Groundwork

Child care · County · Mississippi

Child care centers and preschools in Covington County, MS

The child care centers and preschools in Covington County, MS, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$2.3M
On child care and other personal services · $318 a household
Spending per listing
$1.2M
Too few listings to compare
Listings per 10k households
2.7
Too few listings to compare
Population, 2025
17,898
−2.2% since 2020

See the child care centers and preschools around any address in Covington County

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Covington County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on child care and other personal services in Covington County comes to about $2.3M a year: $318 per household, 45% below the U.S. average. That is about $1.2M of household spending for each center on map listings.

Covington County has 2 child care centers and preschools on map listings as of September 2026. That is 2.7 per 10,000 households.

In 2023, official counts showed 4 businesses with payroll in Covington County classed as child care services. That is one for every 1,831 households, against one for every 1,573 across the U.S. Official counts also show 73 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $197K has gone to businesses classed as child care services in Covington County.

Between 2020 and 2025, the population of Covington County declined 2.2%, against +3.1% for the U.S. With 2 child care centers and preschools on map listings, Covington County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Covington County compares

The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Covington County, MS compared with Mississippi and the U.S.
MeasureCovington CountyMississippiU.S.
Listings per 10k households2.76.25.8
Spending per listing$1.2M$591K$1M
Households per official establishment1,8311,4181,573
Official establishment growth, 2019–2023n/a+1.4%+5.7%
Population growth, 2020–2025−2.2%−0.1%+3.1%
Spending per household on child care and other personal services$318$369$581
Median household income$45,051$56,447$80,734
Groundwork market scoreNot scored12

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 4
Employees, 2023
29
Annual payroll, 2023
$562K
One-person businesses, 2023
73Businesses with no payroll
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$197K

SBA-backed loans to businesses classed as child care services in Covington County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Covington County

Population, 2025 estimate
17,898−2.2% since 2020
Households
7,323
Median age
38.7
Homes lived in by their owners
78%
Vehicles per household
1.9
Land area
414 sq. mi.
People per square mile
44
Median household income
$45,051+18.0% vs. 2015–2019, before inflation
Average household income
$68,677
Median home value
$105,100
Jobs located here
5,811
Daytime population
16,612Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Covington County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of Covington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Mississippi

Every Mississippi market ranked →

The highest-scoring counties in Mississippi for child care centers and preschools, numbered among those based in Mississippi, with Covington County marked.

Top counties in Mississippi

Counties in Mississippi ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lafayette County, MS8273.7$1.3M+6.6%#66 of 1,611
2Hancock County, MS7663.0$1.4M+1.6%#140 of 1,611
3DeSoto County, MS73294.1$1.2M+6.3%#194 of 1,611
4Rankin County, MS61233.8$1.2M+3.2%#507 of 1,611
5Madison County, MS60265.9$907K+6.5%#549 of 1,611
6Oktibbeha County, MS47115.0$733K+0.4%#903 of 1,611
7Jackson County, MS46325.6$739K+3.0%#930 of 1,611
8Lamar County, MS44197.5$592K+4.7%#990 of 1,611
9Marshall County, MS4486.1$575K+2.6%#992 of 1,611
10Harrison County, MS42455.4$690K+4.0%#1,043 of 1,611
Covington County, MSNot scored22.7$1.2M−2.2%

Other business types in Covington County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in Covington County, MS?

Map listings as of September 2026 show 2 child care centers and preschools in Covington County. The listings count day care centers and preschools. Official counts show 4 businesses with payroll classed as child care services in 2023. Another 73 one-person businesses have no payroll, by official counts.

How much do households in Covington County, MS spend on child care and other personal services?

About $2.3M a year, or $318 per household. That is 45% below the U.S. average (an index of 55, where 100 is the U.S. average). Spread across the 2 child care centers and preschools on map listings, it comes to $1.2M per center. It is estimated from the incomes of the 7,323 households in Covington County and national spending patterns by income.

How does Covington County, MS compare with the U.S. for child care centers and preschools?

Covington County has 2 child care centers and preschools on map listings, too few for a steady comparison with the U.S. rate. The count on map listings matches the U.S. ratio of child care centers and preschools to household spending. There is one business with payroll in the industry for every 1,831 households, against one for every 1,573 across the U.S.

How fast is Covington County, MS growing?

Population estimates put Covington County at 17,898 people in 2025, down 2.2% since 2020, against +3.1% for the U.S. It has 7,323 households. Median household income in Covington County is $45,051, 44% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 18.0%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Covington County has no market score for child care centers and preschools: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Covington County. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in Covington County

Screening a site or an acquisition in Covington County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Covington County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.