Food and drink · County · New Mexico
Coffee shops and cafes in Mora County, NM
The coffee shops and cafes in Mora County, NM, the household spending behind them and how the market ranks against other counties.
Groundwork market score
Not scored
Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
- Listings
- 2
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $6M
- On food away from home · $3,036 a household
- Spending per listing
- $3M
- Too few listings to compare
- Listings per 10k households
- 10.2
- Too few listings to compare
- Population, 2025
- 4,051
- −3.3% since 2020
See the coffee shops and cafes around any address in Mora County
The site report maps the coffee shops and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Mora County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on food away from home in Mora County comes to about $6M a year: $3,036 per household, 25% below the U.S. average. That is about $3M of household spending for each cafe on map listings. The spending figure covers all food away from home, not only coffee shops and cafes.
Mora County has 2 coffee shops and cafes on map listings as of September 2026. That is 10.2 per 10,000 households.
Official counts don’t publish a figure for snack and nonalcoholic beverage bars in Mora County, since they leave out counts under 3.
Between 2020 and 2025, the population of Mora County declined 3.3%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.
How Mora County compares
The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the coffee shops and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Mora County | New Mexico | U.S. |
|---|---|---|---|
| Listings per 10k households | 10.2 | 11.9 | 11.0 |
| Spending per listing | $3M | $3M | $3.7M |
| Households per official establishment (all snack and nonalcoholic beverage bars) | n/a | 1,727 | 1,518 |
| Official establishment growth, 2019–2023 | n/a | +35.1% | +24.3% |
| Population growth, 2020–2025 | −3.3% | +0.3% | +3.1% |
| Spending per household on food away from home | $3,036 | $3,547 | $4,070 |
| Median household income | $53,663 | $64,059 | $80,734 |
| Groundwork market score | Not scored | 26 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/aAll snack and nonalcoholic beverage bars
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 0All snack and nonalcoholic beverage bars with no payroll
- Map listings, September 2026
- 20 chain locations
- Listings at the U.S. rate for this spending
- 2The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as snack and nonalcoholic beverage bars in Mora County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack and nonalcoholic beverage bars, not only coffee shops and cafes.
Population and households in Mora County
- Population, 2025 estimate
- 4,051−3.3% since 2020
- Households
- 1,968
- Median age
- 50.9
- Homes lived in by their owners
- 87%
- Vehicles per household
- 2.4
- Land area
- 1,926 sq. mi.
- People per square mile
- 2
- Median household income
- $53,663
- Average household income
- $70,949
- Median home value
- $122,600
- Jobs located here
- 1,152
- Daytime population
- 4,150Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Mora County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the coffee shops and cafes on map listings by name and distance.
Or open the report at the center of Mora County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCoffee shops and cafes across New Mexico
Every New Mexico market ranked →The highest-scoring counties in New Mexico for coffee shops and cafes, numbered among those based in New Mexico, with Mora County marked.
Top counties in New Mexico
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Sandoval County, NM | 73 | 51 | 9.0 | $4.5M | +6.9% | #242 of 2,063 |
| 2Valencia County, NM | 69 | 21 | 7.6 | $4.4M | +7.2% | #341 of 2,063 |
| 3Rio Arriba County, NM | 65 | 7 | 4.5 | $7.4M | −1.0% | #418 of 2,063 |
| 4Los Alamos County, NM | 57 | 12 | 14.6 | $3.8M | 0.0% | #740 of 2,063 |
| 5Otero County, NM | 53 | 22 | 9.0 | $3.7M | +3.7% | #902 of 2,063 |
| 6Doña Ana County, NM | 49 | 80 | 9.4 | $3.5M | +4.1% | #1,058 of 2,063 |
| 7Cibola County, NM | 42 | 7 | 8.2 | $3.7M | −0.6% | #1,307 of 2,063 |
| 8San Miguel County, NM | 41 | 10 | 8.4 | $3.6M | −3.2% | #1,338 of 2,063 |
| 9Santa Fe County, NM | 37 | 108 | 15.3 | $2.6M | +1.2% | #1,528 of 2,063 |
| 10San Juan County, NM | 33 | 41 | 9.8 | $3.4M | −0.9% | #1,647 of 2,063 |
| Mora County, NM | Not scored | 2 | 10.2 | $3M | −3.3% |
Other business types in Mora County
None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many coffee shops and cafes are in Mora County, NM?
Map listings as of September 2026 show 2 coffee shops and cafes in Mora County. The listings count coffee, tea, juice and bubble tea shops, and cafes. No official count is published for snack and nonalcoholic beverage bars in Mora County: counts under 3 are left out.
How much do households in Mora County, NM spend on food away from home?
About $6M a year, or $3,036 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 2 coffee shops and cafes on map listings, it comes to $3M per cafe. That spending covers all food away from home, which coffee shops and cafes share with other businesses in the trade. It is estimated from the incomes of the 1,968 households in Mora County and national spending patterns by income.
How does Mora County, NM compare with the U.S. for coffee shops and cafes?
Mora County has 2 coffee shops and cafes on map listings, too few for a steady comparison with the U.S. rate. The count on map listings matches the U.S. ratio of coffee shops and cafes to household spending.
How fast is Mora County, NM growing?
Population estimates put Mora County at 4,051 people in 2025, down 3.3% since 2020, against +3.1% for the U.S. It has 1,968 households. Median household income in Mora County is $53,663, 34% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Mora County. It maps the coffee shops and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for coffee shops and cafes · All 56 business types in Mora County
Screening a site or an acquisition in Mora County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Mora County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.