Groundwork

Auto · Small-town market · Illinois

Collision repair and body shops in the Pontiac, IL area

Competitor counts, household spending and official business counts for collision repair and body shops in the Pontiac, IL area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #253 of 387 scored small-town markets
#8 of 16 scored small-town markets based in Illinois

Listings
6
0 chain locations (0%)
Official establishments
6
Businesses with payroll, 2023
Household spending a year
$15.9M
On vehicle maintenance and repairs · $1,088 a household
Spending per listing
$2.6M
14% below the U.S.
Listings per 10k households
4.1
32% above the U.S.
Population, 2025
35,057
−2.1% since 2020

See the collision repair and body shops around any address in the Pontiac area

The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Pontiac area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 6 collision repair and body shops in the Pontiac area. None of them are chain locations, against 14% across the U.S. That is 4.1 per 10,000 households, 32% above the U.S. rate of 3.1.

At $1,088 per household (14% above the U.S. average), households in the Pontiac area spend about $15.9M a year on vehicle maintenance and repairs. That works out to $2.6M per shop, 14% below the U.S. figure of $3.1M. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade.

In 2023, official counts showed 6 businesses with payroll in the Pontiac area classed as automotive body, paint and interior repair. That is one for every 2,436 households, against one for every 3,689 across the U.S.

Between 2020 and 2025, the population of the Pontiac area declined 2.1%, against +3.1% for the U.S. The Pontiac area scores 42 (lower middle) on the Groundwork market score for collision repair and body shops, ranking #253 of 387 scored small-town markets and #8 of 16 scored small-town markets based in Illinois.

How the Pontiac area compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Collision repair and body shops in Pontiac, IL area compared with Illinois and the U.S.
MeasurePontiac areaIllinoisU.S.
Listings per 10k households4.13.23.1
Spending per listing$2.6M$3M$3.1M
Households per official establishment2,4363,2833,689
Official establishment growth, 2019–2023n/a−5.8%−0.8%
Population growth, 2020–2025−2.1%−0.6%+3.1%
Spending per household on vehicle maintenance and repairs$1,088$975$958
Median household income$73,790$83,390$80,734
Groundwork market score4233

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6
Employees, 2023
29
Annual payroll, 2023
$1.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
60 chain locations
Listings at the U.S. rate for this spending
5The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as automotive body, paint and interior repair in the Pontiac area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Pontiac area

Population, 2025 estimate
35,057−2.1% since 2020
Households
14,615
Median age
41.3
Homes lived in by their owners
74%
Vehicles per household
1.9
Land area
1,044 sq. mi.
People per square mile
34
Median household income
$73,790+33.8% vs. 2015–2019, before inflation
Average household income
$91,317
Median home value
$142,200
Jobs located here
12,813
Daytime population
32,838Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Pontiac area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.

Or open the report at the center of the Pontiac area. Signed out, you see a blurred preview; on an account, each report is one action.

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Collision repair and body shops across Illinois

Every Illinois market ranked →

The highest-scoring small-town markets in Illinois for collision repair and body shops, numbered among those based in Illinois, with the Pontiac area marked.

Top small-town markets in Illinois

Small-town markets in Illinois ranked for collision repair and body shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Canton, IL5753.6$2.9M−2.0%#138 of 387
2Marion-Herrin, IL56124.1$2.5M+0.2%#144 of 387
3Rochelle, IL5362.9$3.8M−0.7%#158 of 387
4Galesburg, IL5262.9$3.3M−4.1%#167 of 387
5Carbondale, IL5083.5$2.6M−1.5%#187 of 387
6Dixon, IL4853.7$2.9M−3.4%#205 of 387
7Sterling, IL4493.9$2.7M−2.6%#241 of 387
8Pontiac, IL4264.1$2.6M−2.1%#253 of 387
9Ottawa, IL42254.0$2.6M−1.6%#254 of 387
10Effingham, IL4184.4$2.7M−0.9%#261 of 387

Other business types in the Pontiac area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many collision repair and body shops are in the Pontiac, IL area?

There are 6 collision repair and body shops on map listings in the Pontiac area as of September 2026. None of them are chain locations. The listings count collision repair and auto body shops. Official counts show 6 businesses with payroll classed as automotive body, paint and interior repair in 2023.

How much do households in the Pontiac, IL area spend on vehicle maintenance and repairs?

About $15.9M a year, or $1,088 per household. That is 14% above the U.S. average (an index of 114, where 100 is the U.S. average). Spread across the 6 collision repair and body shops on map listings, it comes to $2.6M per shop. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops. It is estimated from the incomes of the 14,615 households in the Pontiac area and national spending patterns by income.

How does the Pontiac, IL area compare with the U.S. for collision repair and body shops?

The Pontiac area has 4.1 collision repair and body shops per 10,000 households, 32% above the U.S. rate of 3.1. Spending per shop is $2.6M, 14% below the U.S. figure of $3.1M. At the national ratio of collision repair and body shops to household spending, the Pontiac area would have about 5, against 6 on map listings. There is one business with payroll in the industry for every 2,436 households, against one for every 3,689 across the U.S.

How fast is the Pontiac, IL area growing?

Population estimates put the Pontiac area at 35,057 people in 2025, down 2.1% since 2020, against +3.1% for the U.S. It has 14,615 households. The median household income in the Pontiac area is $73,790 a year, 9% below the U.S. median of $80,734. That rose 33.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Pontiac area scores 42 for collision repair and body shops (lower middle), #253 of 387 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Pontiac area. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for collision repair and body shops · All 56 business types in the Pontiac area

Screening a site or an acquisition in the Pontiac area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Pontiac area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.