Groundwork

Groceries and convenience · County · Iowa

Convenience stores in Madison County, IA

How Madison County, IA compares with other counties and the U.S. for convenience stores: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 71 out of 100: Upper middle

Ranked #413 of 2,261 scored counties
#8 of 60 scored counties in Iowa

Listings
6
4 chain locations (67%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$42.3M
On groceries · $6,316 a household
Spending per listing
$7M
11% below the U.S.
Listings per 10k households
9.0
13% above the U.S.
Population, 2025
17,270
+3.8% since 2020

See the convenience stores around any address in Madison County

The site report maps the convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 6 convenience stores in Madison County. Chain locations make up 67% of them, against 60% across the U.S. Per 10,000 households, that is 9.0, 13% above the U.S. rate of 8.0.

At $6,316 per household (in line with the U.S. average), households in Madison County spend about $42.3M a year on groceries. That works out to $7M per store, 11% below the U.S. figure of $7.9M. That spending covers all groceries, which convenience stores share with other businesses in the trade.

There is no official count of businesses with payroll classed as convenience stores in Madison County: counts under 3 aren’t published.

Population estimates put the population change in Madison County from 2020 to 2025 at +3.8%, faster than the U.S. (+3.1%). For convenience stores, Madison County has a Groundwork market score of 71 (upper middle): #413 of 2,261 scored counties and #8 of 60 scored counties in Iowa. That puts it in the top quarter of counties.

How Madison County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all groceries by the convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Convenience stores in Madison County, IA compared with Iowa and the U.S.
MeasureMadison CountyIowaU.S.
Listings per 10k households9.08.48.0
Spending per listing$7M$7.2M$7.9M
Households per official establishmentn/a11,7473,493
Official establishment growth, 2019–2023n/a+67.2%+22.0%
Population growth, 2020–2025+3.8%+1.5%+3.1%
Spending per household on groceries$6,316$6,036$6,319
Median household income$90,855$75,059$80,734
Groundwork market score7151

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
64 chain locations
Listings at the U.S. rate for this spending
5The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as convenience stores in Madison County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Madison County

Population, 2025 estimate
17,270+3.8% since 2020
Households
6,696
Median age
41.0
Homes lived in by their owners
80%
Vehicles per household
2.2
Land area
561 sq. mi.
People per square mile
30
Median household income
$90,855+37.0% vs. 2015–2019, before inflation
Average household income
$106,293
Median home value
$245,100
Jobs located here
3,880
Daytime population
12,777Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Madison County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the convenience stores on map listings by name and distance.

Or open the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Convenience stores across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for convenience stores, numbered among those based in Iowa, with Madison County marked.

Top counties in Iowa

Counties in Iowa ranked for convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Dallas County, IA94276.4$10.7M+17.8%#12 of 2,261
2Johnson County, IA84294.6$13.4M+4.6%#97 of 2,261
3Polk County, IA841527.4$8.5M+4.8%#108 of 2,261
4Warren County, IA84167.7$8.3M+9.0%#109 of 2,261
5Story County, IA83164.1$14.5M+2.7%#114 of 2,261
6Linn County, IA76666.9$8.9M+0.7%#279 of 2,261
7Pottawattamie County, IA71256.6$9M−0.7%#404 of 2,261
8Madison County, IA7169.0$7M+3.8%#413 of 2,261
9Washington County, IA7055.6$10.8M+0.6%#421 of 2,261
10Marion County, IA70107.5$8.1M+2.3%#434 of 2,261

Other business types in Madison County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many convenience stores are in Madison County, IA?

There are 6 convenience stores on map listings in Madison County as of September 2026. 4 of them (67%) are chain locations. The listings count convenience stores without fuel. No official count is published for convenience stores in Madison County: counts under 3 are left out.

How much do households in Madison County, IA spend on groceries?

About $42.3M a year, or $6,316 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 6 convenience stores on map listings, it comes to $7M per store. The spending figure covers all groceries, not only convenience stores. It is estimated from the incomes of the 6,696 households in Madison County and national spending patterns by income.

How does Madison County, IA compare with the U.S. for convenience stores?

Madison County has 9.0 convenience stores per 10,000 households, 13% above the U.S. rate of 8.0. Spending per store is $7M, 11% below the U.S. figure of $7.9M. At the national ratio of convenience stores to household spending, Madison County would have about 5, against 6 on map listings.

How fast is Madison County, IA growing?

Population estimates put Madison County at 17,270 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 6,696 households. Median household income in Madison County is $90,855, 13% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 37.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Madison County scores 71 for convenience stores (upper middle), #413 of 2,261 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Madison County. It maps the convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for convenience stores · All 56 business types in Madison County

Screening a site or an acquisition in Madison County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Madison County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.