Groundwork

Food and drink · Small-town market · Ohio

Bakeries and dessert shops in the Athens, OH area

Competitor counts, household spending and official business counts for bakeries and dessert shops in the Athens, OH area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 63 out of 100: Upper middle

Ranked #111 of 507 scored small-town markets
#3 of 28 scored small-town markets based in Ohio

Listings
14
5 chain locations (36%)
Official establishments
9
All snack bars and retail bakeries
Household spending a year
$77.2M
On food away from home · $3,353 a household
Spending per listing
$5.5M
33% above the U.S.
Listings per 10k households
6.1
38% below the U.S.
Population, 2025
63,197
+1.3% since 2020

See the bakeries and dessert shops around any address in the Athens area

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Athens area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 14 bakeries and dessert shops in the Athens area. 5 of them (36%) are chain locations, against 35% across the U.S. Per 10,000 households, that is 6.1, 38% below the U.S. rate of 9.8.

Household spending on food away from home in the Athens area comes to about $77.2M a year: $3,353 per household, 18% below the U.S. average. That works out to $5.5M per shop, 33% above the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

In 2023, official counts showed 9 businesses with payroll in the Athens area classed as snack bars and retail bakeries. That is one for every 2,557 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too.

Between 2020 and 2025, the population of the Athens area grew 1.3%, slower than the U.S. (+3.1%). The Groundwork market score for bakeries and dessert shops in the Athens area is 63 (upper middle), #111 of 507 scored small-town markets and #3 of 28 scored small-town markets based in Ohio. That puts it in the top quarter of small-town markets.

How the Athens area compares

The same measures for Ohio and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Athens, OH area compared with Ohio and the U.S.
MeasureAthens areaOhioU.S.
Listings per 10k households6.18.39.8
Spending per listing$5.5M$4.6M$4.1M
Households per official establishment (all snack bars and retail bakeries)2,5571,7991,369
Official establishment growth, 2019–2023n/a+27.8%+24.6%
Population growth, 2020–2025+1.3%+0.9%+3.1%
Spending per household on food away from home$3,353$3,829$4,070
Median household income$56,001$71,389$80,734
Groundwork market score6352

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9All snack bars and retail bakeries
Employees, 2023
123
Annual payroll, 2023
$1.8M
One-person businesses, 2023
0All snack bars and retail bakeries with no payroll
Map listings, September 2026
145 chain locations
Listings at the U.S. rate for this spending
19The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as snack bars and retail bakeries in the Athens area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in the Athens area

Population, 2025 estimate
63,197+1.3% since 2020
Households
23,014
Median age
37.4
Homes lived in by their owners
60%
Vehicles per household
1.9
Land area
504 sq. mi.
People per square mile
122
Median household income
$56,001+36.9% vs. 2015–2019, before inflation
Average household income
$77,858
Median home value
$185,000
Jobs located here
18,702
Daytime population
59,780Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Athens area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of the Athens area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Bakeries and dessert shops across Ohio

Every Ohio market ranked →

The highest-scoring small-town markets in Ohio for bakeries and dessert shops, numbered among those based in Ohio, with the Athens area marked.

Top small-town markets in Ohio

Small-town markets in Ohio ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wilmington, OH7984.8$7.7M+0.6%#16 of 507
2Mount Vernon, OH66208.5$4.5M+1.9%#87 of 507
3Athens, OH63146.1$5.5M+1.3%#111 of 507
4Zanesville, OH62195.5$6.2M+0.7%#116 of 507
5Sidney, OH61126.3$6M−0.2%#129 of 507
6Findlay, OH61216.6$5.7M+0.1%#131 of 507
7Coshocton, OH61106.8$4.8M+1.6%#136 of 507
8Urbana, OH60127.7$4.9M+0.2%#145 of 507
9Marietta, OH56156.1$5.7M−2.1%#185 of 507
10Cambridge, OH53116.7$4.9M−0.1%#220 of 507

Other business types in the Athens area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in the Athens, OH area?

There are 14 bakeries and dessert shops on map listings in the Athens area as of September 2026. 5 of them (36%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 9 businesses with payroll classed as snack bars and retail bakeries in 2023. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops.

How much do households in the Athens, OH area spend on food away from home?

About $77.2M a year, or $3,353 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 14 bakeries and dessert shops on map listings, it comes to $5.5M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 23,014 households in the Athens area and national spending patterns by income.

How does the Athens, OH area compare with the U.S. for bakeries and dessert shops?

The Athens area has 6.1 bakeries and dessert shops per 10,000 households, 38% below the U.S. rate of 9.8. Spending per shop is $5.5M, 33% above the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, the Athens area would have about 19, against 14 on map listings. There is one business with payroll in the industry for every 2,557 households, against one for every 1,369 across the U.S.

How fast is the Athens, OH area growing?

Population estimates put the Athens area at 63,197 people in 2025, up 1.3% since 2020, slower than the U.S. (+3.1%). It has 23,014 households. Median household income in the Athens area is $56,001, 31% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 36.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Athens area scores 63 for bakeries and dessert shops (upper middle), #111 of 507 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Athens area. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in the Athens area

Screening a site or an acquisition in the Athens area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Athens area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.