Groundwork

Clothing and laundry · Small-town market · Kansas

Clothing, shoe and laundry businesses in the McPherson, KS area

How the McPherson, KS area compares with other small-town markets and the U.S. for clothing, shoe and laundry businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 65 out of 100: Upper middle

Ranked #135 of 536 scored small-town markets
#2 of 13 scored small-town markets based in Kansas

Listings
20
4 chain locations (20%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$23.4M
On clothing, shoes and related services · $1,923 a household
Spending per listing
$1.2M
33% above the U.S.
Listings per 10k households
16.4
30% below the U.S.
Population, 2025
30,064
−0.4% since 2020

See the clothing, shoe and laundry businesses around any address in the McPherson area

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the McPherson area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on clothing, shoes and related services in the McPherson area comes to about $23.4M a year: $1,923 per household, 6% below the U.S. average. Spread across 20 clothing, shoe and laundry businesses, that is $1.2M per business, 33% above the U.S. figure of $880K.

The McPherson area has 20 clothing, shoe and laundry businesses on map listings as of September 2026. Of those, 4 are chain locations, or 20%, against 37% across the U.S. That comes to 16.4 for every 10,000 households, 30% below the U.S. rate of 23.3.

In 2023, official counts showed 5 businesses with payroll in the McPherson area classed as clothing and shoe stores, laundromats and dry cleaners. That is one for every 2,432 households, against one for every 1,008 across the U.S. Another 16 one-person businesses have no payroll, by official counts.

Population estimates put the population change in the McPherson area from 2020 to 2025 at −0.4%, against +3.1% for the U.S. For clothing, shoe and laundry businesses, the McPherson area has a Groundwork market score of 65 (upper middle): #135 of 536 scored small-town markets and #2 of 13 scored small-town markets based in Kansas.

How the McPherson area compares

The same measures for Kansas and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in McPherson, KS area compared with Kansas and the U.S.
MeasureMcPherson areaKansasU.S.
Listings per 10k households16.419.823.3
Spending per listing$1.2M$1M$880K
Households per official establishment2,4321,2241,008
Official establishment growth, 2019–2023n/a−10.9%−12.0%
Population growth, 2020–2025−0.4%+1.3%+3.1%
Spending per household on clothing, shoes and related services$1,923$1,989$2,055
Median household income$78,851$74,275$80,734
Groundwork market score6554

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5
Employees, 2023
16
Annual payroll, 2023
$217K
One-person businesses, 2023
16Businesses with no payroll
Map listings, September 2026
204 chain locations
Listings at the U.S. rate for this spending
27The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the McPherson area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the McPherson area

Population, 2025 estimate
30,064−0.4% since 2020
Households
12,162
Median age
40.2
Homes lived in by their owners
75%
Vehicles per household
2.1
Land area
898 sq. mi.
People per square mile
34
Median household income
$78,851+33.4% vs. 2015–2019, before inflation
Average household income
$92,169
Median home value
$211,200
Jobs located here
16,543
Daytime population
32,591Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the McPherson area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of the McPherson area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing, shoes and laundry across Kansas

Every Kansas market ranked →

The highest-scoring small-town markets in Kansas for clothing, shoe and laundry businesses, numbered among those based in Kansas, with the McPherson area marked.

Top small-town markets in Kansas

Small-town markets in Kansas ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ottawa, KS701514.4$1.3M+1.1%#95 of 536
2McPherson, KS652016.4$1.2M−0.4%#135 of 536
3Atchison, KS60712.2$1.4M−0.9%#175 of 536
4Arkansas City-Winfield, KS532216.4$1.1M−0.4%#243 of 536
5Hutchinson, KS514517.6$994K−0.6%#259 of 536
6Salina, KS435220.9$871K−1.4%#328 of 536
7Emporia, KS373624.6$694K+0.4%#394 of 536
8Great Bend, KS362625.0$691K−2.5%#404 of 536
9Pittsburg, KS323622.7$735K+0.1%#427 of 536
10Dodge City, KS313428.8$650K−0.6%#436 of 536

Other business types in the McPherson area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in the McPherson, KS area?

Map listings as of September 2026 show 20 clothing, shoe and laundry businesses in the McPherson area. 4 of them (20%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 5 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023. Official counts list 16 one-person businesses without payroll.

How much do households in the McPherson, KS area spend on clothing, shoes and related services?

About $23.4M a year, or $1,923 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 20 clothing, shoe and laundry businesses on map listings, it comes to $1.2M per business. It is estimated from the incomes of the 12,162 households in the McPherson area and national spending patterns by income.

How does the McPherson, KS area compare with the U.S. for clothing, shoe and laundry businesses?

The McPherson area has 16.4 clothing, shoe and laundry businesses per 10,000 households, 30% below the U.S. rate of 23.3. Spending per business is $1.2M, 33% above the U.S. figure of $880K. At the U.S. ratio of clothing, shoe and laundry businesses to household spending, the McPherson area would have about 27, against 20 on map listings. There is one business with payroll in the industry for every 2,432 households, against one for every 1,008 across the U.S.

How fast is the McPherson, KS area growing?

Population estimates put the McPherson area at 30,064 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 12,162 households. The median household income in the McPherson area is $78,851 a year, 2% below the U.S. median of $80,734. That rose 33.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The McPherson area scores 65 for clothing, shoe and laundry businesses (upper middle), #135 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the McPherson area. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in the McPherson area

Screening a site or an acquisition in the McPherson area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the McPherson area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.