Groundwork

Groceries and convenience · County · Virginia

Convenience stores in Emporia city, VA

How Emporia city, VA compares with other counties and the U.S. for convenience stores: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
12
4 chain locations (33%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$11.7M
On groceries · $5,436 a household
Spending per listing
$977K
88% below the U.S.
Listings per 10k households
55.6
7 times the U.S.
Population, 2025
5,447
−4.4% since 2020

See the convenience stores around any address in Emporia city

The site report maps the convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Emporia city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Emporia city spend about $11.7M a year on groceries, or $5,436 per household, 14% below the U.S. average. That is about $977K of household spending for each store on map listings, 88% below the U.S. figure of $7.9M. The spending figure covers all groceries, not only convenience stores.

Emporia city has 12 convenience stores on map listings as of September 2026. Chain locations make up 33% of them, against 60% across the U.S. Per 10,000 households, that is 55.6, 7 times the U.S. rate of 8.0.

Official counts show 5 businesses with payroll classed as convenience stores in Emporia city in 2023. That is one for every 431 households, against one for every 3,493 across the U.S.

Population estimates show Emporia city declined 4.4% from 2020 to 2025, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Emporia city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all groceries by the convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Convenience stores in Emporia city, VA compared with Virginia and the U.S.
MeasureEmporia cityVirginiaU.S.
Listings per 10k households55.69.48.0
Spending per listing$977K$6.9M$7.9M
Households per official establishment4312,3413,493
Official establishment growth, 2019–2023n/a+19.9%+22.0%
Population growth, 2020–2025−4.4%+2.8%+3.1%
Spending per household on groceries$5,436$6,537$6,319
Median household income$51,899$93,170$80,734
Groundwork market scoreNot scored43

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
23
Annual payroll, 2023
$500K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
124 chain locations
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as convenience stores in Emporia city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Emporia city

Population, 2025 estimate
5,447−4.4% since 2020
Households
2,157
Median age
37.9
Homes lived in by their owners
38%
Vehicles per household
1.9
Land area
7 sq. mi.
People per square mile
837
Median household income
$51,899
Average household income
$71,067
Median home value
$148,500
Jobs located here
4,395
Daytime population
7,108Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Emporia city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the convenience stores on map listings by name and distance.

Or open the report at the center of Emporia city. Signed out, you see a blurred preview; on an account, each report is one action.

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Convenience stores across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for convenience stores, numbered among those based in Virginia, with Emporia city marked.

Top counties in Virginia

Counties in Virginia ranked for convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Powhatan County, VA9176.2$11.1M+7.0%#29 of 2,261
2Loudoun County, VA89886.2$13M+6.4%#43 of 2,261
3Arlington County, VA82524.6$16M+2.1%#126 of 2,261
4Fairfax County, VA811704.1$18.5M+1.7%#136 of 2,261
5King George County, VA81109.9$7M+10.5%#156 of 2,261
6James City County, VA80247.5$9.1M+6.2%#172 of 2,261
7Stafford County, VA80519.7$7.6M+8.3%#175 of 2,261
8Orange County, VA7996.1$10.7M+10.1%#190 of 2,261
9Greene County, VA7978.7$7.4M+6.6%#203 of 2,261
10Prince William County, VA771016.4$11.4M+4.2%#244 of 2,261
Emporia city, VANot scored1255.6$977K−4.4%

Other business types in Emporia city

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many convenience stores are in Emporia city, VA?

Map listings as of September 2026 show 12 convenience stores in Emporia city. 4 of them (33%) are chain locations. The listings count convenience stores without fuel. Official counts show 5 businesses with payroll classed as convenience stores in 2023.

How much do households in Emporia city, VA spend on groceries?

About $11.7M a year, or $5,436 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 12 convenience stores on map listings, it comes to $977K per store. That spending covers all groceries, which convenience stores share with other businesses in the trade. It is estimated from the incomes of the 2,157 households in Emporia city and national spending patterns by income.

How does Emporia city, VA compare with the U.S. for convenience stores?

Emporia city has 55.6 convenience stores per 10,000 households, 7 times the U.S. rate of 8.0. Spending per store is $977K, 88% below the U.S. figure of $7.9M. At the U.S. ratio of convenience stores to household spending, Emporia city would have about 2, against 12 on map listings. There is one business with payroll in the industry for every 431 households, against one for every 3,493 across the U.S.

How fast is Emporia city, VA growing?

Population estimates put Emporia city at 5,447 people in 2025, down 4.4% since 2020, against +3.1% for the U.S. It has 2,157 households. The median household income in Emporia city is $51,899 a year, 36% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Emporia city. It maps the convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for convenience stores · All 56 business types in Emporia city

Screening a site or an acquisition in Emporia city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Emporia city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.