Clothing and laundry · Small-town market · Tennessee
Clothing and shoe stores in the Greeneville, TN area
Competitor counts, household spending and official business counts for clothing and shoe stores in the Greeneville, TN area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 60 out of 100: Upper middle
Ranked #181 of 536 scored small-town markets
#7 of 17 scored small-town markets based in Tennessee
- Listings
- 30
- 10 chain locations (33%)
- Official establishments
- 14
- Businesses with payroll, 2023
- Household spending a year
- $46M
- On clothing, shoes and related services · $1,621 a household
- Spending per listing
- $1.5M
- 21% above the U.S.
- Listings per 10k households
- 10.6
- 35% below the U.S.
- Population, 2025
- 73,831
- +5.0% since 2020
See the clothing and shoe stores around any address in the Greeneville area
The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Greeneville area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 30 clothing and shoe stores in the Greeneville area. 10 of them (33%) are chain locations, against 44% across the U.S. Per 10,000 households, that is 10.6, 35% below the U.S. rate of 16.2.
Household spending on clothing, shoes and related services in the Greeneville area comes to about $46M a year: $1,621 per household, 21% below the U.S. average. That works out to $1.5M per store, 21% above the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.
Official counts show 14 businesses with payroll classed as clothing and shoe stores in the Greeneville area in 2023. That is one for every 2,029 households, against one for every 1,273 across the U.S. Official counts list 44 one-person businesses without payroll.
Between 2020 and 2025, the population of the Greeneville area grew 5.0%, faster than the U.S. (+3.1%). The Groundwork market score for clothing and shoe stores in the Greeneville area is 60 (upper middle), #181 of 536 scored small-town markets and #7 of 17 scored small-town markets based in Tennessee.
How the Greeneville area compares
The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Greeneville area | Tennessee | U.S. |
|---|---|---|---|
| Listings per 10k households | 10.6 | 17.0 | 16.2 |
| Spending per listing | $1.5M | $1.1M | $1.3M |
| Households per official establishment | 2,029 | 1,241 | 1,273 |
| Official establishment growth, 2019–2023 | n/a | −7.6% | −12.2% |
| Population growth, 2020–2025 | +5.0% | +5.6% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,621 | $1,842 | $2,055 |
| Median household income | $56,194 | $69,595 | $80,734 |
| Groundwork market score | 60 | 38 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 14
- Employees, 2023
- 103
- Annual payroll, 2023
- $1.7M
- One-person businesses, 2023
- 44Businesses with no payroll
- Map listings, September 2026
- 3010 chain locations
- Listings at the U.S. rate for this spending
- 36The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores in the Greeneville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Greeneville area
- Population, 2025 estimate
- 73,831+5.0% since 2020
- Households
- 28,400
- Median age
- 44.3
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.1
- Land area
- 622 sq. mi.
- People per square mile
- 115
- Median household income
- $56,194+31.9% vs. 2015–2019, before inflation
- Average household income
- $76,662
- Median home value
- $207,500
- Jobs located here
- 24,988
- Daytime population
- 68,418Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Greeneville area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.
Or open the report at the center of the Greeneville area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing and shoe stores across Tennessee
Every Tennessee market ranked →The highest-scoring small-town markets in Tennessee for clothing and shoe stores, numbered among those based in Tennessee, with the Greeneville area marked.
Top small-town markets in Tennessee
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Winchester, TN | 77 | 10 | 5.7 | $3M | +6.4% | #39 of 536 |
| 2Athens, TN | 76 | 20 | 7.6 | $2.2M | +8.2% | #53 of 536 |
| 3Newport, TN | 74 | 7 | 4.5 | $3.4M | +5.1% | #64 of 536 |
| 4Crossville, TN | 72 | 18 | 6.4 | $2.6M | +8.0% | #79 of 536 |
| 5Lewisburg, TN | 71 | 20 | 14.7 | $1.2M | +10.5% | #96 of 536 |
| 6Lawrenceburg, TN | 61 | 22 | 12.9 | $1.2M | +6.2% | #176 of 536 |
| 7Greeneville, TN | 60 | 30 | 10.6 | $1.5M | +5.0% | #181 of 536 |
| 8Fayetteville, TN | 57 | 17 | 11.4 | $1.5M | +4.3% | #211 of 536 |
| 9Cookeville, TN | 51 | 94 | 16.0 | $1M | +7.6% | #269 of 536 |
| 10Shelbyville, TN | 48 | 34 | 17.4 | $1M | +9.7% | #296 of 536 |
Other business types in the Greeneville area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry58
- Clothing and shoe stores60
- Laundromats63
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing and shoe stores are in the Greeneville, TN area?
The Greeneville area has 30 clothing and shoe stores on map listings as of September 2026. 10 of them (33%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 14 businesses with payroll classed as clothing and shoe stores in 2023. Official counts also show 44 one-person businesses without payroll.
How much do households in the Greeneville, TN area spend on clothing, shoes and related services?
About $46M a year, or $1,621 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 30 clothing and shoe stores on map listings, it comes to $1.5M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 28,400 households in the Greeneville area and national spending patterns by income.
How does the Greeneville, TN area compare with the U.S. for clothing and shoe stores?
The Greeneville area has 10.6 clothing and shoe stores per 10,000 households, 35% below the U.S. rate of 16.2. Spending per store is $1.5M, 21% above the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, the Greeneville area would have about 36, against 30 on map listings. There is one business with payroll in the industry for every 2,029 households, against one for every 1,273 across the U.S.
How fast is the Greeneville, TN area growing?
Population estimates put the Greeneville area at 73,831 people in 2025, up 5.0% since 2020, faster than the U.S. (+3.1%). It has 28,400 households. The median household income in the Greeneville area is $56,194 a year, 30% below the U.S. median of $80,734. That rose 31.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Greeneville area scores 60 for clothing and shoe stores (upper middle), #181 of 536 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Greeneville area. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing and shoe stores · All 56 business types in the Greeneville area
Screening a site or an acquisition in the Greeneville area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Greeneville area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.