Groundwork

Beauty and personal care · Small-town market · Alabama

Barbershops in the Selma, AL area

The barbershops in the Selma, AL area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 6 out of 100: Very low

Ranked #371 of 377 scored small-town markets
#12 of 12 scored small-town markets based in Alabama

Listings
9
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$10.2M
On personal care products and services · $637 a household
Spending per listing
$1.1M
40% below the U.S.
Listings per 10k households
5.6
6% above the U.S.
Population, 2025
35,140
−7.9% since 2020

See the barbershops around any address in the Selma area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Selma area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for barbershops in the Selma area is 6 (very low), #371 of 377 scored small-town markets and #12 of 12 scored small-town markets based in Alabama. That puts it in the bottom quarter of small-town markets.

Households in the Selma area spend about $10.2M a year on personal care products and services, or $637 per household, 37% below the U.S. average. That works out to $1.1M per shop, 40% below the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

The Selma area has 9 barbershops on map listings as of September 2026. None of them are chain locations, against 12% across the U.S. Per 10,000 households, that is 5.6, 6% above the U.S. rate of 5.3.

Official counts don’t publish a figure for barber shops in the Selma area, since they leave out counts under 3. Between 2020 and 2025, the population of the Selma area declined 7.9%, against +3.1% for the U.S.

How the Selma area compares

The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Selma, AL area compared with Alabama and the U.S.
MeasureSelma areaAlabamaU.S.
Listings per 10k households5.66.15.3
Spending per listing$1.1M$1.4M$1.9M
Households per official establishmentn/a36,31416,589
Official establishment growth, 2019–2023n/a+12.2%+28.5%
Population growth, 2020–2025−7.9%+3.2%+3.1%
Spending per household on personal care products and services$637$839$1,005
Median household income$35,627$63,999$80,734
Groundwork market score639

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
27Businesses with no payroll
Map listings, September 2026
90 chain locations
Listings at the U.S. rate for this spending
5The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in the Selma area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Selma area

Population, 2025 estimate
35,140−7.9% since 2020
Households
15,947
Median age
41.1
Homes lived in by their owners
64%
Vehicles per household
1.6
Land area
979 sq. mi.
People per square mile
38
Median household income
$35,627+5.3% vs. 2015–2019, before inflation
Average household income
$53,885
Median home value
$94,600
Jobs located here
11,268
Daytime population
34,961Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Selma area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of the Selma area. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Alabama

Every Alabama market ranked →

The highest-scoring small-town markets in Alabama for barbershops, numbered among those based in Alabama (a market based in another state is listed without a number), with the Selma area marked.

Top small-town markets in Alabama

Small-town markets in Alabama ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Cullman, AL65123.4$2.4M+6.7%#102 of 377
2Scottsboro, AL5573.2$2.4M+3.3%#160 of 377
3Enterprise, AL50115.2$1.6M+6.3%#202 of 377
4Albertville, AL39287.7$1.1M+6.0%#260 of 377
5Ozark, AL3694.6$1.7M+1.3%#277 of 377
6Talladega-Sylacauga, AL35164.2$1.8M0.0%#281 of 377
LaGrange, GA-AL33266.4$1.2M+3.0%#298 of 377
7Fort Payne, AL32145.3$1.4M+3.4%#301 of 377
8Alexander City, AL3084.7$1.7M−0.8%#307 of 377
9Russellville, AL2965.0$1.5M+1.1%#311 of 377
12Selma, AL695.6$1.1M−7.9%#371 of 377

Other business types in the Selma area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Selma, AL area?

Map listings as of September 2026 show 9 barbershops in the Selma area. None of them are chain locations. The listings count barbershops. No official count is published for barber shops in the Selma area: counts under 3 are left out. Official counts also show 27 one-person businesses without payroll.

How much do households in the Selma, AL area spend on personal care products and services?

About $10.2M a year, or $637 per household. That is 37% below the U.S. average (an index of 63, where 100 is the U.S. average). Spread across the 9 barbershops on map listings, it comes to $1.1M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 15,947 households in the Selma area and national spending patterns by income.

How does the Selma, AL area compare with the U.S. for barbershops?

The Selma area has 5.6 barbershops per 10,000 households, 6% above the U.S. rate of 5.3. Spending per shop is $1.1M, 40% below the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, the Selma area would have about 5, against 9 on map listings.

How fast is the Selma, AL area growing?

Population estimates put the Selma area at 35,140 people in 2025, down 7.9% since 2020, against +3.1% for the U.S. It has 15,947 households. The median household income in the Selma area is $35,627 a year, 56% below the U.S. median of $80,734. That rose 5.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Selma area scores 6 for barbershops (very low), #371 of 377 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Selma area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Selma area

Screening a site or an acquisition in the Selma area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Selma area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.