Food and drink · County · Wisconsin
Coffee shops and cafes in Iowa County, WI
Competitor counts, household spending and official business counts for coffee shops and cafes in Iowa County, WI, set against other counties and the U.S.
Groundwork market score · out of 100
Score 54 out of 100: Upper middle
Ranked #861 of 2,063 scored counties
#31 of 64 scored counties in Wisconsin
- Listings
- 11
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $40.8M
- On food away from home · $4,034 a household
- Spending per listing
- $3.7M
- In line with the U.S.
- Listings per 10k households
- 10.9
- In line with the U.S.
- Population, 2025
- 23,951
- +1.0% since 2020
See the coffee shops and cafes around any address in Iowa County
The site report maps the coffee shops and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Iowa County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 11 coffee shops and cafes in Iowa County. None of them are chain locations, against 39% across the U.S. Per 10,000 households, that is 10.9, in line with the U.S. rate of 11.0.
At $4,034 per household (in line with the U.S. average), households in Iowa County spend about $40.8M a year on food away from home. That works out to $3.7M per cafe, in line with the U.S. figure of $3.7M. That spending covers all food away from home, which coffee shops and cafes share with other businesses in the trade.
There is no official count of businesses with payroll classed as snack and nonalcoholic beverage bars in Iowa County: counts under 3 aren’t published.
Population estimates put the population change in Iowa County from 2020 to 2025 at +1.0%, slower than the U.S. (+3.1%). For coffee shops and cafes, Iowa County has a Groundwork market score of 54 (upper middle): #861 of 2,063 scored counties and #31 of 64 scored counties in Wisconsin.
How Iowa County compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the coffee shops and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Iowa County | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 10.9 | 9.7 | 11.0 |
| Spending per listing | $3.7M | $4.1M | $3.7M |
| Households per official establishment (all snack and nonalcoholic beverage bars) | n/a | 1,995 | 1,518 |
| Official establishment growth, 2019–2023 | n/a | +36.4% | +24.3% |
| Population growth, 2020–2025 | +1.0% | +1.3% | +3.1% |
| Spending per household on food away from home | $4,034 | $3,959 | $4,070 |
| Median household income | $82,182 | $77,485 | $80,734 |
| Groundwork market score | 54 | 59 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/aAll snack and nonalcoholic beverage bars
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 0All snack and nonalcoholic beverage bars with no payroll
- Map listings, September 2026
- 110 chain locations
- Listings at the U.S. rate for this spending
- 11The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as snack and nonalcoholic beverage bars in Iowa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack and nonalcoholic beverage bars, not only coffee shops and cafes.
Population and households in Iowa County
- Population, 2025 estimate
- 23,951+1.0% since 2020
- Households
- 10,118
- Median age
- 44.3
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.0
- Land area
- 763 sq. mi.
- People per square mile
- 31
- Median household income
- $82,182+28.2% vs. 2015–2019, before inflation
- Average household income
- $100,813
- Median home value
- $265,000
- Jobs located here
- 10,800
- Daytime population
- 21,726Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Iowa County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the coffee shops and cafes on map listings by name and distance.
Or open the report at the center of Iowa County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCoffee shops and cafes across Wisconsin
Every Wisconsin market ranked →The highest-scoring counties in Wisconsin for coffee shops and cafes, numbered among those based in Wisconsin, with Iowa County marked.
Top counties in Wisconsin
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Oconto County, WI | 83 | 9 | 5.4 | $7.2M | +2.9% | #65 of 2,063 |
| 2Washington County, WI | 82 | 34 | 6.0 | $7.4M | +1.8% | #74 of 2,063 |
| 3Calumet County, WI | 77 | 7 | 3.3 | $12.8M | +2.9% | #147 of 2,063 |
| 4Racine County, WI | 74 | 47 | 5.8 | $6.8M | +0.4% | #200 of 2,063 |
| 5Pierce County, WI | 74 | 14 | 8.8 | $4.9M | +3.1% | #215 of 2,063 |
| 6Kewaunee County, WI | 73 | 5 | 6.0 | $6.6M | +1.0% | #227 of 2,063 |
| 7Dodge County, WI | 72 | 22 | 6.1 | $6.2M | −0.3% | #247 of 2,063 |
| 8Adams County, WI | 71 | 5 | 5.3 | $6.4M | +5.2% | #267 of 2,063 |
| 9Chippewa County, WI | 71 | 17 | 6.3 | $6M | +1.9% | #270 of 2,063 |
| 10Waukesha County, WI | 71 | 140 | 8.3 | $5.7M | +2.4% | #271 of 2,063 |
| 31Iowa County, WI | 54 | 11 | 10.9 | $3.7M | +1.0% | #861 of 2,063 |
Other business types in Iowa County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes63
- Sit-down restaurants52
- Fast food and sandwich shops81
- Pizza69
- Coffee shops and cafes54
- Bakeries and dessert shops69
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many coffee shops and cafes are in Iowa County, WI?
Iowa County has 11 coffee shops and cafes on map listings as of September 2026. None of them are chain locations. The listings count coffee, tea, juice and bubble tea shops, and cafes. No official count is published for snack and nonalcoholic beverage bars in Iowa County: counts under 3 are left out.
How much do households in Iowa County, WI spend on food away from home?
About $40.8M a year, or $4,034 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 11 coffee shops and cafes on map listings, it comes to $3.7M per cafe. The spending figure covers all food away from home, not only coffee shops and cafes. It is estimated from the incomes of the 10,118 households in Iowa County and national spending patterns by income.
How does Iowa County, WI compare with the U.S. for coffee shops and cafes?
Iowa County has 10.9 coffee shops and cafes per 10,000 households, in line with the U.S. rate of 11.0. Spending per cafe is $3.7M, in line with the U.S. figure of $3.7M. The count on map listings matches the U.S. ratio of coffee shops and cafes to household spending.
How fast is Iowa County, WI growing?
Population estimates put Iowa County at 23,951 people in 2025, up 1.0% since 2020, slower than the U.S. (+3.1%). It has 10,118 households. The median household income in Iowa County is $82,182 a year, 2% above the U.S. median of $80,734. That rose 28.2% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Iowa County scores 54 for coffee shops and cafes (upper middle), #861 of 2,063 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Iowa County. It maps the coffee shops and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for coffee shops and cafes · All 56 business types in Iowa County
Screening a site or an acquisition in Iowa County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Iowa County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.