Groundwork

Food and drink · County · West Virginia

Bakeries and dessert shops in Jackson County, WV

How Jackson County, WV compares with other counties and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
0 chain locations (0%)
Official establishments
3
All snack bars and retail bakeries
Household spending a year
$37.7M
On food away from home · $3,276 a household
Spending per listing
$12.6M
3 times the U.S.
Listings per 10k households
2.6
73% below the U.S.
Population, 2025
27,450
−1.0% since 2020

See the bakeries and dessert shops around any address in Jackson County

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Jackson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $3,276 per household (20% below the U.S. average), households in Jackson County spend about $37.7M a year on food away from home. Spread across 3 bakeries and dessert shops, that is $12.6M per shop, 3 times the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

Jackson County has 3 bakeries and dessert shops on map listings as of September 2026. That is 2.6 per 10,000 households, 73% below the U.S. rate of 9.8.

In 2023, official counts showed 3 businesses with payroll in Jackson County classed as snack bars and retail bakeries. That is one for every 3,838 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts list 3 one-person businesses without payroll.

Population estimates show Jackson County declined 1.0% from 2020 to 2025, against +3.1% for the U.S. With 3 bakeries and dessert shops on map listings, Jackson County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Jackson County compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Jackson County, WV compared with West Virginia and the U.S.
MeasureJackson CountyWest VirginiaU.S.
Listings per 10k households2.67.19.8
Spending per listing$12.6M$4.7M$4.1M
Households per official establishment (all snack bars and retail bakeries)3,8382,7091,369
Official establishment growth, 2019–2023n/a+34.5%+24.6%
Population growth, 2020–2025−1.0%−1.4%+3.1%
Spending per household on food away from home$3,276$3,343$4,070
Median household income$58,845$59,608$80,734
Groundwork market scoreNot scored49

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3All snack bars and retail bakeries
Employees, 2023
17
Annual payroll, 2023
$94K
One-person businesses, 2023
3All snack bars and retail bakeries with no payroll
Map listings, September 2026
30 chain locations
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as snack bars and retail bakeries in Jackson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in Jackson County

Population, 2025 estimate
27,450−1.0% since 2020
Households
11,515
Median age
42.4
Homes lived in by their owners
79%
Vehicles per household
1.8
Land area
464 sq. mi.
People per square mile
60
Median household income
$58,845+23.0% vs. 2015–2019, before inflation
Average household income
$81,933
Median home value
$157,200
Jobs located here
7,871
Daytime population
24,494Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Jackson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of Jackson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across West Virginia

Every West Virginia market ranked →

The highest-scoring counties in West Virginia for bakeries and dessert shops, numbered among those based in West Virginia, with Jackson County marked.

Top counties in West Virginia

Counties in West Virginia ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Berkeley County, WV81377.3$5.3M+13.7%#80 of 1,889
2Putnam County, WV73156.5$6.1M−1.0%#205 of 1,889
3Marion County, WV62135.6$6.2M−1.2%#464 of 1,889
4Mineral County, WV6276.3$5.5M−0.4%#466 of 1,889
5Jefferson County, WV612511.0$4M+9.2%#528 of 1,889
6Marshall County, WV5964.8$6.7M−4.4%#564 of 1,889
7Randolph County, WV5854.7$6.8M−3.6%#599 of 1,889
8Preston County, WV5875.5$6.1M−0.6%#601 of 1,889
9Hampshire County, WV5778.1$4.2M+4.4%#666 of 1,889
10Hancock County, WV5486.2$5.3M−4.5%#772 of 1,889
Jackson County, WVNot scored32.6$12.6M−1.0%

Other business types in Jackson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in Jackson County, WV?

Map listings as of September 2026 show 3 bakeries and dessert shops in Jackson County. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 3 businesses with payroll classed as snack bars and retail bakeries in 2023. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Official counts also show 3 one-person businesses without payroll.

How much do households in Jackson County, WV spend on food away from home?

About $37.7M a year, or $3,276 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 3 bakeries and dessert shops on map listings, it comes to $12.6M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 11,515 households in Jackson County and national spending patterns by income.

How does Jackson County, WV compare with the U.S. for bakeries and dessert shops?

Jackson County has 2.6 bakeries and dessert shops per 10,000 households, 73% below the U.S. rate of 9.8. Spending per shop is $12.6M, 3 times the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Jackson County would have about 9, against 3 on map listings. There is one business with payroll in the industry for every 3,838 households, against one for every 1,369 across the U.S.

How fast is Jackson County, WV growing?

Population estimates put Jackson County at 27,450 people in 2025, down 1.0% since 2020, against +3.1% for the U.S. It has 11,515 households. The median household income in Jackson County is $58,845 a year, 27% below the U.S. median of $80,734. That rose 23.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Jackson County has no market score for bakeries and dessert shops: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Jackson County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in Jackson County

Screening a site or an acquisition in Jackson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Jackson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.