WI?

Map listings as of September 2026 show 18 optometrists and eye clinics in Jefferson County. One of them (6%) is a chain location. The listings count optometrists and eye clinics. Official counts show 6 businesses with payroll classed as offices of optometrists in 2023.

How much do households in Jefferson County, WI spend on medical and dental services?

About $50.1M a year, or $1,436 per household. That is 11% above the U.S. average (an index of 111, where 100 is the U.S. average). Spread across the 18 optometrists and eye clinics on map listings, it comes to $2.8M per practice. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade. It is estimated from the incomes of the 34,873 households in Jefferson County and national spending patterns by income.

How does Jefferson County, WI compare with the U.S. for optometrists and eye clinics?

Jefferson County has 5.2 optometrists and eye clinics per 10,000 households, 27% above the U.S. rate of 4.1. Spending per practice is $2.8M, 11% below the U.S. figure of $3.1M. At the U.S. ratio of optometrists and eye clinics to household spending, Jefferson County would have about 16, against 18 on map listings. There is one business with payroll in the industry for every 5,812 households, against one for every 5,742 across the U.S.

How fast is Jefferson County, WI growing?

Population estimates put Jefferson County at 86,505 people in 2025, up 0.3% since 2020, slower than the U.S. (+3.1%). It has 34,873 households. Median household income in Jefferson County is $83,750, 4% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Jefferson County scores 53 for optometrists and eye clinics (upper middle), #616 of 1,302 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Jefferson County. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for optometrists and eye clinics · All 56 business types in Jefferson County

Screening a site or an acquisition in Jefferson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Jefferson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.