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Auto · County · Wisconsin

Collision repair and body shops in Waukesha County, WI

The collision repair and body shops in Waukesha County, WI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 61 out of 100: Upper middle

Ranked #413 of 1,327 scored counties
#12 of 45 scored counties in Wisconsin

Listings
55
9 chain locations (16%)
Official establishments
57
−1.7% since 2019
Household spending a year
$197.7M
On vehicle maintenance and repairs · $1,172 a household
Spending per listing
$3.6M
17% above the U.S.
Listings per 10k households
3.3
6% above the U.S.
Population, 2025
417,210
+2.4% since 2020

See the collision repair and body shops around any address in Waukesha County

The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Waukesha County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 55 collision repair and body shops in Waukesha County. Of those, 9 are chain locations, or 16%, against 14% across the U.S. Per 10,000 households, that is 3.3, 6% above the U.S. rate of 3.1.

Households in Waukesha County spend about $197.7M a year on vehicle maintenance and repairs, or $1,172 per household, 22% above the U.S. average. That works out to $3.6M per shop, 17% above the U.S. figure of $3.1M. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade.

In 2023, official counts showed 57 businesses with payroll in Waukesha County classed as automotive body, paint and interior repair, down 1.7% from 2019. That is one for every 2,959 households, against one for every 3,689 across the U.S. Since fiscal 2022, 5 SBA-backed loans worth $2M have gone to businesses classed as automotive body, paint and interior repair in Waukesha County.

Between 2020 and 2025, the population of Waukesha County grew 2.4%, slower than the U.S. (+3.1%). For collision repair and body shops, Waukesha County has a Groundwork market score of 61 (upper middle): #413 of 1,327 scored counties and #12 of 45 scored counties in Wisconsin.

How Waukesha County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Collision repair and body shops in Waukesha County, WI compared with Wisconsin and the U.S.
MeasureWaukesha CountyWisconsinU.S.
Listings per 10k households3.33.23.1
Spending per listing$3.6M$3.3M$3.1M
Households per official establishment2,9593,5223,689
Official establishment growth, 2019–2023−1.7%−5.2%−0.8%
Population growth, 2020–2025+2.4%+1.3%+3.1%
Spending per household on vehicle maintenance and repairs$1,172$1,061$958
Median household income$106,076$77,485$80,734
Groundwork market score6150

Official counts and lending

Businesses

Official establishments, 2019 to 2023
58 → 57−1.7% over the period
Employees, 2023
420
Annual payroll, 2023
$26.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
559 chain locations
Listings at the U.S. rate for this spending
64The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
5
Amount
$2M

SBA-backed loans to businesses classed as automotive body, paint and interior repair in Waukesha County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Waukesha County

Population, 2025 estimate
417,210+2.4% since 2020
Households
168,658
Median age
44.2
Homes lived in by their owners
76%
Vehicles per household
1.9
Land area
550 sq. mi.
People per square mile
749
Median household income
$106,076+21.5% vs. 2015–2019, before inflation
Average household income
$137,605
Median home value
$398,200
Jobs located here
265,439
Daytime population
468,429Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Waukesha County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.

Or open the report at the center of Waukesha County. Signed out, you see a blurred preview; on an account, each report is one action.

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Collision repair and body shops across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for collision repair and body shops, numbered among those based in Wisconsin, with Waukesha County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for collision repair and body shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Walworth County, WI8392.1$5.7M+0.8%#40 of 1,327
2Dane County, WI81471.9$5.3M+4.9%#60 of 1,327
3Pierce County, WI7653.2$4.1M+3.1%#122 of 1,327
4Oconto County, WI7253.0$4.2M+2.9%#175 of 1,327
5Manitowoc County, WI7082.3$4.8M+0.4%#210 of 1,327
6Kenosha County, WI66172.5$4.4M−0.4%#292 of 1,327
7Winnebago County, WI66172.3$4.4M+1.4%#293 of 1,327
8Ozaukee County, WI66102.6$4.3M+3.0%#294 of 1,327
9Columbia County, WI6462.5$4.9M−0.7%#328 of 1,327
10Brown County, WI64312.8$3.8M+2.6%#336 of 1,327
12Waukesha County, WI61553.3$3.6M+2.4%#413 of 1,327

Other business types in Waukesha County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many collision repair and body shops are in Waukesha County, WI?

There are 55 collision repair and body shops on map listings in Waukesha County as of September 2026. 9 of them (16%) are chain locations. The listings count collision repair and auto body shops. Official counts show 57 businesses with payroll classed as automotive body, paint and interior repair in 2023, down 1.7% from 2019.

How much do households in Waukesha County, WI spend on vehicle maintenance and repairs?

About $197.7M a year, or $1,172 per household. That is 22% above the U.S. average (an index of 122, where 100 is the U.S. average). Spread across the 55 collision repair and body shops on map listings, it comes to $3.6M per shop. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops. It is estimated from the incomes of the 168,658 households in Waukesha County and national spending patterns by income.

How does Waukesha County, WI compare with the U.S. for collision repair and body shops?

Waukesha County has 3.3 collision repair and body shops per 10,000 households, 6% above the U.S. rate of 3.1. Spending per shop is $3.6M, 17% above the U.S. figure of $3.1M. At the national ratio of collision repair and body shops to household spending, Waukesha County would have about 64, against 55 on map listings. There is one business with payroll in the industry for every 2,959 households, against one for every 3,689 across the U.S. The official count fell 1.7% from 2019 to 2023, against −0.8% for the U.S.

How fast is Waukesha County, WI growing?

Population estimates put Waukesha County at 417,210 people in 2025, up 2.4% since 2020, slower than the U.S. (+3.1%). It has 168,658 households. The median household income in Waukesha County is $106,076 a year, 31% above the U.S. median of $80,734. That rose 21.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Waukesha County scores 61 for collision repair and body shops (upper middle), #413 of 1,327 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Waukesha County. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for collision repair and body shops · All 56 business types in Waukesha County

Screening a site or an acquisition in Waukesha County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Waukesha County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.