Beauty and personal care · County · Maryland
Barbershops in Kent County, MD
The barbershops in Kent County, MD, the household spending behind them and how the market ranks against other counties.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 3.
- Listings
- 3
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $7.9M
- On personal care products and services · $925 a household
- Spending per listing
- $2.6M
- 39% above the U.S.
- Listings per 10k households
- 3.5
- 34% below the U.S.
- Population, 2025
- 19,565
- +2.3% since 2020
See the barbershops around any address in Kent County
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Kent County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Kent County spend about $7.9M a year on personal care products and services, or $925 per household, 8% below the U.S. average. That is about $2.6M of household spending for each shop on map listings, 39% above the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.
Kent County has 3 barbershops on map listings as of September 2026. That is 3.5 per 10,000 households, 34% below the U.S. rate of 5.3.
Official counts don’t publish a figure for barber shops in Kent County, since they leave out counts under 3. Official counts list 4 one-person businesses without payroll.
Population estimates put the population change in Kent County from 2020 to 2025 at +2.3%, slower than the U.S. (+3.1%). With 3 barbershops on map listings, Kent County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How Kent County compares
The same measures for Maryland and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Kent County | Maryland | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.5 | 5.5 | 5.3 |
| Spending per listing | $2.6M | $2M | $1.9M |
| Households per official establishment | n/a | 18,317 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | +6.6% | +28.5% |
| Population growth, 2020–2025 | +2.3% | +1.4% | +3.1% |
| Spending per household on personal care products and services | $925 | $1,072 | $1,005 |
| Median household income | $80,147 | $103,678 | $80,734 |
| Groundwork market score | Not scored | 45 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 4Businesses with no payroll
- Map listings, September 2026
- 30 chain locations
- Listings at the U.S. rate for this spending
- 4The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as barber shops in Kent County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Kent County
- Population, 2025 estimate
- 19,565+2.3% since 2020
- Households
- 8,493
- Median age
- 47.0
- Homes lived in by their owners
- 73%
- Vehicles per household
- 1.9
- Land area
- 277 sq. mi.
- People per square mile
- 70
- Median household income
- $80,147+36.8% vs. 2015–2019, before inflation
- Average household income
- $106,060
- Median home value
- $330,900
- Jobs located here
- 7,746
- Daytime population
- 19,068Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Kent County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of Kent County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across Maryland
Every Maryland market ranked →The highest-scoring counties in Maryland for barbershops, numbered among those based in Maryland, with Kent County marked.
Top counties in Maryland
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Queen Anne’s County, MD | 84 | 8 | 4.0 | $2.8M | +8.8% | #42 of 1,356 |
| 2Frederick County, MD | 79 | 57 | 5.4 | $2.1M | +11.0% | #84 of 1,356 |
| 3Carroll County, MD | 76 | 25 | 3.9 | $2.9M | +2.2% | #124 of 1,356 |
| 4Calvert County, MD | 75 | 14 | 4.2 | $2.9M | +1.7% | #138 of 1,356 |
| 5Howard County, MD | 73 | 50 | 4.1 | $3.1M | +1.9% | #165 of 1,356 |
| 6Talbot County, MD | 72 | 5 | 3.0 | $3.2M | +2.0% | #181 of 1,356 |
| 7Montgomery County, MD | 72 | 156 | 4.0 | $3M | +1.3% | #183 of 1,356 |
| 8Cecil County, MD | 66 | 17 | 4.2 | $2.4M | +3.2% | #308 of 1,356 |
| 9St. Mary’s County, MD | 66 | 22 | 5.2 | $2.2M | +2.4% | #314 of 1,356 |
| 10Worcester County, MD | 64 | 10 | 4.1 | $2.3M | +3.7% | #369 of 1,356 |
| Kent County, MD | Not scored | 3 | 3.5 | $2.6M | +2.3% |
Other business types in Kent County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas51
- Hair salons47
- Barbershops
- Nail salons
- Spas and skin care67
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in Kent County, MD?
Map listings as of September 2026 show 3 barbershops in Kent County. The listings count barbershops. No official count is published for barber shops in Kent County: counts under 3 are left out. Official counts also show 4 one-person businesses without payroll.
How much do households in Kent County, MD spend on personal care products and services?
About $7.9M a year, or $925 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 3 barbershops on map listings, it comes to $2.6M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 8,493 households in Kent County and national spending patterns by income.
How does Kent County, MD compare with the U.S. for barbershops?
Kent County has 3.5 barbershops per 10,000 households, 34% below the U.S. rate of 5.3. Spending per shop is $2.6M, 39% above the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, Kent County would have about 4, against 3 on map listings.
How fast is Kent County, MD growing?
Population estimates put Kent County at 19,565 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 8,493 households. The median household income in Kent County is $80,147 a year, in line with the U.S. median of $80,734. That rose 36.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Kent County has no market score for barbershops: the score needs at least 5 on map listings, and it has 3.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Kent County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in Kent County
Screening a site or an acquisition in Kent County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Kent County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.