Health care · Metro area · Indiana
Optometrists and eye clinics in the Muncie, IN metro area
How the Muncie, IN metro area compares with other metro areas and the U.S. for optometrists and eye clinics: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 37 out of 100: Lower middle
Ranked #302 of 386 scored metro areas
#8 of 12 scored metro areas based in Indiana
- Listings
- 21
- 6 chain locations (29%)
- Official establishments
- 8
- Businesses with payroll, 2023
- Household spending a year
- $56.6M
- On medical and dental services · $1,224 a household
- Spending per listing
- $2.7M
- 14% below the U.S.
- Listings per 10k households
- 4.5
- 10% above the U.S.
- Population, 2025
- 113,106
- +1.2% since 2020
See the optometrists and eye clinics around any address in the Muncie metro area
The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Muncie metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For optometrists and eye clinics, the Muncie metro area has a Groundwork market score of 37 (lower middle): #302 of 386 scored metro areas and #8 of 12 scored metro areas based in Indiana. That puts it in the bottom quarter of metro areas.
At $1,224 per household (5% below the U.S. average), households in the Muncie metro area spend about $56.6M a year on medical and dental services. Spread across 21 optometrists and eye clinics, that is $2.7M per practice, 14% below the U.S. figure of $3.1M. The spending figure covers all medical and dental services, not only optometrists and eye clinics.
There are 21 optometrists and eye clinics on map listings in the Muncie metro area as of September 2026. 6 of them (29%) are chain locations, against 20% across the U.S. Per 10,000 households, that is 4.5, 10% above the U.S. rate of 4.1.
In 2023, official counts showed 8 businesses with payroll in the Muncie metro area classed as offices of optometrists. That is one for every 5,782 households, against one for every 5,742 across the U.S. Population estimates show the Muncie metro area grew 1.2% from 2020 to 2025, slower than the U.S. (+3.1%).
How the Muncie metro area compares
The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Muncie metro area | Indiana | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.5 | 4.1 | 4.1 |
| Spending per listing | $2.7M | $3.4M | $3.1M |
| Households per official establishment | 5,782 | 4,204 | 5,742 |
| Official establishment growth, 2019–2023 | n/a | +12.5% | +0.2% |
| Population growth, 2020–2025 | +1.2% | +2.7% | +3.1% |
| Spending per household on medical and dental services | $1,224 | $1,390 | $1,288 |
| Median household income | $58,127 | $71,957 | $80,734 |
| Groundwork market score | 37 | 48 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 8
- Employees, 2023
- 74
- Annual payroll, 2023
- $2.4M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 216 chain locations
- Listings at the U.S. rate for this spending
- 18The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of optometrists in the Muncie metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Muncie metro area
- Population, 2025 estimate
- 113,106+1.2% since 2020
- Households
- 46,256
- Median age
- 38.6
- Homes lived in by their owners
- 66%
- Vehicles per household
- 1.8
- Land area
- 392 sq. mi.
- People per square mile
- 286
- Median household income
- $58,127+33.6% vs. 2015–2019, before inflation
- Average household income
- $73,454
- Median home value
- $139,400
- Jobs located here
- 44,237
- Daytime population
- 112,299Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Muncie metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.
Or open the report at the center of the Muncie metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardOptometrists and eye care across Indiana
Every Indiana market ranked →The highest-scoring metro areas in Indiana for optometrists and eye clinics, numbered among those based in Indiana (a market based in another state is listed without a number), with the Muncie metro area marked.
Top metro areas in Indiana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Elkhart-Goshen, IN | 70 | 21 | 2.9 | $4.7M | +0.9% | #42 of 386 |
| Cincinnati, OH-KY-IN | 66 | 366 | 4.0 | $3.5M | +2.7% | #74 of 386 |
| 2Indianapolis-Carmel-Greenwood, IN | 61 | 361 | 4.3 | $3.5M | +5.4% | #100 of 386 |
| 3South Bend-Mishawaka, IN-MI | 55 | 44 | 3.4 | $4M | +0.1% | #139 of 386 |
| 4Lafayette-West Lafayette, IN | 54 | 34 | 3.7 | $3.5M | +2.1% | #150 of 386 |
| 5Michigan City-La Porte, IN | 51 | 14 | 3.2 | $4.2M | −0.9% | #186 of 386 |
| Chicago-Naperville-Elgin, IL-IN | 50 | 1,838 | 5.0 | $3.1M | 0.0% | #201 of 386 |
| Louisville/Jefferson County, KY-IN | 48 | 229 | 4.1 | $2.9M | +2.9% | #224 of 386 |
| 6Fort Wayne, IN | 47 | 79 | 4.3 | $3.2M | +3.9% | #231 of 386 |
| 7Columbus, IN | 41 | 18 | 5.4 | $2.7M | +4.3% | #280 of 386 |
| 8Muncie, IN | 37 | 21 | 4.5 | $2.7M | +1.2% | #302 of 386 |
Other business types in the Muncie metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
- Doctors, dentists and clinics58
- Dentists and orthodontists45
- Primary care and pediatrics58
- Urgent care and walk-in clinics
- Chiropractors74
- Physical therapy67
- Optometrists and eye care37
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many optometrists and eye clinics are in the Muncie, IN metro area?
As of September 2026, map listings count 21 optometrists and eye clinics in the Muncie metro area. 6 of them (29%) are chain locations. The listings count optometrists and eye clinics. Official counts show 8 businesses with payroll classed as offices of optometrists in 2023.
How much do households in the Muncie, IN metro area spend on medical and dental services?
About $56.6M a year, or $1,224 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 21 optometrists and eye clinics on map listings, it comes to $2.7M per practice. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade. It is estimated from the incomes of the 46,256 households in the Muncie metro area and national spending patterns by income.
How does the Muncie, IN metro area compare with the U.S. for optometrists and eye clinics?
The Muncie metro area has 4.5 optometrists and eye clinics per 10,000 households, 10% above the U.S. rate of 4.1. Spending per practice is $2.7M, 14% below the U.S. figure of $3.1M. At the U.S. ratio of optometrists and eye clinics to household spending, the Muncie metro area would have about 18, against 21 on map listings. There is one business with payroll in the industry for every 5,782 households, against one for every 5,742 across the U.S.
How fast is the Muncie, IN metro area growing?
Population estimates put the Muncie metro area at 113,106 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 46,256 households. Median household income in the Muncie metro area is $58,127, 28% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 33.6%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Muncie metro area scores 37 for optometrists and eye clinics (lower middle), #302 of 386 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Muncie metro area. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for optometrists and eye clinics · All 56 business types in the Muncie metro area
Screening a site or an acquisition in the Muncie metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Muncie metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.